At a Glance
- Tasks: Lead exciting marketing campaigns to attract global students to The Bartlett's programmes.
- Company: Join UCL’s world-leading Faculty of the Built Environment, known for innovation and collaboration.
- Benefits: Enjoy 41 days holiday, hybrid working, and a range of fantastic perks.
- Other info: We value diversity and encourage applications from underrepresented groups.
- Why this job: Make a real impact in education marketing while developing your career in a dynamic environment.
- Qualifications: Experience in digital marketing and a knack for creating engaging content.
The predicted salary is between 37800 - 46200 £ per year.
About us We are The Bartlett, UCL’s global Faculty of the Built Environment.
Individually, our departments lead their fields.
In partnership, they develop new responses to pressing world issues.
As a whole, they represent a world-leading, multidisciplinary faculty, united by the radical spirit of UCL.
Our vision is of a world where everything that’s built aims to add to the well-being of people and the environment.
The Bartlett is unrivalled in its breadth and depth of disciplines, programmes and departments.
It is made up 13 Schools and Institutes, providing teaching and research in a wide range of subject areas to over 4,000 students each year from across the world.
About the role The post holder will play a key role implementing marketing activities to attract a global pipeline of applicants to The Bartlett’s portfolio of education programmes and short courses.
The post holder will take the lead on delivering effective marketing campaigns through digital channels including websites, social media, paid media and email, and creating an engaging experience for prospective students in their journey to study at The Bartlett.
The post holder will develop compelling marketing content and collateral including prospectuses, and will contribute to a programme of events including Open Days.
The role offers an exciting opportunity to step into a management position, and lead on a wide range of marketing campaigns and events for a world-leading education brand.
The role will support a cluster of 4-5 academic departments within The Bartlett Faculty of the Built Environment, working closely with academic leads and developing in-depth knowledge of each department’s education portfolio.
About you The ideal candidate will have demonstrated experience implementing marketing plans and campaigns across a range of channels including websites, social media, paid media and email.
They will have a flair for creating compelling marketing content, with excellent copywriting skills, attention to detail and the ability to adapt to different audiences.
They will bring a data-driven approach to marketing, with the ability to assess and improve performance using data analytics.
If you wish to discuss the post informally, please contact Liz Griffith, Bartlett Head of Marketing and Communications (l. griffith@ucl. ac. uk).
What we offer As well as the exciting opportunities this role presents we also offer some great benefits some of which are below:
- 41 Days holiday (including 27 days annual leave 8 bank holiday and 6 closure days)
- Additional 5 days’ annual leave purchase scheme
- Hybrid working
- Final Salary Pension Scheme
- Cycle to work scheme
- Season ticket loan
- On-Site nursery
- On-site gym
- Enhanced maternity, paternity and adoption pay Visit https://www. ucl. ac. uk/work-at-ucl/reward-and-benefits to find out more.
Our commitment to Equality, Diversity and Inclusion As London’s Global University, we know diversity fosters creativity and innovation, and we want our community to represent the diversity of the world’s talent.
We are committed to equality of opportunity, to being fair and inclusive, and to being a place where we all belong.
We therefore particularly encourage applications from candidates who are likely to be underrepresented in UCL’s workforce.
These include people from Black, Asian and ethnic minority backgrounds; disabled people; LGBTQI+ people; and for our Grade 9 and 10 roles, women.
You can read more about our commitment to Equality, Diversity and Inclusion here : https://www. ucl. ac. uk/equality-diversity-inclusion/
Marketing Manager employer: University College London
University College London is an exceptional employer that fosters a vibrant and inclusive work culture, particularly within the Cultural and Community Engagement team at UCL East. As an apprentice, you will benefit from hands-on experience in communications while being supported by a team dedicated to your professional growth and development. With a focus on diversity and community involvement, this role offers unique opportunities to engage with various events and initiatives that make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for University College London and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like University College London are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with University College London on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at University College London. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit University College London. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of University College London:Show us that you’ve done your homework! In your application, briefly mention what you admire about University College London’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at University College London
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at University College London will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At University College London, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
