At a Glance
- Tasks: Lead marketing strategies for B2B SaaS platforms and drive brand positioning.
- Company: Award-winning B2B SaaS company in the property and real estate sector.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Collaborate directly with the CEO and lead a small team.
- Why this job: Join a growing team and make a significant impact on marketing strategies.
- Qualifications: 8+ years in B2B SaaS marketing with strong leadership skills.
The predicted salary is between 60000 - 80000 £ per year.
A fantastic opportunity has arisen for a highly skilled, commercially driven marketing leader with B2B SaaS experience, to join an award-winning B2B SaaS company who work with some of the biggest names in property and real estate. The organisation is expanding and this position will play a key part in strengthening their leadership team.
The Marketing Manager/Director will be responsible for brand, positioning and inbound demand across two established B2B SaaS platforms. This role requires senior thinking and hands-on execution. The Marketing Manager/Director must be comfortable shaping narrative at leadership level and reviewing campaign copy the same day. You will work directly with the CEO and be accountable for measurable revenue impact.
Role and responsibilities:- Own brand identity, messaging and market narrative across all markets
- Define clear vertical positioning for Housing, Commercial and related sectors
- Differentiation of proposition clearly against competitors
- Product marketing - own messaging frameworks for both platforms
- Lead feature and product launch positioning
- Design and execute a quarterly and annual campaign roadmap
- Own website strategy, SEO, paid channels and inbound demand programmes
- Work closely with the Sales Director on enablement, messaging and campaign priorities
- Collaborate weekly with the Growth Manager on ICP alignment and funnel performance
- Participate in monthly Growth & Marketing reviews focused on ROI and channel decisions
- Lead and elevate existing Social, SEO/PPC and Design resources
- Move marketing from reactive output to strategic positioning
- 8+ years in B2B SaaS marketing
- Experience scaling ARR in a high-growth environment (30%+ YoY)
- Demonstrable ownership of marketing-sourced pipeline KPIs
- Experience launching vertical GTM initiatives
- Strong product marketing capability
- Experience working closely with Sales Directors in enterprise-led environments
- Experience leading small teams (3-7 people)
Marketing Manager/Director. Job in Purbrook LilyLifestyle Jobs employer: United Cerebral Palsy of Georgia
Join an award-winning B2B SaaS company in Purbrook, where innovation meets opportunity. As a Marketing Manager/Director, you will thrive in a dynamic work culture that values creativity and strategic thinking, while enjoying competitive benefits and ample opportunities for professional growth. Collaborate directly with leadership to make a measurable impact on the business and be part of a team that is shaping the future of property and real estate marketing.
Contact Details:
United Cerebral Palsy of Georgia Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager/Director. Job in Purbrook LilyLifestyle Jobs
✨Tip Number 1
Network like a pro! Reach out to your connections in the B2B SaaS space and let them know you're on the lookout for opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Showcase your expertise! Create a personal website or LinkedIn profile that highlights your achievements in marketing, especially those related to brand positioning and inbound demand. This will help you stand out when applying through our website.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of the company and its competitors. Be ready to discuss how you can elevate their marketing strategy and drive measurable revenue impact, just like they’re looking for!
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Mention something specific from your conversation to show your genuine interest in the role and the company.
We think you need these skills to ace Marketing Manager/Director. Job in Purbrook LilyLifestyle Jobs
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role. Highlight your B2B SaaS experience and any relevant achievements that showcase your marketing prowess. We want to see how you can drive results!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for the Marketing Manager/Director role. Share your vision for brand positioning and how you plan to make an impact.
Showcase Your Leadership Skills:Since this role involves working closely with the CEO and leading a team, make sure to highlight your leadership experience. Tell us about times you've successfully led projects or teams in a high-growth environment.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at United Cerebral Palsy of Georgia
✨Know Your B2B SaaS Inside Out
Make sure you brush up on the latest trends and challenges in the B2B SaaS space. Be ready to discuss how your experience aligns with the company's goals, especially in property and real estate. This will show that you're not just a marketing whiz but also understand the industry.
✨Prepare for Strategic Conversations
Since you'll be working closely with the CEO and other senior leaders, think about how you can contribute to high-level discussions. Prepare examples of how you've shaped narratives and driven measurable revenue impact in previous roles. This will demonstrate your capability to operate at a leadership level.
✨Showcase Your Campaign Successes
Be ready to share specific examples of successful campaigns you've led, particularly those that involved product launches or vertical GTM initiatives. Highlight the KPIs you achieved and how they contributed to scaling ARR. This will help illustrate your hands-on execution skills.
✨Collaborate and Communicate
Emphasise your experience working with sales teams and other departments. Discuss how you've aligned marketing strategies with sales priorities and improved funnel performance. This will show that you value collaboration and understand the importance of cross-functional teamwork.
