At a Glance
- Tasks: Lead marketing strategies and campaigns to boost brand awareness and revenue growth.
- Company: Respected organisation in the construction industry with a strong team culture.
- Benefits: 25 days annual leave, private healthcare, pension scheme, and training opportunities.
- Other info: Flexible working hours and opportunities for professional development.
- Why this job: Join a dynamic team and make a real impact in the construction sector.
- Qualifications: Proven marketing experience, leadership skills, and digital marketing expertise.
The predicted salary is between 50000 - 60000 £ per year.
TeamJobs are excited to be partnering with a well-established and highly respected organisation within the Construction industry to recruit a Group Marketing Manager to join the Head Office team in Poole, Dorset. This is a permanent position, salary DOE. Working hours: 39 hours per week, Monday - Thursday 8.30am - 4.30pm / Fri 9.00am - 4.00pm.
Key Responsibilities
- Develop and Implement Marketing Strategies: Create and execute comprehensive marketing strategies and plans to drive brand awareness, customer acquisition, and revenue growth in line with company objectives.
- Coordinate Integrated Marketing Campaigns: Supervise the execution of multi-channel marketing campaigns across digital, social media, email, and traditional channels to ensure consistent messaging and brand positioning.
- Lead Marketing Team: Manage and guide a team of Technical Support and marketing professionals, fostering collaboration and providing support to achieve sales and departmental goals effectively.
- Design Compelling Marketing Materials: Conceptualise and produce impactful marketing materials for exhibitions, press releases, and online promotions to enhance brand visibility and leave a lasting impression.
- Manage CRM Database: Maintain and optimise a robust Customer Relationship Management (CRM) database to improve customer relationship management and drive repeat business.
- Drive Social Media Engagement: Execute successful social media campaigns to engage target audiences and enhance brand presence.
- Plan and Execute Events for Lead Generation: Organise industry events to create networking opportunities and generate new leads to support business growth.
- Optimise Digital Presence: Manage website development, oversee content updates, and optimise Pay-Per-Click (PPC) campaigns and SEO strategies to increase online traffic and improve conversion rates.
- AI Integration: Incorporate AI platforms to leverage cutting-edge technology, enhancing marketing efficiency and effectiveness.
- Financial Management: Strategically plan, oversee, and execute the budget for advertising and promotions, aligning expenditures with broader business strategies.
Additionally, supervise and assist with Sales Support, liaise with clients, architects, surveyors, contractors, and other relevant individuals or organisations associated with promoting products and services.
Essential Skills
- Strategic Thinking: Ability to develop and execute strategic marketing plans in alignment with company objectives.
- Leadership: Strong leadership skills to effectively lead and manage a team of marketing professionals.
- Communication: Excellent written and verbal communication skills for conveying ideas clearly and effectively.
- Creativity: Strong creative skills to design impactful marketing materials and campaigns.
- Analytical Skills: Proficiency in analysing data and interpreting metrics to measure the effectiveness of marketing efforts.
- Digital Marketing Expertise: In-depth understanding of digital marketing channels, including social media, email marketing, PPC, SEO, and website optimisation.
- Project Management: Ability to manage multiple projects simultaneously, prioritise tasks, and meet deadlines.
- Collaboration: Proven ability to collaborate cross-functionally with other departments and external stakeholders.
- Customer Focus: Understanding customer needs and preferences to develop targeted marketing strategies.
- Adaptability: Flexibility to adapt to changes in the market and industry trends.
- Knowledge of marketing software: Familiarity with Adobe InDesign, Canva, Spotler and Photoshop.
- Desired Experience with CRM Systems: Familiarity with Customer Relationship Management (CRM) software for managing customer interactions and data.
- Event Planning Experience: Experience in planning and executing industry events to generate leads and enhance brand visibility.
- Budget Management: Experience in strategic budget planning and management for advertising and promotions.
- Knowledge of AI and Marketing Automation: Understanding of AI platforms and marketing automation tools to streamline marketing processes and improve efficiency.
- Industry Knowledge: Familiarity with the construction industry and market trends relevant to the company's products or services.
- Public Relations Skills: Experience in managing press releases and media relations to enhance brand reputation.
- Content Marketing Skills: Ability to develop engaging and relevant content for various marketing channels.
Benefits Include: 25 days annual leave, inclusive of a shut down for the Christmas period, plus bank holidays. A generous pension scheme, private healthcare, and a discretionary bonus, an abundance of supported training opportunities.
Please apply/get in touch to hear more!
Group Marketing Leader. Job in Poole LilyLifestyle Jobs in Wimborne Minster employer: United Cerebral Palsy of Georgia
Join a well-established organisation in the construction industry as a Group Marketing Leader in Poole, where you will benefit from a supportive work culture that prioritises employee growth and development. With 25 days of annual leave, a generous pension scheme, private healthcare, and numerous training opportunities, this role offers a rewarding environment for those looking to make a meaningful impact in their career.
Contact Details:
United Cerebral Palsy of Georgia Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Group Marketing Leader. Job in Poole LilyLifestyle Jobs in Wimborne Minster
✨Tip Number 1
Network like a pro! Get out there and connect with people in the construction industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential colleagues or mentors. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! When you get the chance to chat with hiring managers or during interviews, make sure to highlight your experience with digital marketing, CRM systems, and event planning. Tailor your conversation to reflect how your background aligns with their needs.
✨Tip Number 3
Be proactive! If you see a company you’re keen on, don’t wait for them to post a job. Reach out directly through our website, express your interest, and share how you can add value to their marketing team. A little initiative can go a long way!
✨Tip Number 4
Stay updated on industry trends! Keep an eye on the latest developments in marketing and construction. This knowledge will not only help you in interviews but also show that you’re genuinely interested in the field and ready to contribute from day one.
We think you need these skills to ace Group Marketing Leader. Job in Poole LilyLifestyle Jobs in Wimborne Minster
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Group Marketing Leader role. Highlight your experience in developing marketing strategies and leading teams, as these are key aspects of the job.
Showcase Your Creativity:Since creativity is crucial for this position, don’t hesitate to include examples of impactful marketing materials or campaigns you've designed. This will help us see your creative flair in action!
Highlight Relevant Experience:Be sure to mention any experience you have with digital marketing, CRM systems, and event planning. These skills are essential for the role, and we want to know how you can contribute to our team.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at United Cerebral Palsy of Georgia
✨Know Your Marketing Strategies
Before the interview, brush up on the latest marketing strategies relevant to the construction industry. Be ready to discuss how you would develop and implement these strategies to drive brand awareness and customer acquisition.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully led a marketing team in the past. Highlight your ability to foster collaboration and support your team in achieving sales and departmental goals.
✨Demonstrate Digital Savvy
Familiarise yourself with digital marketing channels like social media, PPC, and SEO. Be prepared to discuss how you would optimise the company's digital presence and manage successful campaigns.
✨Bring Creative Ideas to the Table
Think about some compelling marketing materials or campaigns you've designed before. Be ready to share your creative process and how you can apply it to enhance the company's brand visibility.
