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- Tasks: Lead marketing and recruitment strategies to shape the future of the University.
- Company: The University of Bradford, a civic university with a strong commitment to inclusion and social mobility.
- Benefits: Opportunity to influence growth, competitive salary, and work in a dynamic environment.
- Why this job: Be part of a transformative journey and make a real impact on students' lives.
- Qualifications: Significant experience in marketing and communications, preferably in higher education.
- Other info: Join a diverse team in one of the UK's most youthful cities.
The predicted salary is between 43200 - 72000 £ per year.
The University of Bradford is entering a pivotal phase of growth and transformation. We are seeking an exceptional Chief Marketing Officer to join our Executive team and play a central role in shaping our future. Reporting directly to the Vice-Chancellor, the Chief Marketing Officer is a newly created executive role with responsibility for marketing, brand, communications, student recruitment, admissions and compliance, engagement, alumni relations and philanthropy.
This is a rare opportunity to lead a broad, influential institutional portfolio and shape Bradford's position nationally and globally. The University of Bradford has a strong reputation for academic excellence, inclusion, social mobility and impactful research. As a civic university rooted in one of the UK's most youthful and diverse cities, we are proud of our mission and our contribution to society. Our strategy is ambitious and focused on growth, reputation, student experience and long-term financial sustainability.
The Chief Marketing Officer will lead the development and delivery of a bold, future-focused marketing and global recruitment strategy that drives sustainable growth in student numbers across home and international markets. You will oversee the evolution of the University's brand and digital presence, ensuring it is distinctive, values-led and market-responsive, and that it supports a high-quality, end-to-end applicant experience.
As a core member of the University Executive, you will provide expert advice to the Vice-Chancellor, Executive Team and Council on brand, reputation, market positioning, risk and opportunity. You will bring an evidence-led and commercially astute approach, underpinned by robust market insight, analytics and forecasting, and will work closely with academic and professional leaders to ensure that portfolio development and recruitment activity are aligned with institutional priorities.
You will also provide strategic leadership for corporate communications, public affairs, media and crisis communications, and for the University's alumni engagement and philanthropy agenda, strengthening advocacy, partnerships and long-term support for the institution.
We are seeking a senior leader with significant experience in marketing, communications and recruitment at scale, either within higher education or a comparable complex organisation. You will bring a commercial and entrepreneurial mindset, strong executive presence, and the ability to lead and inspire large multidisciplinary teams through change. This role offers the opportunity to shape the future of a university with a strong sense of purpose, a clear strategy for growth, and a deep commitment to inclusion and social mobility. Bradford is going places, and we are looking for a Chief Marketing Officer who is excited to be part of that journey.
Chief Marketing Officer employer: University of Bradford
Contact Detail:
University of Bradford Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Chief Marketing Officer
✨Tip Number 1
Network like a pro! Reach out to your connections in the higher education sector and let them know you're on the lookout for opportunities. You never know who might have the inside scoop on a role that’s perfect for you.
✨Tip Number 2
Get social! Use platforms like LinkedIn to showcase your expertise in marketing and communications. Share insights, engage with industry leaders, and don’t hesitate to join relevant groups to expand your reach.
✨Tip Number 3
Prepare for interviews by researching the University of Bradford's recent initiatives and challenges. Tailor your responses to show how your experience aligns with their mission and growth strategy—this will set you apart from the competition!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the University of Bradford’s exciting journey.
We think you need these skills to ace Chief Marketing Officer
Some tips for your application 🫡
Know Your Audience: Before you start writing, take a moment to understand who you're addressing. The University of Bradford is looking for someone who can shape their future, so make sure your application reflects an understanding of their mission and values.
Showcase Your Experience: This role requires significant experience in marketing and communications. Be sure to highlight your relevant achievements and how they align with the responsibilities outlined in the job description. We want to see how you've made an impact in previous roles!
Be Authentic: Let your personality shine through! The University values inclusion and social mobility, so don’t be afraid to share your unique perspective and experiences. We’re all about finding the right fit, so be yourself in your application.
Follow the Application Process: Make sure to apply through our website as instructed. It’s important to follow the guidelines provided to ensure your application gets the attention it deserves. We can't wait to see what you bring to the table!
How to prepare for a job interview at University of Bradford
✨Know Your Audience
Before the interview, research the University of Bradford's mission, values, and recent initiatives. Understanding their focus on growth, inclusion, and social mobility will help you tailor your responses to align with their goals.
✨Showcase Your Experience
Prepare specific examples from your past roles that demonstrate your expertise in marketing, communications, and recruitment. Highlight how you've successfully led teams through change and driven growth in similar environments.
✨Be Data-Driven
Since the role requires an evidence-led approach, come prepared with insights and analytics from your previous work. Discuss how you've used market insight and forecasting to inform strategic decisions and improve outcomes.
✨Engage with Their Vision
Express your enthusiasm for the university's ambitious strategy and how you can contribute to shaping its future. Be ready to discuss innovative ideas for enhancing their brand and digital presence, as well as strategies for student recruitment.