At a Glance
- Tasks: Lead a dynamic team to create innovative marketing strategies that elevate our brand community.
- Company: Join a forward-thinking brand at the forefront of creator marketing.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Fast-paced environment with a focus on creativity and collaboration.
- Why this job: Shape the future of marketing by connecting with creators and driving cultural conversations.
- Qualifications: 10+ years in creator marketing and strong leadership skills required.
The predicted salary is between 54000 - 66000 £ per year.
- Senior Lead - Global Creator Marketing
- Role mission / overview
We’re looking for an innovative senior lead to build the future of our brand community.
As our Creator Marketing Senior Lead, you will cultivate a best-in-class ecosystem that captures imagination, elevates our social presence, and achieves ambitious commercial goals.
Leading an agile team, you will be responsible for setting the strategy and vision for how we approach Creator Marketing at a global and local level.
Bridging the gap between organic and paid to set up and implement a creative engine that fuses both organic and paid social content needs.
This role reports directly to the Global Head of Social Media, combining strategic direction with creative execution.
You’ll have a deep understanding of culture and what drives it to increase On’s brand visibility and actively influence the conversations that drive key business results.
- Role description
- Build and implement a cohesive Creator strategy that elevates how we approach sourcing, briefing and directing Creators to deliver entertaining and interesting on-brand assets efficiently for organic and paid media teams.
- Lead an engaged team of Specialists to inspire new thinking and ideas - setting up the vision for the team and working closely on bringing it to life.
- Establish a commissioning framework for a diverse mix of creators (defining content pillars and themes across our verticals).
With commissions designed to capture attention and build our premium brand identity amongst our target communities.
- Move at the speed of culture to spot emerging creators, subcultures, and platform shifts early, and mobilise creators with agility to capitalize on moments before they pass.
- Establish clear KPIs for creator initiatives (across brand equity, engagement, and conversion).
Analyse performance data to continuously optimize spend, creator selection and support paid media in achieving their goals.
- Educate teams on how to work with Creators ensuring content meets the brand's aesthetic standards without stripping away the creator's unique, authentic voice.
- Steer and guide stakeholders at all levels with an innovation approach aimed at challenging the status quo.
- Your experience
- 10+ years working in creator and influencer marketing, social media or cultural marketing and 3+ years leading high-performing teams across different locations
- Deep social understanding for what drives shareability on the internet, understanding the platform mechanics (Tik Tok, Instagram, You Tube, emerging channels), and possesses an intuitive eye for high-end visual storytelling and curation.
- Impeccable attention to detail and confident presenting ideas cross-functionally and to senior leadership teams
- Confident working with Creators, shaping ideas with them and knowing when to let go of control - instilling this ethos with members of your team
- Experience partnering with creator marketing agencies and platforms to brief, source and measure potential creator partners
- Collaborate closely with cross-functional teams including social media, paid social, legal and finance teams.
- Proven experience of developing and scaling creator-led initiatives from strategy and concepting through execution and optimisation
- You’re organised, understand the sportswear landscape and are curious to shape sports and culture
- #J-18808-Ljbffr
Senior Lead - Global Creator Marketing employer: United States Digital Space LLC
United States Digital Space LLC is an exceptional employer, offering a dynamic work culture that prioritises innovation and collaboration in the heart of Greater London. With a strong focus on employee well-being and flexible work options, we provide ample opportunities for professional growth and development, making it an ideal environment for those looking to make a meaningful impact in the field of AI-enabled SaaS engineering.
Contact Details:
United States Digital Space LLC Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Lead - Global Creator Marketing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for United States Digital Space LLC and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like United States Digital Space LLC are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with United States Digital Space LLC on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at United States Digital Space LLC. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Lead - Global Creator Marketing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit United States Digital Space LLC. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of United States Digital Space LLC:Show us that you’ve done your homework! In your application, briefly mention what you admire about United States Digital Space LLC’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at United States Digital Space LLC
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at United States Digital Space LLC will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At United States Digital Space LLC, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
