At a Glance
- Tasks: Support CRM campaigns, manage mailing lists, and collaborate with teams to drive marketing success.
- Company: Join Universal Music, the leading music company shaping culture and artistry.
- Benefits: Enjoy competitive perks like private medical insurance, gym memberships, and generous annual leave.
- Other info: Inclusive workplace committed to diversity and personal growth opportunities.
- Why this job: Be part of a dynamic team that blends music, data, and technology for impactful campaigns.
- Qualifications: Strong organisational skills, attention to detail, and a passion for marketing and data.
The predicted salary is between 30000 - 40000 £ per year.
Music is Universal. It’s the passionate and dedicated team at Universal Music who help make us the world’s leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.
Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender, race, disability, sexual orientation, religion, belief, age, marital status, background, pregnancy, or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism, dyslexia, ADHD, and other forms of neurocognitive variation. We will always seek to make appropriate adjustments to recruitment, workplaces, and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards, including alternatives to the online form or to disclose a neurocognitive condition, please email UniversalMusicCareers@umusic.com.
The A Side: A Day in The Life
Reporting to the Central CRM Manager, this role involves collaborating with various teams to support the day-to-day functions of the Universal Music UK CRM Team. The role will vary day-to-day with different types of tasks from reporting requests, to CRM platform demos, to sending out a newsletter. This role encompasses marketing, data, and technology — supporting CRM campaign delivery while acting as a key link between CRM teams and developers, and owning the execution of the Universal Music UK central mailing list.
- Be Administrative
- Own and manage the end-to-end execution of the Universal Music UK Central mailing list, including planning, build, testing, send, and reporting.
- Act as a key point of contact between the CRM Team and developers, translating campaign and product needs into clear technical briefs.
- Daily administrative data tasks and regular audits across all systems and assets.
- Assist with reporting and performance tracking across campaigns.
- Workload and meeting co-ordination: being confident in organising own workload.
- Be Communicative
- Assist with marketing queries and requests, providing clear, structured briefs for developers and technical teams.
- Work with developers to manage and track new feature requests, timelines, and delivery.
- Support with troubleshooting across CRM systems, websites, and email builds.
- Help bridge gaps between non-technical stakeholders and technical teams.
- Be Collaborative
- Manage end-to-end planning and build of centrally run newsletters, sharing plans and results across the wider CRM team.
- Contribute to campaign planning with a data-led mindset.
- Support the wider team when needed on their CRM Campaigns.
- Support the CRM team and wider teams with ad-hoc queries and reporting.
- Be Data Driven and Tech Minded
- Maintain data compliance and best practice.
- Support improvements in segmentation, automation, and personalisation.
- Stay up to date with CRM tools, marketing technology, and industry trends.
The B Side: Skills & Experience
- Necessary
- Comfortable working with both technical systems and marketing.
- Excellent attention to detail.
- Flexible and able to prioritise own workload.
- Confident asking questions and managing requests across multiple teams.
- Highly organised with the ability to manage multiple workflows and deadlines.
- Highly numerate with an analytical mind.
- Excel: VLOOKUP, pivot tables, and all other basic functionalities are a must.
- Self-motivated, hard-working, and enthusiastic.
- Excellent oral and written communication skills.
- Good computer skills i.e.: Microsoft Office, PowerPoint.
- Awareness of Consumer Relationship Marketing and the part data plays within the marketing environment.
- Desirable
- Basic HTML skills, particularly with email focus.
- Experience using data analytics and visualisation tools – Google Analytics, Data Studio.
- Knowledge of digital marketing / digital music developments.
- Past experience using CRM systems and campaigning.
- Familiarity with Ecommerce platforms i.e. Shopify.
- Interest in using AI to enhance workflows.
About UMG UK
We are Universal Music Group UK – the UK’s leading music-based entertainment company. We exist to shape culture through the power of artistry. We help UK artists produce, distribute and promote the most critically acclaimed and commercially successful music to inspire and entertain fans at home and around the world.
Bonus Tracks: Your Benefits
- Group Personal Pension Scheme (between 3% and 9%).
- Private Medical Insurance.
- 25 paid days of annual leave.
- Interest Free Season Ticket Loan.
- Holiday Purchase scheme.
- Dental and Travel Insurance options.
- Cycle to Work Scheme.
- Salary Sacrifice Cars.
- Subsidised Gym Membership.
- Employee Discounts (Reward Gateway).
Just So You Know... The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder's specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.
CRM Campaigns & Data Coordinator employer: Universal Music Group
Universal Music Group UK is an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration in the heart of Kings Cross, London. With a commitment to diversity and inclusion, employees benefit from comprehensive perks such as private medical insurance, generous annual leave, and opportunities for professional growth within the dynamic music industry. Join a passionate team where your contributions are valued, and you can thrive in a supportive environment that embraces innovation and personal development.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Campaigns & Data Coordinator
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Universal Music. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Show us you’re not just another candidate; demonstrate your passion for music and how you can contribute to our CRM team.
✨Tip Number 3
Practice your communication skills. Whether it’s explaining technical concepts or discussing marketing strategies, being clear and confident will set you apart from the crowd.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace CRM Campaigns & Data Coordinator
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the CRM Campaigns & Data Coordinator role. Highlight your relevant experience with data, marketing, and CRM systems to show us you’re the perfect fit!
Show Off Your Skills:Don’t hold back on showcasing your technical skills, especially with Excel and any CRM tools you’ve used. We love seeing candidates who are comfortable with data and can demonstrate their analytical mindset.
Be Clear and Concise:When writing your application, keep it clear and to the point. Use structured language to communicate your ideas effectively, just like you would when creating briefs for our developers.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Universal Music Group
✨Know Your CRM Tools
Familiarise yourself with the CRM tools mentioned in the job description. Be ready to discuss your experience with data analytics, email marketing, and any relevant software like Google Analytics or CRM systems. Showing that you understand the technical side will impress the interviewers.
✨Showcase Your Communication Skills
Since this role involves liaising between teams, practice articulating your thoughts clearly. Prepare examples of how you've effectively communicated complex ideas to non-technical stakeholders. This will demonstrate your ability to bridge gaps and collaborate effectively.
✨Be Data-Driven
Prepare to discuss how you've used data to inform your decisions in past roles. Bring examples of how you've improved campaign performance through data analysis. This will highlight your analytical mindset and show that you're aligned with the company's focus on data-driven strategies.
✨Demonstrate Flexibility and Organisation
The job requires managing multiple workflows and deadlines. Be ready to share specific instances where you've successfully prioritised tasks under pressure. This will showcase your organisational skills and adaptability, which are crucial for this role.
