At a Glance
- Tasks: Lead innovative marketing strategies and impactful campaigns for the University.
- Company: Join the University of Aberdeen, a vibrant hub for education and global engagement.
- Benefits: Enjoy a competitive salary, diverse work environment, and potential sponsorship opportunities.
- Why this job: Be part of a forward-thinking team that enhances student engagement and global presence.
- Qualifications: Proven marketing leadership experience and a passion for education are essential.
- Other info: Applications from diverse backgrounds are highly encouraged.
The predicted salary is between 58500 - 61500 £ per year.
The University of Aberdeen is a very special place to work. This post is an exciting opportunity to join the Marketing, Campaigns and Insights team. We are seeking an outstanding and experienced marketeer to join us in supporting our strategic ambitions.
In this pivotal role, you will lead the development and implementation of innovative marketing strategies, produce impactful campaigns, and provide valuable insights to enhance our brand position and prospective student engagement. If you are passionate about education and have a proven track record in marketing leadership, we invite you to apply and be part of our forward-thinking directorate.
You will report to the Director of Global Engagement, Marketing & Recruitment and work closely with members of the Senior Management Team, Academic Schools, and colleagues across other Professional Services Directorates. Together, with the wider Global Engagement, Marketing and Recruitment leadership team, you will represent the University in various strategic initiatives and partnerships. Your collaborative efforts will be crucial in driving the University’s marketing and recruitment goals, enhancing its global presence, and fostering strong relationships with key stakeholders.
Salary: £68,529 - £77,108 (Grade 9), with placement according to qualifications and experience. Any appointment will be made subject to satisfactory references and a probation period. This role is based in the UK and, as such, the successful candidate will be required to live and work in the UK. Prior to employment, the successful candidate must be able to demonstrate their right to work in the UK. This role may be eligible for sponsorship under the Skilled Worker route under the UKVI immigration rules but is dependent on factors specific to the candidate and if tradeable points can be used under the rules.
The closing date for the receipt of applications is: 1st May 2025. The Directorate of Global Engagement, Marketing and Recruitment embraces a diverse working environment and recognises the many benefits this can bring. Applications from individuals from across all the equality protected characteristics are encouraged.
Associate Director of Marketing, Campaigns & Insights (GLOB001) employer: University Of Aberdeen
Contact Detail:
University Of Aberdeen Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Director of Marketing, Campaigns & Insights (GLOB001)
✨Tip Number 1
Familiarise yourself with the University of Aberdeen's current marketing strategies and campaigns. Understanding their approach will help you tailor your discussions during interviews, showcasing how your experience aligns with their goals.
✨Tip Number 2
Network with current or former employees in the Marketing, Campaigns and Insights team. Engaging with them can provide insider knowledge about the team's dynamics and expectations, which can be invaluable during your application process.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've led in the past. Highlighting measurable outcomes will demonstrate your ability to drive results, which is crucial for this leadership role.
✨Tip Number 4
Stay updated on the latest trends in higher education marketing. Being able to discuss innovative strategies and insights during your interview will show that you're proactive and ready to contribute to the university's strategic ambitions.
We think you need these skills to ace Associate Director of Marketing, Campaigns & Insights (GLOB001)
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and requirements. Tailor your application to highlight how your experience aligns with the role of Associate Director of Marketing, Campaigns & Insights.
Craft a Compelling CV: Ensure your CV showcases your marketing leadership experience, innovative strategies you've implemented, and any successful campaigns you've led. Use quantifiable achievements to demonstrate your impact in previous roles.
Write a Strong Cover Letter: Your cover letter should express your passion for education and marketing. Discuss your vision for the role and how you can contribute to the University’s strategic ambitions. Make it personal and engaging to stand out.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for this role.
How to prepare for a job interview at University Of Aberdeen
✨Understand the University’s Vision
Before your interview, take some time to research the University of Aberdeen's strategic goals and values. Understanding their vision will help you align your answers with their objectives and demonstrate your commitment to their mission.
✨Showcase Your Marketing Expertise
Prepare to discuss specific marketing strategies you've implemented in previous roles. Highlight successful campaigns and the insights gained from them, as this role requires innovative thinking and a proven track record in marketing leadership.
✨Emphasise Collaboration Skills
This position involves working closely with various teams and stakeholders. Be ready to share examples of how you've successfully collaborated in the past, showcasing your ability to build relationships and work towards common goals.
✨Prepare Insightful Questions
At the end of the interview, you'll likely have the chance to ask questions. Prepare thoughtful queries about the team dynamics, current challenges in marketing, or future initiatives. This shows your genuine interest in the role and the organisation.