Sales Manager (UK Based)

Sales Manager (UK Based)

London Full-Time 36000 - 60000 ÂŁ / year (est.) No home office possible
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United Legwear and Apparel Company

At a Glance

  • Tasks: Lead UK sales, manage key accounts, and drive business growth across multiple brands.
  • Company: Join United Legwear & Apparel Co., a global leader in fashion and accessories since 1998.
  • Benefits: Enjoy hybrid working, wellness perks, and mental health support while shaping your career.
  • Why this job: Make an impact in a dynamic environment where your ideas are valued and success is visible.
  • Qualifications: 3+ years in wholesale fashion sales with strong communication and negotiation skills required.
  • Other info: Be part of a fast-growing company with iconic brands like Skechers and Ted Baker.

The predicted salary is between 36000 - 60000 ÂŁ per year.

London | Full Time

Who we are
United Legwear & Apparel Co. (ULAC) is a global designer, manufacturer, and distributor of apparel, legwear, bodywear, bags, headwear, and accessories.

Since 1998, we’ve built long-standing partnerships with some of the world’s most recognizable brands, including Skechers, Ted Baker, Hurley, Scotch & Soda, and many more. With headquarters in New York City and growing teams across the UK and Europe, we’re expanding fast – and we’re looking for driven, entrepreneurial talent to grow with us.

Why this role, why now?
We’re looking for a Sales Manager to drive growth for our brands across the UK – managing key accounts, opening new doors, and building our presence across volume retailers, independents, marketplaces, and off-price partners. From Scotch & Soda Apparel & Accessories to United Legwear brands such as apparel, swimwear, socks, underwear, and beyond, this is your chance to make an impact across a dynamic, multi-brand portfolio.

You’ll be part of a collaborative, fast-paced environment where ideas are welcomed, your impact is visible, and no two days look the same.

What you’ll do

Own & grow our UK sales

  • Manage and expand a portfolio of existing key accounts, ensuring consistent, year-over-year growth

  • Prospect and secure new business with volume retailers, independents, marketplaces, and off-price partners

  • Build trusted, long-term client relationships through excellent service and regular communication

  • Develop tailored sales strategies that reflect each customer\’s needs and market dynamics

Drive business development

  • Identify and capitalize on new opportunities across brands, product categories, and customer segments

  • Lead negotiations that deliver strong commercial results and build brand presence

  • Introduce new product lines and collections to existing and prospective clients

Run smooth operations & processes

  • Oversee the full sales cycle -from order placement to on-time delivery -in collaboration with customer service and logistics

  • Implement accurate forecasting to support inventory management and avoid stock issues

  • Analyze stock positions and sales data to optimize sell-through and identify growth opportunities

  • Provide market feedback to design and merchandising teams to keep product ranges aligned with demand

Strategic planning & reporting

  • Develop and present sales plans, forecasts, and performance reports to senior leadership

  • Use data-driven insights to adjust strategies and exceed targets

  • Stay ahead of market trends and competitor activity

Sample & inventory management

  • Manage samples efficiently to support impactful sales presentations and trade shows

  • Ensure showrooms and samples are organized and ready for customer meetings

What you’ll bring

  • Proven success in wholesale fashion sales, ideally 3+ years managing key accounts, with experience in off-price channels or volume retailers

  • Market knowledge of the UK and Republic of Ireland, with strong networks and commercial awareness

  • Product expertise in accessories, underwear, socks, or related categories

  • Relationship builder with excellent communication and negotiation skills

  • Data-savvy, with experience in sales analysis, forecasting, and stock management

  • Entrepreneurial mindset, ready to roll up your sleeves, chase new opportunities, and grow the business

Why join us?
At ULAC, we’re growing fast and thinking big. You’ll be part of a business where your ideas are valued, your success is visible, and you have the space to shape your career.

Here’s what you can look forward to:

Global brands, local impact– Help grow iconic names like Skechers, Ted Baker, and Scotch & Soda in the UK market
Room to build and shape– Join a collaborative, entrepreneurial environment where your ideas can drive real change
Hybrid working– A flexible approach with office/home working and regular UK travel to meet customers and colleagues
️ Wellness perks– Enjoy discounted access to ClassPass, giving you the freedom to explore fitness and wellness classes that suit your lifestyle
Mental well-being support– Unlimited access to OpenUp, offering confidential coaching, counselling, and expert resources for your mental health
More to come– We’re growing fast, and so are our benefits – be part of shaping what’s next

Ready to grow with us?
If you’re a motivated sales professional ready to drive results and build lasting partnerships, we’d love to hear from you.

Apply now and help shape the future of ULAC in the UK.

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Sales Manager (UK Based) employer: United Legwear and Apparel Company

At United Legwear & Apparel Co. (ULAC), we pride ourselves on being an excellent employer, offering a dynamic and collaborative work environment where your contributions are recognised and valued. As a Sales Manager in London, you'll have the opportunity to drive growth for iconic brands while enjoying flexible hybrid working arrangements, wellness perks, and comprehensive mental well-being support, all within a rapidly expanding company that encourages personal and professional development.
United Legwear and Apparel Company

Contact Detail:

United Legwear and Apparel Company Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Manager (UK Based)

✨Tip Number 1

Research the brands you'll be working with, like Skechers and Ted Baker. Understanding their market positioning and product lines will help you tailor your sales strategies effectively.

✨Tip Number 2

Network within the UK fashion industry to build relationships with potential clients and partners. Attend trade shows and industry events to connect with key players and showcase your expertise.

✨Tip Number 3

Familiarise yourself with the latest trends in wholesale fashion sales, especially in off-price channels. This knowledge will enable you to identify new opportunities and stay ahead of competitors.

✨Tip Number 4

Prepare to discuss your previous successes in managing key accounts during interviews. Highlight specific examples where you've driven growth or built strong client relationships to demonstrate your value.

We think you need these skills to ace Sales Manager (UK Based)

Proven success in wholesale fashion sales
Key account management
Market knowledge of the UK and Republic of Ireland
Strong networks and commercial awareness
Product expertise in accessories, underwear, socks, or related categories
Excellent communication skills
Negotiation skills
Data analysis and sales forecasting
Stock management
Entrepreneurial mindset
Relationship building
Strategic planning
Performance reporting
Ability to identify growth opportunities
Experience with volume retailers and off-price channels

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in wholesale fashion sales, particularly managing key accounts. Emphasise any specific achievements or metrics that demonstrate your success in driving sales growth.

Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your understanding of the UK market and how your entrepreneurial mindset aligns with ULAC's goals. Be sure to include examples of how you've built long-term client relationships.

Showcase Your Data Skills: Since the role requires data-savvy skills, include examples of how you've used sales analysis and forecasting in previous positions. Highlight any tools or software you are familiar with that can support inventory management and sales optimisation.

Prepare for Potential Questions: Think about how you would answer questions related to your experience with off-price channels and volume retailers. Be ready to discuss your strategies for business development and how you would approach building relationships with new clients.

How to prepare for a job interview at United Legwear and Apparel Company

✨Research the Company and Its Brands

Before your interview, take the time to understand United Legwear & Apparel Co. (ULAC) and its portfolio of brands. Familiarise yourself with their products, market position, and recent news. This knowledge will help you demonstrate your genuine interest in the company and how you can contribute to their growth.

✨Prepare for Sales Scenarios

Given the role's focus on managing key accounts and driving sales, be ready to discuss specific sales scenarios from your past experience. Prepare examples that showcase your ability to build relationships, negotiate effectively, and achieve targets. Use the STAR method (Situation, Task, Action, Result) to structure your responses.

✨Showcase Your Data-Driven Approach

As a Sales Manager, being data-savvy is crucial. Be prepared to discuss how you've used sales analysis and forecasting in previous roles. Highlight any tools or methods you've employed to optimise stock management and drive sales growth, as this aligns with ULAC's expectations for the role.

✨Demonstrate Your Entrepreneurial Mindset

ULAC is looking for someone with an entrepreneurial spirit who can chase new opportunities. During the interview, share examples of how you've identified and capitalised on new business prospects in the past. Emphasise your proactive approach and willingness to roll up your sleeves to achieve results.

Sales Manager (UK Based)
United Legwear and Apparel Company
Location: London
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