At a Glance
- Tasks: Own the customer journey and create engaging email and SMS campaigns.
- Company: Join a forward-thinking business in vibrant Manchester City Centre.
- Benefits: Enjoy a competitive salary, hybrid working, and 25 days holiday plus your birthday off.
- Other info: Modern office environment with excellent career growth opportunities.
- Why this job: Make a real impact in a collaborative team and shape CRM strategy.
- Qualifications: Experience in CRM roles with hands-on campaign management skills.
The predicted salary is between 45000 - 48000 £ per year.
Marketing CRM Manager Manchester City Centre (Hybrid - 3 days office / 2 days home) Full-time, Permanent £45,000 - £48,000 + Benefits
Are you a hands‑on CRM specialist who thrives on owning the full customer journey from start to finish? We're looking for an experienced Marketing CRM Manager to join a growing, forward‑thinking business in Manchester. This is a fantastic opportunity for someone who enjoys working in a smaller, collaborative team where you'll have real ownership, visibility, and impact.
The Role
Reporting into the Marketing Manager, you will take full responsibility for CRM activity across the business. This is a varied, end‑to‑end role where you will map, build, and optimise customer journeys, gaining a deep understanding of customer behaviour and engagement. During your first 6 months, you will conduct a full review of current CRM activity, map existing journeys, and develop a clear strategy for future improvements and growth. You will be responsible for creating content, building campaigns, and analysing performance across email and SMS channels, ensuring all communications are effective, engaging, and results‑driven.
Key Responsibilities for the Marketing CRM Manager:
- Own and manage the full customer journey across CRM channels
- Create and deliver email and SMS campaigns from concept to execution
- Monitor campaign performance and provide clear reporting and insights
- Analyse customer behaviour and recommend improvements to engagement and conversion
- Develop segmentation strategies to better understand and target customers
- Conduct testing and optimisation to improve results
- Work closely with internal teams to ensure alignment and compliance
About You
- Proven experience in a CRM, lifecycle, or marketing automation role
- Hands‑on experience managing campaigns end‑to‑end (not just strategy)
- Comfortable creating content as well as analysing performance data
- Experience working in a smaller business or standalone CRM role preferred
- Strong understanding of customer journeys and segmentation
- Analytical mindset with the ability to turn insights into action
- Experience within a regulated industry is highly desirable
- A proactive, self‑sufficient approach with strong attention to detail
What's on Offer for the Marketing CRM Manager:
- Competitive salary of £45,000 - £48,000
- Hybrid working (3 days in the office, 2 from home)
- 25 days holiday + bank holidays + your birthday off
- Healthcare cash plan
- Pension scheme with up to 5% employer match
- Life assurance
- Cycle to work scheme
- Long service awards
- Modern offices in Manchester City Centre
If you're looking for a role where you can truly take ownership, shape strategy, and make a measurable impact, we'd love to hear from you.
Marketing Customer Relationship Manager. Job in Manchester LilyLifestyle Jobs employer: United Cerebral Palsy of Georgia
Join a dynamic and innovative team in the heart of Manchester, where as a Marketing CRM Manager, you will enjoy a collaborative work culture that values your input and expertise. With competitive benefits including hybrid working, generous holiday allowance, and opportunities for personal growth, this role offers you the chance to make a significant impact on customer engagement strategies while working in modern offices that foster creativity and teamwork.
Contact Details:
United Cerebral Palsy of Georgia Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Customer Relationship Manager. Job in Manchester LilyLifestyle Jobs
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even reach out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your CRM campaigns and successes. This gives potential employers a tangible look at what you can do and sets you apart from the crowd.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to CRM management. Think about how you would handle specific challenges and be ready to share your insights and strategies during the chat.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and making an impact.
We think you need these skills to ace Marketing Customer Relationship Manager. Job in Manchester LilyLifestyle Jobs
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Marketing CRM Manager. Highlight your hands-on experience with CRM systems and any campaigns you've managed from start to finish. We want to see how you’ve owned customer journeys in previous roles!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about CRM and how your skills align with our needs. Share specific examples of how you've improved customer engagement and conversion rates in the past.
Show Off Your Analytical Skills:Since this role involves analysing performance data, make sure to mention any tools or methods you’ve used to track campaign success. We love candidates who can turn insights into actionable strategies, so don’t hold back on those details!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at United Cerebral Palsy of Georgia
✨Know Your CRM Inside Out
Make sure you brush up on your CRM knowledge before the interview. Understand the tools and platforms commonly used in the industry, and be ready to discuss how you've successfully managed customer journeys in your previous roles.
✨Showcase Your Campaign Success
Prepare specific examples of campaigns you've created and managed from start to finish. Highlight the results you achieved, such as increased engagement or conversion rates, and be ready to explain the strategies you used to get there.
✨Understand Customer Behaviour
Demonstrate your analytical mindset by discussing how you've used data to understand customer behaviour. Be prepared to talk about segmentation strategies you've implemented and how they improved campaign performance.
✨Be Ready for Collaboration
Since this role involves working closely with internal teams, think of examples where you've collaborated effectively in the past. Show that you're a team player who values alignment and compliance across departments.
