Digital Marketing Manager - 50k to 60k in Irlam

Digital Marketing Manager - 50k to 60k in Irlam

Irlam Full-Time 40000 - 50000 £ / year (est.) Home office (partial)
Universal Container Services

At a Glance

  • Tasks: Lead and shape the digital marketing strategy for a growing company.
  • Company: Join Universal Container Services Ltd, a top UK supplier of shipping containers.
  • Benefits: Competitive salary, career progression, and free on-site parking.
  • Other info: Exciting opportunity to develop campaigns and drive measurable results.
  • Why this job: Make a real impact by building a high-performing marketing department.
  • Qualifications: Proven experience in digital marketing with strong analytical and creative skills.

The predicted salary is between 40000 - 50000 £ per year.

Universal Container Services Ltd is one of the UK's leading suppliers of shipping containers, container conversions and container accessories.

With a rapidly expanding online presence and ambitious growth plans, we're investing heavily in our digital capabilities and building an in-house marketing team to support the next phase of the business.

We're looking for an experienced, commercially focused Digital Marketing Manager to lead this journey.

The Role

This is a fantastic opportunity to build and shape the digital marketing function within a growing business.

Whilst the role is predominantly focused on digital marketing, you will also oversee wider marketing activities across the business, ensuring a consistent, professional brand presence in everything we do.

Working closely with the Sales Director and senior leadership team, you'll develop and implement marketing strategies that generate enquiries, support sales growth and strengthen the Universal Container Services brand.

As the department grows, you'll play a key role in developing the team, processes and overall marketing strategy.

Key Responsibilities

  • Digital Marketing
  • Develop and deliver the company's digital marketing strategy.
  • Manage SEO, PPC and paid advertising alongside external agencies.
  • Increase website traffic, enquiries and online sales.
  • Monitor website performance and conversion rates.
  • Analyse marketing performance and produce regular KPI reports.
  • Identify opportunities to improve lead generation and return on investment.
  • Email Marketing & CRM
  • Plan, create and execute targeted email marketing campaigns.
  • Build customer journeys and automated marketing workflows.
  • Manage customer segmentation and campaign reporting.
  • Improve customer engagement and repeat business.
  • Brand & Marketing
  • Manage and develop the Universal Container Services brand.
  • Ensure consistency across all marketing materials and customer touchpoints.
  • Oversee the creation of brochures, advertisements, presentations, signage, vehicle graphics and promotional material.
  • Coordinate photography, video production and other creative assets.
  • Support exhibitions, events and product launches.
  • Department Development
  • Help build and develop the company's in-house marketing department.
  • Introduce new marketing systems, processes and best practices.
  • Work closely with our Ecommerce Executive and Website Developer, providing direction and ensuring projects are aligned with business objectives.
  • Manage relationships with external agencies and suppliers.

About You

You'll be an ambitious marketing professional who combines creativity with commercial awareness.

You'll enjoy analysing data just as much as developing campaigns and will be excited by the opportunity to build a department rather than simply maintain one.

  • Proven experience in a Digital Marketing Manager or similar role.
  • Strong understanding of SEO, PPC, paid social and digital marketing.
  • Experience managing email marketing campaigns and CRM systems.
  • Excellent copywriting and communication skills.
  • Strong project management and organisational abilities.
  • Experience working with external agencies.
  • Commercial mindset with a focus on measurable results.
  • Ability to manage multiple projects simultaneously.
  • Woo Commerce or ecommerce experience.
  • Google Analytics and Google Search Console.
  • Canva or Adobe Creative Suite.
  • Experience leading or developing a marketing team.

What We Offer

  • Monday to Friday working.
  • Company pension.
  • Free on-site parking.
  • Career progression opportunities.
  • The opportunity to build and shape a growing marketing department.
  • A role where your ideas will have a direct impact on the success of the business.
  • Join Us

This isn't just another marketing role.

It's an opportunity to take ownership of the marketing function within a growing company, develop a high-performing department and play a significant role in the future success of Universal Container Services Ltd.

If you're passionate about digital marketing, enjoy creating measurable results and want to build something from the ground up, we'd love to hear from you.

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Digital Marketing Manager - 50k to 60k in Irlam employer: Universal Container Services

Universal Container Services Ltd is an exceptional employer, offering a dynamic work environment where innovation and creativity are encouraged. With a focus on career progression and the opportunity to shape a growing ecommerce department, employees can expect to thrive in a culture that values their ideas and contributions. Located in the UK, the company provides a supportive atmosphere with benefits such as a company pension, free on-site parking, and a Monday to Friday working schedule, making it an attractive place for those looking to make a meaningful impact in the ecommerce sector.

Universal Container Services

Contact Details:

Universal Container Services Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Digital Marketing Manager - 50k to 60k in Irlam

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Universal Container Services and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Universal Container Services are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Universal Container Services on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Universal Container Services. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Digital Marketing Manager - 50k to 60k in Irlam

Digital Marketing Strategy
SEO
PPC
Paid Advertising
Website Performance Analysis
KPI Reporting
Email Marketing Campaigns

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Universal Container Services. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Universal Container Services:Show us that you’ve done your homework! In your application, briefly mention what you admire about Universal Container Services’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Universal Container Services

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Universal Container Services will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Universal Container Services, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.