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For Companies At a Glance
- Tasks: Support marketing and sales teams in driving pipeline growth through data management and campaign execution.
- Company: Join UPS, a Fortune Global 500 organisation known for innovation and a rewarding culture.
- Benefits: Enjoy a starting salary of £27K, hybrid work options, and discounts at major retailers.
- Other info: Fluency in French, Italian, or German is a plus; enjoy industry-leading sales training.
- Why this job: Be part of a dynamic team that values skill and passion while offering growth opportunities.
- Qualifications: 1-2 years in Data Analytics or Sales, with strong digital tool knowledge and communication skills.
The predicted salary is between 21600 - 32400 £ per year.
Job Description
Explore your next opportunity at a Fortune Global 500 organization. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrow-people with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.
Job Description:
Explore your next opportunity at a Fortune Global 500 organisation. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrow – people with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.
UPS Capital Europe, London/Weybridge Office
We are seeking a highly motivated and enthusiastic individual to join our sales & marketing team in delivering our growth strategy for Europe. You will be working within a global logistics organisation with a team of experienced supply chain risk solutions experts, driving continuous improvement in sales processes and data quality.
What you'll get
- An annual base salary starting at £27K (negotiable, depending on qualifications and experience)
- A company pension scheme, paid maternity leave, holiday pay, discounts at major retailers (including Apple and cinemas) and attractions (including Alton Towers and The London Eye) and many more benefits
- Industry-leading sales training
- Opportunities to progress with our 'promotion from within' policy
- Hybrid/remote work opportunities, with all necessary equipment provided for you
What you'll do
We are looking for an organised and tech-savvy Lead Generation Analyst to support our marketing and sales teams in driving pipeline growth through strategic data management, digital enablement, and campaign execution. This role is central to improving sales efficiency, enhancing data quality, and supporting the sales team with the data and insights needed to succeed.
The ideal candidate will be detail-oriented, collaborative, and passionate about leveraging the likes of Salesforce and Excel etc. to streamline processes and drive high-quality marketing qualified leads.
- Identify and qualify marketing leads using platforms, such as LinkedIn Sales Navigator, internal databases, and third-party sources.
- Ensure data accuracy through regular cleaning, segmentation, and qualification. Upload qualified leads for four European countries into the CRM, maintaining a consistent flow into the sales pipeline.
- Assist the Marketing Manager with data segmentation and management for targeted campaigns, supporting lead generation by providing access to marketing data from the CRM and other platforms.
- Collaborate with Sales to ensure lead data aligns with business objectives, sales priorities, and pipeline needs.
- Partner cross-functionally with Marketing and Sales, and other internal teams to continue improving the sales pipeline.
- Support trade event preparation and manage the flow of new sales leads into the CRM for timely follow-up.
- Provide access to marketing data via CRM to support lead generation efforts.
- Align digital marketing initiatives with sales objectives to ensure seamless integration of campaigns and sales processes.
- Monitor and analyse key performance indicators (KPIs) related to lead generation, sales enablement, and digital initiatives and provide regular reports and insight to the Europe leadership team.
What you'll need
- 1-2 years experience in Data Analytics, or a broader Sales roles.
- Strong understanding of digital tools, platforms, and technologies used for sales data management, including Microsoft Excel, Salesforce, and other CRM systems, sales automation software, content management systems, and data analytics tools.
- Solid knowledge of digital marketing strategies, including content marketing, or lead generation.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and build strong relationships with stakeholders.
- Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions.
- Self-motivated and proactive, with the ability to work independently and manage multiple priorities in a fast-paced environment.
- Strong project management skills, with the ability to plan, execute, and monitor initiatives effectively.
- Creative problem-solving abilities and a passion for innovation and continuous improvement.
- French, Italian or German language skills are also beneficial.
Your career at UPS Capital:
Great opportunities for discovering your potential in a globally successful company. Teamwork and passion for your job are the basis for a career that you can rely on for the long term. For a future that gets you further than you may have ever expected.
Employee Type:
Permanent
UPS is committed to providing a workplace free of discrimination, harassment, and retaliation.
Lead Generation Analyst employer: United Parcel Service of America, Inc.
Contact Detail:
United Parcel Service of America, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Generation Analyst
✨Tip Number 1
Familiarise yourself with the tools mentioned in the job description, especially Salesforce and Excel. Being able to demonstrate your proficiency in these platforms during interviews can set you apart from other candidates.
✨Tip Number 2
Network with professionals in the logistics and sales sectors, particularly those who have experience with lead generation. Engaging with them on platforms like LinkedIn can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Stay updated on the latest trends in digital marketing and lead generation strategies. This knowledge will not only help you in interviews but also show your passion for the role and the industry.
✨Tip Number 4
Prepare to discuss specific examples of how you've used data analytics to drive sales or improve processes in previous roles. Concrete examples will illustrate your analytical mindset and problem-solving abilities.
We think you need these skills to ace Lead Generation Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure to customise your CV to highlight relevant experience in data analytics and sales roles. Emphasise your familiarity with tools like Salesforce and Excel, as well as any specific achievements in lead generation.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention how your skills align with the job description, particularly your ability to manage data and support marketing initiatives.
Highlight Relevant Skills: In your application, clearly outline your analytical mindset and project management skills. Provide examples of how you've used digital tools to improve sales processes or generate leads in previous roles.
Showcase Collaboration Experience: Since the role involves working cross-functionally, include examples of past experiences where you successfully collaborated with teams. This could be in marketing, sales, or any other relevant area.
How to prepare for a job interview at United Parcel Service of America, Inc.
✨Showcase Your Analytical Skills
As a Lead Generation Analyst, you'll need to demonstrate your analytical mindset. Be prepared to discuss how you've used data to drive decisions in previous roles. Bring examples of how you've interpreted data and the insights you derived from it.
✨Familiarise Yourself with Relevant Tools
Make sure you're well-versed in tools like Salesforce and Excel, as these are crucial for the role. During the interview, mention specific instances where you've successfully used these platforms to manage data or improve sales processes.
✨Highlight Your Collaboration Skills
This role requires working closely with both marketing and sales teams. Prepare to share examples of how you've effectively collaborated with cross-functional teams in the past, and how you can contribute to a cohesive work environment.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving abilities and creativity. Think about challenges you've faced in previous roles and how you approached them, especially in relation to lead generation and data management.