At a Glance
- Tasks: Drive eCommerce merchandise strategies and connect artists with their fans.
- Company: Join Universal Music Group, the world's leading music company.
- Benefits: Inclusive culture, career growth, and a chance to work in a creative environment.
- Other info: Dynamic role with opportunities to innovate and collaborate across teams.
- Why this job: Combine your passion for music and fashion while making a real impact.
- Qualifications: 3-5 years in eCommerce, strong project management, and a love for music.
The predicted salary is between 36000 - 60000 £ per year.
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Music is Universal
It’s the passionate and dedicated team at Universal Music who help make us the world’s leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.
Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender, race, disability, sexual orientation, religion, belief, age, marital status, background, pregnancy, or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism, dyslexia, ADHD, and other forms of neurocognitive variation.
We will always seek to make appropriate adjustments to recruitment, workplaces, and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards, including alternatives to the online form or to disclose a neurocognitive condition, please email UniversalMusicCareers@umusic.com.
The A Side: The Role
UMUK value e-Commerce as a key foundational channel to connect artists and fans. This is a key role within a UMUK label to drive their eCommerce merchandise product strategy. You’ll work closely with all areas of the label and artist management to identify, manage design briefs & outputs, produce and develop profitable merchandise collection ranges and deliver eCommerce product and marketing strategies that grow revenue across a diverse roster of eCommerce stores.
Using your buying and merchandising experience, develop the merchandise collection with label and central creative teams, delivering high quality and sustainable products in line with fashion & seasonal trends. You will oversee the development and critical path of the merchandise ranges, working with creative teams and suppliers, ensuring products are delivered on time and in line with the production critical path. You will deliver focused, profitable, and innovative e-Commerce product strategies for each artist, all in line with eCommerce best practice and deliver the best possible customer experience.
This role is unique in that it has creative, commercial and operational elements. The day to day will be varied, fast paced, and often high pressure but always rooted in developing products in line with the labels commercial strategy and achieving an exceptional fan experience that is authentic to our artists and their fans.
The B Side: Skills & Experience
Key Responsibilities
- Be the point of contact for Artist teams with all thing’s merch collection related.
- Deliver effective e-commerce strategies across collection ranges over a wide range of frontline and catalogue artists using your deep knowledge on garments and development techniques.
- Confidently pitch and present in eComm merch artist deals direct with the artists, looking for opportunities with every artist from developing to established.
- Work with the artists, label A&R, creative teams, the N1 Creative team and 3rd party merchandisers to develop artist collection ranges, acting as the central point of contact across teams
- Work with creative teams (internal and external) to project manage, advise on design and create collection ranges in line with artists design aesthetic and key seasonal trends – in line with UMUK suppliers’ production capabilities.
- Oversee trend analysis, range planning and category development, including mood-board creation to support strategic product planning across multiple artists stores.
- Manage product sampling, coordinating product shoots and utilising project management tools for tracking and briefing relevant teams.
- Drive projects forward proactively, taking ownership of critical paths and confidently escalating when timelines are tight.
- Build a buy matrix to manage forecasting quantities per collection, sell thru, ROS, margins and effectively top up/promote out of stock.
- Analyse and report on collection effectiveness – steer when items need to be repushed and shot – communicating with the marketing teams around CRM, organic and paid activity to help sell the product.
- Engage in research with the N1 Creative with regards to new suppliers to onboard into the business & discuss effectiveness of current ones.
- Work with our N1 Creative and suppliers to source appropriate blanks for merchandise, create samples and manage a production critical path to ensure that product is manufactured and delivered to our warehouse on time.
- Manage collection production workflow to include estimating, arranging visuals for approval, pre-production sampling if required, delivery of print files to printer, oversee production and ensure timely project delivery.
- Run an efficient P&L that meets the labels/artists requirements, working with the N1 Creative production team to drive the best prices and margins possible for the products within the collection.
- Work with N1 Creative to ensure the D2C collection calendar is up to date and meets the years growth KPI’s around collection drops and revenue.
- Attend weekly trade & calendar planning meetings with the N1C team and initiate any additional production/design meetings need in order to deliver projects on time.
- Manage the labels eCommerce always on merchandise collection strategy ensuring artist stores remain active outside of the traditional album pre-order and release cycle.
Skills And Experience
- 3-5 years\’ experience in eCommerce specifically in fashion/apparel buying & merchandising.
- Confident leading projects from concept to delivery with the ability to present and share ideas with internal and external teams.
- Strong relationship building skills with the ability to make decisions and push projects forward.
- Proactive attitude and comfortable with both creative merchandise development and administrative project management
- Exceptional project management skills.
- Highly proficient with Microsoft excel.
- A demonstrable ability of eComm brand management and the ability to be agnostic, specifically developing always on or evergreen and merchandise collection ranges.
- A passion for music and fashion and as it relates to apparel/merchandise. The successful candidate will have a demonstrable creative strategist mindset to project manage engaging products for artists.
- Ability to manage production critical paths with tight deadlines and support design and creative teams with timelines to get merchandise printed on time.
- A strong knowledge of a wide range of on-trend printing techniques with an understanding of D2G, dye sublimation, cut and sew & screen printprocesses.
- Blanks and suppliers in the music / fashion / merchandise space.
- Experienced in handling digital files with good understanding of composition required for digital, litho and screen print (CMYK, spot colour)
- Strong understanding of core eCommerce best practice focused on achieving an amazing fan experience.
- A Commercial & analytical approach to business, adept at working and achieving revenue and additional KPI’s.
- Excellent verbal and written communication skills, ability to speak confidently in meetings.
- Ability to liaise with third parties, initiate and fulfil initiatives in a proactive manner.
- A solid understanding of performance marketing and using a marketing channel mix to drive e-Comm sales.
- Knowledge of Google Analytics and or other major analytics platforms to track performance.
Desirable
- Experience of label / merchandise brand management.
Just So You Know…
The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder\’s specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.
Job Category
eCommerce
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Product Management and Marketing
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Senior eCommerce Product Manager employer: Universal Music Group UK
Contact Detail:
Universal Music Group UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior eCommerce Product Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more people you know, the better your chances of landing that Senior eCommerce Product Manager role.
✨Tip Number 2
Show off your passion for music and fashion! When you get the chance to chat with hiring managers or during interviews, make sure to express how your interests align with Universal Music's mission. It’ll help you stand out from the crowd.
✨Tip Number 3
Prepare for those interviews! Research the latest trends in eCommerce and merchandise strategies. Be ready to discuss how you can drive revenue and enhance the fan experience, as these are key aspects of the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team at Universal Music Group.
We think you need these skills to ace Senior eCommerce Product Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior eCommerce Product Manager role. Highlight your experience in eCommerce, especially in fashion and merchandising, and don’t forget to showcase your project management skills!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to express your passion for music and fashion, and explain how your skills align with the role. Be genuine and let your personality come through.
Showcase Your Achievements: When detailing your experience, focus on specific achievements. Use metrics to demonstrate how you’ve driven revenue or improved processes in previous roles. Numbers speak volumes!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Universal Music Group UK
✨Know Your Merch
Dive deep into the latest trends in fashion and merchandise related to music. Be prepared to discuss how you can leverage your knowledge of garments and development techniques to create compelling product strategies that resonate with artists and fans alike.
✨Showcase Your Project Management Skills
Be ready to share specific examples of how you've successfully led projects from concept to delivery. Highlight your ability to manage critical paths and timelines, especially under pressure, as this role demands a proactive approach to project management.
✨Build Relationships
Emphasise your strong relationship-building skills. Discuss how you've collaborated with various teams, including creative, marketing, and artist management, to drive successful eCommerce strategies. This will show that you can be the central point of contact for all things merch-related.
✨Passion for Music and Fashion
Let your enthusiasm for music and fashion shine through during the interview. Share your insights on how these two worlds intersect and how you can contribute to creating authentic merchandise collections that enhance the fan experience.