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- Tasks: Drive new business growth and develop tailored packaging solutions across the South of England.
- Company: UFP, a leading UK manufacturer known for innovation and sustainability in flexible packaging.
- Benefits: Competitive salary, uncapped earnings, autonomy, and strong internal support.
- Why this job: Shape a key region and make a real impact in a fast-growing business.
- Qualifications: Proven B2B sales experience, ideally in flexible packaging or technical products.
- Other info: Join a collaborative culture that values innovation and customer service excellence.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Location: South of England - Flexible on southern locations but must be willing to travel.
About UFP: UFP is a leading UK manufacturer of innovative flexible packaging solutions, known for technical excellence, customer‑led innovation, and a strong sustainability agenda. We partner with customers across a wide range of sectors to deliver high‑quality, solution‑led packaging that adds real commercial value.
The Opportunity: UFP is seeking an ambitious and driven Regional Sales Manager to lead new business growth across the South of England. This is a high‑impact role within a fast‑growing business, offering significant autonomy and the opportunity to shape and develop a key region. You will take ownership of a large territory, focusing on winning new customers and uncovering opportunities across multiple markets. Working closely with UFP’s internal teams – including Operations, Technical, Co‑Packing, and Marketing – you will deliver tailored, commercially sound packaging solutions that meet complex customer requirements. This role is ideally suited to a proactive new business hunter with strong technical or packaging sales experience who is motivated by building long‑term customer partnerships and delivering tangible commercial results.
Key Responsibilities:
- Drive new business acquisition across the South of England
- Identify, develop, and close opportunities across multiple sectors
- Present and sell technical, solution‑led flexible packaging products
- Manage long sales cycles and complex customer requirements
- Collaborate closely with internal stakeholders to deliver best‑in‑class solutions
- Own pricing, margins, and profitability within your territory
About You:
- Proven track record in B2B sales, ideally within flexible packaging, manufacturing, print, or a technical product environment
- Demonstrated success in winning new business, not just managing existing accounts
- Commercially astute, with strong understanding of margins, pricing, and profitability
- Confident presenter and negotiator with the ability to close deals
- Highly organised, resilient, and results‑focused
- Strong stakeholder management skills and a customer‑centric mindset
Additional Requirements:
- Willingness to travel extensively across the South of England
- Full right to work in the UK
What UFP Offers:
- Competitive base salary with uncapped OTE
- High level of autonomy and ownership
- Strong internal support and collaborative culture
- Opportunity to play a key role in the continued growth of UFP
- A business that genuinely values innovation, sustainability, and customer service excellence
If you are a driven sales professional who thrives in a technical, solution‑led environment and enjoys building new business, we’d love to hear from you.
Regional Sales Manager in Reading employer: Universal Flexible Packaging Ltd.
Contact Detail:
Universal Flexible Packaging Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Sales Manager in Reading
✨Tip Number 1
Network like a pro! Attend industry events, trade shows, and local meetups to connect with potential clients and other sales professionals. The more people you know, the better your chances of landing that Regional Sales Manager role.
✨Tip Number 2
Show off your expertise! Create a personal brand on LinkedIn by sharing insights about flexible packaging and sales strategies. This not only showcases your knowledge but also attracts attention from recruiters looking for someone just like you.
✨Tip Number 3
Prepare for those interviews! Research UFP and its products thoroughly, and be ready to discuss how your experience aligns with their needs. Tailor your answers to highlight your success in winning new business and managing complex sales cycles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the UFP team and ready to contribute to their growth.
We think you need these skills to ace Regional Sales Manager in Reading
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Regional Sales Manager. Highlight your B2B sales experience, especially in flexible packaging or similar sectors, and showcase your success in winning new business.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for UFP. Mention your understanding of margins and profitability, and how you plan to drive new business growth across the South of England.
Showcase Your Technical Knowledge: Since this role involves presenting technical solutions, make sure to highlight any relevant technical expertise or experience with packaging products. We want to see that you can confidently discuss our offerings!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Universal Flexible Packaging Ltd.
✨Know Your Product Inside Out
Before the interview, make sure you understand UFP's flexible packaging solutions thoroughly. Familiarise yourself with their technical aspects and how they add value to customers. This will help you confidently discuss how you can present and sell these products effectively.
✨Showcase Your Sales Success
Prepare specific examples of your past successes in B2B sales, especially in winning new business. Be ready to discuss how you identified opportunities, closed deals, and managed long sales cycles. This will demonstrate your capability to drive new business acquisition.
✨Understand the Market Landscape
Research the various sectors UFP operates in and be prepared to discuss potential opportunities within those markets. Showing that you have a grasp of the competitive landscape will highlight your commercial acumen and readiness to take ownership of the territory.
✨Emphasise Collaboration Skills
Since the role involves working closely with internal teams, be ready to talk about your experience in stakeholder management. Share examples of how you've collaborated with different departments to deliver tailored solutions, showcasing your customer-centric mindset.
