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- Tasks: Shape marketing plans and deliver engaging campaigns to attract students.
- Company: Join a creative and collaborative team at University College Birmingham.
- Benefits: Generous leave, pension scheme, subsidised healthcare, and professional development opportunities.
- Why this job: Make a real impact on student success while working in a vibrant city.
- Qualifications: Proven experience in multimedia campaigns and strong project management skills.
- Other info: Hybrid working options and excellent career growth potential.
The predicted salary is between 35608 - 37694 £ per year.
Location: Birmingham
Salary: £35,608 - £37,694 per annum
Job type: Permanent, Full-time
UCB is an equal opportunities employer. We are TEF rated Silver, with a Good Ofsted rating. The Marketing team is looking for a Senior Marketing Officer to join University College Birmingham at a time of growth and opportunity. This role offers a rewarding mix of strategic thinking and hands-on delivery. You will help shape marketing plans across the full student journey, while also getting involved in bringing campaigns and content to life.
We are looking for an experienced marketing professional with a strong track record of delivering multimedia campaigns and managing projects across a range of channels. You'll be highly organised and confident in managing multiple deadlines, with strong analytical skills and experience in building effective working relationships.
About the role:
Working closely with academic schools and professional service teams, you will develop and deliver marketing plans that increase applications, improve conversion and strengthen our reputation across our audiences. You will build strong relationships with your stakeholders, manage key projects and turn insight and ideas into effective marketing activity. From digital campaigns and events to engaging content, CRM communications and website optimisation, your work will play a direct role in influencing student choice and supporting student success.
Why join us?
At University College Birmingham, we are proudly student focused. Located in the heart of the UK's second biggest city, we support over 10,000 students from around 90 countries and are highly respected by employers for our practical, career-focused degrees. You will be joining a creative, supportive and genuinely collaborative marketing team with big ambitions. Together, the team play a vital role in attracting and engaging prospective students, helping them to feel confident in choosing UCB to shape their future.
Benefits:
- Generous allocation of annual leave
- 29 days' paid leave per year
- 12 Bank Holidays & Concessionary Days
- Excellent Local Government/Teachers' Pension Scheme
- Employer Contributions LGPS - 20.9%
- Subsidised private healthcare provided by Aviva including a Digital GP Service.
- Employee Assistance Programme inclusive of counselling services, financial wellbeing support and bereavement support
- Annual health MOTs with our Registered Nurse
- Excellent staff development opportunities including professional qualification sponsorship
- A variety of salary sacrifice schemes including technology and cycle.
- Heavily-subsidised on-site car parking in central Birmingham
- Hybrid working opportunities
- Free on-site gym membership
Extra Information:
All applicants for employment at the University will be expected to demonstrate an understanding of the principles of Safeguarding and the PREVENT agenda in the context of further and higher education.
Closing Date - Wednesday 6th May 2026.
Interview Date - Friday 15th May 2026.
Please click APPLY to be redirected to our website to complete an application form.
Candidates with the relevant experience or job title of: Marketing Manager, Marketing Executive, Digital Marketing Advisor, Digital Marketing Consultant, Marketing Analyst, Digital Marketing Assistant, Digital Marketing Administrator, Marketing Coordinator, Marketing Administrator, Digital Marketing Analyst, Digital Marketing Officer, Marketing Support Administrator may also be considered for this role.
Senior Marketing Officer in Birmingham employer: University College Birmingham
Contact Detail:
University College Birmingham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Officer in Birmingham
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing field, especially those who might have insights into UCB. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Prepare for the interview by researching UCB’s recent marketing campaigns. Show us you’re genuinely interested and ready to contribute to our growth with fresh ideas and strategies.
✨Tip Number 3
Practice your pitch! Be ready to discuss your past projects and how they align with the role of Senior Marketing Officer. We want to hear about your successes and how you can bring that experience to our team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, it shows you’re keen on joining our awesome team at UCB.
We think you need these skills to ace Senior Marketing Officer in Birmingham
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Marketing Officer role. Highlight your experience with multimedia campaigns and project management, as these are key aspects of the job. We want to see how your skills align with our needs!
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of successful marketing projects you've led. Use metrics where possible to demonstrate your impact. This will help us understand how you can contribute to our growth at UCB.
Be Authentic: Let your personality shine through in your application. We’re looking for someone who fits into our creative and collaborative team culture. Share your passion for marketing and how it drives you to make a difference in students' lives.
Apply Through Our Website: Remember to submit your application via our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it gives you a chance to explore more about UCB and what we stand for!
How to prepare for a job interview at University College Birmingham
✨Know Your Audience
Before the interview, research University College Birmingham and its marketing strategies. Understand their target audience and how they engage with students. This will help you tailor your responses to show that you’re aligned with their goals.
✨Showcase Your Campaign Successes
Prepare specific examples of multimedia campaigns you've successfully delivered in the past. Be ready to discuss the strategies you used, the challenges you faced, and the results achieved. This will demonstrate your hands-on experience and strategic thinking.
✨Demonstrate Strong Analytical Skills
Be prepared to discuss how you use data to inform your marketing decisions. Bring examples of how you've analysed campaign performance and adjusted strategies accordingly. This will highlight your ability to turn insights into effective marketing activity.
✨Build Rapport with Interviewers
During the interview, focus on building a connection with your interviewers. Ask insightful questions about their current projects and express genuine interest in their work. This will show that you’re not just looking for a job, but are excited about contributing to their team.