At a Glance
- Tasks: Shape the ResLife Experience through innovative marketing and communications strategies.
- Company: Join a vibrant Campus Services team at a leading university.
- Benefits: Generous leave, pension schemes, discounts, and professional development opportunities.
- Other info: Dynamic role with excellent career growth and a supportive work environment.
- Why this job: Make a real impact on student engagement and enhance campus life.
- Qualifications: Degree-level education or equivalent experience in marketing and communications.
The predicted salary is between 31236 - 37694 £ per year.
This is an exciting opportunity to join our Campus Services team as a Marketing and Communications Officer, playing a key role in shaping the ResLife Experience and wider Campus Services department.
About the role
You will help develop, implement and evaluate our marketing and communications strategy, ensuring our activity is insight-led, inclusive and aligned with University objectives. Your work will enhance student engagement, support student experience goals, and promote our accommodation, ResLife, and commercial services to both internal and external audiences. You will create and schedule engaging content across multiple channels and contribute to strategic planning by using data, feedback and market insight to drive continuous improvement. A key part of the role involves supporting the marketing and promotion of Campus Services’ commercial initiatives, working closely with hospitality, retail and other partners. This role is central to delivering a positive, inclusive and enriching environment for our diverse community.
About you
The ideal candidate will be an organised, creative and proactive marketing professional, educated to degree level or able to demonstrate equivalent experience. You will:
- bring significant hands-on experience in marketing, communications or digital roles, with a particular strength in managing social media channels and delivering varied projects in a fast-paced environment.
- be an exceptional communicator, confident in tailoring information for diverse audiences and producing high-quality written content with strong attention to detail.
- be digitally confident and be comfortable using a range of content management systems, analytics tools and creative software to produce engaging visual and digital materials.
- demonstrate strong information-handling skills, with the ability to analyse and interpret data to inform decision-making.
Your interpersonal skills will enable you to build positive relationships with colleagues, students and external partners, while maintaining excellent customer service. Professionally, you will be highly organised, able to prioritise competing deadlines, and confident in using sound judgement to solve problems. You will contribute positively to team culture and continuous improvement, showing motivation, initiative and a commitment to ethical, sustainable working practices. Experience within Higher Education, staff supervision or line management, and an understanding of sector-wide developments would be advantageous.
Benefits
We’re continually expanding our benefits package to better support you and enhance your experience with us and the below is just an example of some of the many great benefits we offer:
- Generous annual leave allowance with an additional 5 discretionary days so that you can enjoy a positive work life balance.
- Generous employer contributory pension schemes.
- Cycle to work scheme.
- Electric vehicle salary sacrifice scheme.
- Staff discount at Team Bath gym.
- Staff benefits include discounted postgraduate tuition and language courses, alongside a wide range of personal and professional development opportunities such as apprenticeships, LinkedIn Learning, and more.
- Local discounts, including free entry to the Holburne Museum in Bath.
- An excellent reward package that recognises the talents of our diverse workforce.
- Employee assistance services through Health Assured, including access to the Wisdom app.
Wellbeing support
We’re committed to creating a health-supporting working environment where everyone can thrive and be at their best. We offer a range of resources to enable you to do that from your first day here, including:
- Staff support groups and networks.
- A network of Staff Wellbeing Champions.
- A suite of tools, resources and frameworks that enable you to be at your best and thrive.
Right to Work in the UK: We do not assess immigration or right to work status until offer stage. Being invited to interview does not guarantee you are eligible for visa sponsorship and all offers are conditional on meeting right to work requirements. Further information is available on our application support webpage.
Anonymous shortlisting: We are constantly seeking to reduce the unconscious bias that enters any assessment process, with the goal of creating an inclusive and equal assessment process. To support this, personal details such as your name may be removed from application forms at the initial shortlisting stage.
Marketing and Communications Officer (Campus Services) in Bath employer: University of Bath
Join our Campus Services team as a Marketing and Communications Officer, where you'll play a pivotal role in enhancing the student experience within a vibrant and inclusive work culture. We offer a generous benefits package, including extensive professional development opportunities, a supportive environment for wellbeing, and a commitment to ethical practices, all set in the beautiful city of Bath. With a focus on employee growth and a collaborative atmosphere, this is an excellent opportunity for those looking to make a meaningful impact in higher education.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing and Communications Officer (Campus Services) in Bath
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for University of Bath and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like University of Bath are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with University of Bath on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at University of Bath. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing and Communications Officer (Campus Services) in Bath
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit University of Bath. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of University of Bath:Show us that you’ve done your homework! In your application, briefly mention what you admire about University of Bath’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at University of Bath
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at University of Bath will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At University of Bath, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
