Senior Marketing Officer (Social Media)

Social network you want to login/join with: Senior Marketing Officer (Social Media), London Client: University of Bristol Location: London, United Kingdom Job Category: Other EU work permit required: Yes Job Reference: 0dedfce64ff0 Job Views: 4 Posted: 02.06.2025 Expiry Date: 17.07.2025 Job Description: The role We’re recruiting for a Senior Marketing Officer on a fixed-term contract to lead the implementation of our social media strategy and multi-channel campaigns. The Senior Marketing Officer will work closely with digital marketing, current students, content and creative teams, and other marketing colleagues to develop plans and deliver content that aligns with the wider marketing strategy. The goal is to ensure engaging content and interactions with our followers, supporting social media practitioners across the University. The role involves increasing visibility and engagement, maintaining a strong social and digital presence, promoting the University’s strengths, and showcasing the student experience to meet recruitment and reputation KPIs. What will you be doing? Lead the delivery and design of impactful global social media campaigns. Oversee organic and paid boosting setup. Provide training and support to nearly 500 accounts managed by various teams. With the Marketing Manager, oversee audience insights, platform reviews, and reporting to optimize channel performance. Support the development of the University’s social media strategy, policies, and guidelines. Develop rapid response social media content, especially for incident management communications. Provide line management to the Social Media Officer. You should apply if You are a skilled social media practitioner with a proven track record working on high-profile brands, demonstrating the impact of your campaigns. Experience with major social media platforms, data-led strategic planning, and colleague upskilling is essential. You should be able to analyze data and react accordingly, work diplomatically with colleagues, bring new ideas, and stay updated on trends and emerging platforms. Experience with social media advertising campaigns is a plus. Flexibility, agility, and a passion for social media are important. #J-18808-Ljbffr