Manager, Audience Intelligence & Planning in London

Manager, Audience Intelligence & PlanningLocation: London, United Kingdom

Department: Data & Analytics

Requisition ID: JOBREQ-2615662

Role descriptionThe opportunityWe need an Audience and Analytics Manager to oversee the Unity Audience Hub, managing the full lifecycle of audience development, segmentation, and activation—from data sourcing to measuring commercial impact. This role is a unique blend of data, technology, and commercial strategy, focused on delivering impactful solutions for Unity\’s programmatic advertising clients and stakeholders using our first‐party data.

What you\’ll be doing

Manage internal data pipelines to integrate all available Unity data into Audience Hub.

Partner with technical teams (data science, ops, engineering, BI) to co‐develop solutions.

Provide commercial teams with performance insights and an end‐to‐end data measurement framework.

Develop a global data dictionary using proprietary Unity signals and manage the Audience Hub taxonomy.

Support sales teams by building custom audience segments and measurement solutions.

Provide operational support for daily tasks, including campaign setup, reporting, analysis, and RFP response.

Serve as an audience insights specialist, understanding Unity\’s global audience.

Partner with product/commercial teams on research and data exploration to make strategic growth recommendations.

Manage clean room operations for client first‐party data collaboration and provide insights to sales/GTM teams.

Work with measurement partners to apply industry‐leading solutions and align objectives with outcomes.

Drive cross‐platform measurement strategy and implementation to demonstrate media investment value.

Oversee post‐campaign reporting for audience‐targeted campaigns, collaborating with Sales/Product to define KPIs and deliver actionable insights.

What we\’re looking for

Programmatic ad experience, leveraging data and analytics.

Audience data management, familiar with leading DMPs.

Data management/modeling experience in cloud environments (GCP, Snowflake, etc.), including data clean rooms.

Experience in the mobile gaming/app advertising ecosystem.

Excellent technical writing, skilled in using LLMs for documentation.

Solutions‐oriented with strong analytical, critical thinking, and problem‐solving skills.

You might also have

Project management skills.

Experience in in‐app environments and specifically within the mobile gaming eco‐system.

Experience in applying your skills and knowledge in both US and non‐US international markets.

Additional information

Relocation support is not available for this position.

Work visa/immigration sponsorship is not available for this position.

Benefits

Comprehensive health, life, and disability insurance

Commute subsidy

Employee stock ownership

Competitive retirement/pension plans

Generous vacation and personal days

Support for new parents through leave and family‐care programs

Office food snacks

Mental Health and Wellbeing programs and support

Employee Resource Groups

Global Employee Assistance Program

Training and development programs

Volunteering and donation matching program

Equal Opportunity / EEO StatementUnity is a proud equal opportunity employer. We are committed to fostering an inclusive, innovative environment and celebrate our employees across age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. Our differences are strengths that enable us to support the growing and evolving needs of our customers, partners, and collaborators.

If you have a disability that means there are preparations or accommodations we can make to help ensure you have a comfortable and positive interview experience, please fill out this form: https://docs.google.com/forms/d/e/1FAIpQLSdrbRLG1N-apH1eahQ622Gypo-rmiAB6LLTP1UsSWQNu7omxQ/viewform.

This position requires the incumbent to have sufficient knowledge of English to have professional verbal and written exchanges in this language, as the performance of the duties related to this position requires frequent and regular communication with colleagues and partners located worldwide and whose common language is English.

Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Unity does not accept unsolicited headhunter or agency resumes and will not pay fees to any third‐party agency or company that does not have a signed agreement with Unity.

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