At a Glance
- Tasks: Support CRM campaigns, manage mailing lists, and collaborate with teams to enhance marketing efforts.
- Company: Join Universal Music Group, the UK's leading music-based entertainment company.
- Benefits: Enjoy competitive perks like private medical insurance, gym membership, and generous annual leave.
- Other info: Diverse and inclusive workplace committed to supporting all talents and backgrounds.
- Why this job: Be part of a creative team shaping culture through music while developing your skills.
- Qualifications: Strong attention to detail, organisational skills, and familiarity with CRM systems are essential.
The predicted salary is between 30000 - 40000 £ per year.
Music is Universal
It’s the passionate and dedicated team at Universal Music who help make us the world’s leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.
Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender, race, disability, sexual orientation, religion, belief, age, marital status, background, pregnancy, or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism, dyslexia, ADHD, and other forms of neurocognitive variation.
We will always seek to make appropriate adjustments to recruitment, workplaces, and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards, including alternatives to the online form or to disclose a neurocognitive condition, please email UniversalMusicCareers@umusic.com.
The A Side: A Day in The Life
Reporting to the Central CRM Manager, this role involves collaborating with various teams to support the day-to-day functions of the Universal Music UK CRM Team. The role will vary day-to-day with different types of tasks from reporting requests, to CRM platform demos, to sending out a newsletter.
This role encompasses marketing, data, and technology — supporting CRM campaign delivery while acting as a key link between CRM teams and developers, and owning the execution of the Universal Music UK central mailing list.
Be Administrative
Own and manage the end-to-end execution of the Universal Music UK Central mailing list, including planning, build, testing, send, and reporting
Act as a key point of contact between the CRM Team and developers, translating campaign and product needs into clear technical briefs
Daily administrative data tasks and regular audits across all systems and assets
Assist with reporting and performance tracking across campaigns
Workload and meeting co-ordination: being confident in organising own workload
Be Communicative
Assist with marketing queries and requests, providing clear, structured briefs for developers and technical teams
Work with developers to manage and track new feature requests, timelines, and delivery
Support with troubleshooting across CRM systems, websites, and email builds
Help bridge gaps between non-technical stakeholders and technical teams
Be Collaborative
Manage end-to-end planning and build of centrally run newsletters, sharing plans and results across the wider CRM team
Contribute to campaign planning with a data-led mindset
Support the wider team when needed on their CRM Campaigns
Support the CRM team and wider teams with ad-hoc queries and reporting
Be Data Driven and Tech Minded
Maintain data compliance and best practice
Support improvements in segmentation, automation, and personalisation
Stay up to date with CRM tools, marketing technology, and industry trends
The B Side: Skills & Experience
Necessary
Comfortable working with both technical systems and marketing
Excellent attention to detail
Flexible and able to prioritise own workload
Confident asking questions and managing requests across multiple teams
Highly organised with the ability to manage multiple workflows and deadlines
Highly numerate with an analytical mind
Excel: VLOOKUP, pivot tables, and all other basic functionalities are a must
Self-motivated, hard-working, and enthusiastic
Excellent oral and written communication skills
Highly organised with the ability to keep calm under pressure
Good computer skills i.e.: Microsoft Office, PowerPoint
Awareness of Consumer Relationship Marketing and the part data plays within the marketing environment
Desirable
Basic HTML skills, particularly with email focus
Experience using data analytics and visualisation tools – Google Analytics, Data Studio
Knowledge of digital marketing / digital music developments
Past experience using CRM systems and campaigning
Familiarity with Ecommerce platforms i.e. Shopify
Interest in using AI to enhance workflows
About UMG UK
We are Universal Music Group UK – the UK’s leading music-based entertainment company. We exist to shape culture through the power of artistry. We help UK artists produce, distribute and promote the most critically acclaimed and commercially successful music to inspire and entertain fans at home and around the world.
Bonus Tracks: Your Benefits
Group Personal Pension Scheme (between 3% and 9%)
Private Medical Insurance
25 paid days of annual leave
Interest Free Season Ticket Loan
Holiday Purchase scheme
Dental and Travel Insurance options
Cycle to Work Scheme
Salary Sacrifice Cars
Subsidised Gym Membership
Employee Discounts (Reward Gateway)
Just So You Know…
The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder's specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.
Job Category:
Universal Music GroupCRM Coordinator in London employer: Universal Music
Universal Music Group UK is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and innovation thrive. With a strong commitment to employee growth, we offer comprehensive benefits including a generous pension scheme, private medical insurance, and opportunities for professional development. Located in the heart of the UK's music industry, our team collaborates across diverse functions, ensuring every employee can contribute meaningfully to shaping culture through artistry.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Coordinator in London
✨Tip Number 1
Get to know the company! Research Universal Music and its culture. Understanding their values and mission will help you tailor your conversations during interviews and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info about the role and even lead to referrals, which can really boost your chances.
✨Tip Number 3
Prepare for the interview by practising common questions related to CRM and data management. Think about how your skills align with the job description and be ready to share specific examples of your past experiences.
✨Tip Number 4
Don’t forget to follow up after your interview! A simple thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace CRM Coordinator in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the CRM Coordinator role. Highlight your experience with data, marketing, and any relevant tech skills that match what we're looking for. This shows us you’re genuinely interested in the position!
Show Off Your Communication Skills:Since this role involves a lot of collaboration, it’s important to demonstrate your communication skills. Use clear and concise language in your application, and don’t hesitate to share examples of how you've effectively communicated with different teams in the past.
Be Data-Driven:We love candidates who are comfortable with data! Mention any experience you have with data analytics or CRM systems, and if you’ve used tools like Google Analytics, make sure to include that. It’ll help us see how you can contribute to our data-driven approach.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Universal Music
✨Know Your CRM Basics
Before the interview, brush up on your knowledge of CRM systems and how they function within marketing. Be ready to discuss your experience with tools like Google Analytics or any CRM platforms you've used, as this will show your technical understanding and readiness for the role.
✨Showcase Your Organisational Skills
Prepare examples that highlight your ability to manage multiple workflows and deadlines. Think of specific instances where you successfully organised a project or campaign, as this will demonstrate your capability to handle the varied tasks of a CRM Coordinator.
✨Communicate Clearly
Practice articulating your thoughts clearly and concisely. Since the role involves liaising between technical teams and non-technical stakeholders, being able to explain complex ideas in simple terms will be crucial. Consider doing mock interviews with friends to refine your communication skills.
✨Stay Data-Driven
Familiarise yourself with data compliance and best practices in CRM. Be prepared to discuss how you’ve used data to inform marketing decisions in the past. Showing that you have a data-led mindset will resonate well with the interviewers at Universal Music.
