At a Glance
- Tasks: Lead and oversee marketing activities in the industrial sector, driving brand growth.
- Company: Established company with over 100 years of innovative excellence in manufacturing.
- Benefits: Competitive salary, career development, and a supportive team environment.
- Other info: Opportunity for growth in a dynamic and collaborative workplace.
- Why this job: Make a real impact by leading a talented team and shaping marketing strategies.
- Qualifications: 5+ years in B2B marketing, team leadership, and expertise in digital strategies.
The predicted salary is between 60000 - 65000 £ per year.
For the Head of Marketing - B2B role, a successful candidate will lead and oversee all marketing activities within the industrial/manufacturing sector, driving brand growth and ensuring the successful execution of strategic campaigns. This permanent role offers an excellent opportunity to manage an established team and contribute to the company's continued success.
This position is with a well-established, medium-sized organisation within the industrial/manufacturing industry. With over 100 years of history, the company is recognised for its innovative approach and commitment to excellence in its field.
The key responsibilities of the Head of Marketing - B2B role will include:
- Develop and implement comprehensive marketing strategies to support business objectives within the industrial/manufacturing sector.
- Implement the digital marketing strategy, utilising CRM systems to manage end to end marketing campaigns.
- Oversee and manage a skilled team of two marketing professionals, ensuring their growth and performance.
- Reporting directly to the Managing Director of the business.
- Collaborate with cross-functional teams to ensure consistent brand messaging and alignment with business goals.
- Analyse market trends and competitors to identify opportunities and challenges.
- Manage the marketing budget effectively, ensuring optimal allocation of resources.
- Lead the creation of impactful marketing materials and campaigns that resonate with target audiences.
- Monitor and report on the performance of marketing initiatives, providing actionable insights.
- Ensure adherence to industry regulations and standards in all marketing activities.
A successful Head of Marketing - B2B should have:
- 5+ years experience in B2B Marketing, ideally in a related industrial, construction or manufacturing sector.
- Team leadership experience - this role will have 2 direct reports.
- Expertise in creating and implementing successful marketing strategies.
- Exposure to both digital marketing and traditional marketing.
- Experience utilising CRM systems (in particular Hubspot) would be highly desirable.
- Excellent analytical skills with the ability to interpret data and make informed decisions.
- Proficiency in budget management and resource allocation.
- A solid understanding of branding and market positioning principles.
- Strong communication and collaboration skills to work effectively with stakeholders.
- Ability to manage challenging stakeholders, and comfortable reporting into board level.
On offer for the Head of Marketing role:
- Competitive salary between 60,000 and 65,000 per annum.
- The opportunity to lead an established and talented team of two marketing professionals.
- Potential for career development and growth in a supportive environment.
Head of Marketing - B2B. Job in Leeds LilyLifestyle Jobs in Morley employer: United Cerebral Palsy of Georgia
As a well-established medium-sized organisation with over 100 years of history in the industrial/manufacturing sector, we pride ourselves on our innovative approach and commitment to excellence. Our work culture fosters collaboration and growth, providing employees with the opportunity to lead talented teams and develop their careers in a supportive environment. With competitive salaries and a focus on strategic marketing initiatives, we offer a rewarding workplace for those looking to make a meaningful impact.
Contact Details:
United Cerebral Palsy of Georgia Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing - B2B. Job in Leeds LilyLifestyle Jobs in Morley
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals on LinkedIn or at local events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their products, culture, and recent news. We want you to walk in feeling confident and ready to impress!
✨Tip Number 3
Showcase your skills through a portfolio or case studies. If you've led successful campaigns before, let us see them! This is your chance to shine and demonstrate how you can drive brand growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Head of Marketing - B2B. Job in Leeds LilyLifestyle Jobs in Morley
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Head of Marketing - B2B role. Highlight your experience in B2B marketing, especially within the industrial or manufacturing sectors. We want to see how your skills align with the job description!
Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of your past successes in leading marketing teams and implementing strategies. Let your personality shine through while keeping it professional!
Showcase Your Analytical Skills:Since the role requires excellent analytical skills, don’t forget to mention any relevant experience you have with data interpretation and market analysis. We love candidates who can back up their strategies with solid insights!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at United Cerebral Palsy of Georgia
✨Know Your Industry Inside Out
Before the interview, dive deep into the industrial and manufacturing sectors. Understand current trends, challenges, and key players. This knowledge will not only impress your interviewers but also help you articulate how your experience aligns with their needs.
✨Showcase Your Leadership Skills
As a Head of Marketing, you'll be managing a team. Be ready to discuss your leadership style and provide examples of how you've successfully led teams in the past. Highlight any specific achievements that demonstrate your ability to inspire and develop others.
✨Prepare for Strategic Discussions
Expect questions about your approach to developing and implementing marketing strategies. Prepare to discuss specific campaigns you've led, the results achieved, and how you used data to inform your decisions. This will show your analytical skills and strategic mindset.
✨Familiarise Yourself with CRM Systems
Since experience with CRM systems like Hubspot is desirable, brush up on your knowledge of these tools. Be prepared to discuss how you've used them in previous roles to manage campaigns and track performance. This will demonstrate your technical proficiency and readiness for the role.
