At a Glance
- Tasks: Lead content strategy and creation to drive engagement and brand awareness.
- Company: Fast-growing professional services organisation in Manchester.
- Benefits: Autonomy in role, dynamic work environment, and opportunities for growth.
- Other info: Collaborative culture with a focus on innovation and market trends.
- Why this job: Shape compelling content across channels and make a real impact.
- Qualifications: 3+ years in B2B content marketing and strong writing skills.
The predicted salary is between 35000 - 45000 £ per year.
Are you a strategic storyteller with a passion for driving engagement through powerful content? We're supporting a well-established and fast-growing professional services organisation in their search for a Marketing Content Manager to lead the charge on content strategy, creation, and campaign delivery. In this newly evolved role, you'll have the autonomy to shape content across multiple channels - working closely with product, sales, and digital teams to bring technical expertise to life in a compelling, customer-centric way.
As the Marketing Content Manager, you'll be responsible for building and executing a content strategy that drives brand awareness, supports demand generation, and positions the business as a thought leader within its sector. You'll lead the planning and development of a wide range of content formats - from SEO-optimised blogs and whitepapers to email campaigns, case studies, landing pages, social media posts and video scripts - ensuring consistency across tone, message and brand!
Day to Day:
- Develop and execute a robust, multi-channel content strategy aligned with the wider marketing plan.
- Create and manage a dynamic content calendar focused on business priorities and audience needs.
- Write, edit, and optimise high-quality content for digital campaigns, website, social media, and internal communications.
- Collaborate with internal stakeholders (product, consultants, sales, leadership) to translate technical insights into engaging, accessible messaging.
- Lead content elements of integrated marketing campaigns, ensuring alignment with SEO and demand generation goals.
- Work with digital and performance teams to measure content effectiveness and optimise based on analytics and engagement data.
- Maintain brand consistency and ensure content adheres to tone of voice, style guides, and industry best practices.
- Stay informed on market trends, competitor content strategies, and evolving digital formats.
YOU?
- 3+ years of experience in a B2B content or marketing role.
- Proven ability to write compelling, high-quality content tailored to different buyer personas and stages of the funnel.
- Strategic mindset with hands-on experience delivering content that supports lead generation, brand awareness, and thought leadership.
- Strong project management skills with the ability to balance multiple priorities and stakeholders.
- Proficiency in using content management systems, email marketing platforms, and analytics tools.
- SEO knowledge and understanding of content performance metrics.
- Excellent attention to detail and a collaborative, proactive working style.
Marketing Content Strategist. Job in Manchester LilyLifestyle Jobs employer: United Cerebral Palsy of Georgia
Join a dynamic and innovative professional services organisation in Manchester, where your storytelling skills will thrive in a collaborative environment. With a strong focus on employee growth, you'll have the opportunity to shape impactful content strategies while enjoying a supportive work culture that values creativity and strategic thinking. Benefit from a competitive salary, flexible working arrangements, and the chance to be part of a team that is committed to excellence and thought leadership in the industry.
Contact Details:
United Cerebral Palsy of Georgia Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Content Strategist. Job in Manchester LilyLifestyle Jobs
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We can’t stress enough how personal connections can open doors that applications alone can’t.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best content pieces. Whether it’s blogs, social media posts, or campaigns, let your work speak for itself. We love seeing creativity in action!
✨Tip Number 3
Prepare for interviews by researching the company and its content strategy. We recommend coming up with ideas on how you could enhance their current efforts. It shows initiative and that you’re genuinely interested!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always looking for passionate individuals who want to make an impact in the marketing world.
We think you need these skills to ace Marketing Content Strategist. Job in Manchester LilyLifestyle Jobs
Some tips for your application 🫡
Craft Your Story:We want to see your unique voice shine through! Make sure your application tells a compelling story about your experience and how it aligns with the role of Marketing Content Manager. Highlight your strategic mindset and passion for content creation.
Tailor Your Content:Just like we do with our content, tailor your application to fit the job description. Use keywords from the posting to show that you understand what we're looking for and how your skills can drive engagement and brand awareness.
Showcase Your Skills:Don’t hold back on showcasing your project management skills and your ability to juggle multiple priorities. We love candidates who can demonstrate their hands-on experience in delivering content that supports lead generation and thought leadership.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at United Cerebral Palsy of Georgia
✨Know Your Audience
Before the interview, research the company and its target audience. Understand their pain points and how the role of Marketing Content Manager can address them. This will help you tailor your responses and demonstrate that you’re not just a strategic storyteller, but one who knows how to engage effectively with the right people.
✨Showcase Your Content Portfolio
Bring examples of your previous work that highlight your ability to create compelling content across various formats. Whether it’s SEO-optimised blogs or engaging social media posts, having tangible evidence of your skills will impress the interviewers and show that you can deliver results.
✨Prepare for Collaboration Questions
Since this role involves working closely with product, sales, and digital teams, be ready to discuss your experience in collaborative projects. Think of specific examples where you successfully translated technical insights into accessible messaging, showcasing your ability to work with diverse stakeholders.
✨Stay Current on Trends
Familiarise yourself with the latest trends in content marketing and B2B strategies. Being able to discuss recent developments or competitor strategies during the interview will demonstrate your proactive approach and passion for the industry, positioning you as a thought leader even before you start the job.