At a Glance
- Tasks: Lead innovative marketing strategies and drive brand growth in a fast-paced FMCG environment.
- Company: Join a high-growth FMCG business making waves in Water and Health & Nutrition.
- Benefits: Competitive salary, dynamic work culture, and opportunities for professional development.
- Other info: Be part of a diverse team that values creativity and innovation.
- Why this job: Shape the future of brands and make a real impact in a thriving industry.
- Qualifications: Proven marketing leader with experience in FMCG and strong team management skills.
The predicted salary is between 60000 - 80000 £ per year.
The Advocate Group is currently partnering with a high-growth, innovation-led FMCG business that is rapidly establishing itself as a standout name across the Water and Health & Nutrition categories. With a strong track record in NPD and brand innovation, the company has consistently stayed ahead of category trends, delivering products that offer clear, functional value to consumers.
The business is now seeking an experienced Head of Marketing to join the leadership team and play a central role in shaping and accelerating its next phase of growth.
Key Responsibilities- Define and lead the end-to-end marketing strategy across both brands, identifying key growth opportunities and delivering impactful annual plans.
- Own marketing investment strategy and budget allocation, ensuring spend is aligned to commercial priorities and drives measurable growth.
- Lead the development and execution of standout 360 campaigns that build brand equity and drive long-term demand.
- Develop and deliver high-impact brand partnerships that enhance visibility, credibility, and cultural relevance.
- Translate consumer, category, and commercial insight into clear strategic direction and actionable growth initiatives.
- Partner closely with Sales and Commercial teams to accelerate distribution, visibility, and rate of sale.
- Lead agency and supplier relationships, ensuring consistently high-quality execution across all marketing activities.
- Act as a senior marketing leader within the business, influencing strategy and contributing to board-level decision-making.
- Proven marketing leader with experience, ideally within drinks or FMCG.
- Strong brand builder with a track record of delivering both strategic leadership and hands-on impact.
- Experienced in leading, developing, and motivating high-performing teams.
- Commercially strong with full ownership of budgets and performance accountability.
- Thrive in fast-paced, high-growth environments with a proactive, solutions-led mindset.
- Passionate about building distinctive brands that win in competitive, dynamic categories.
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.
Head of Marketing. Job in Manchester LilyLifestyle Jobs employer: United Cerebral Palsy of Georgia
The Advocate Group is an exceptional employer, offering a dynamic work environment in Manchester that fosters innovation and growth within the FMCG sector. Employees benefit from a strong emphasis on professional development, collaborative culture, and the opportunity to lead impactful marketing strategies that shape the future of health and nutrition brands. With a commitment to diversity and inclusion, the company ensures that every team member can thrive and contribute to meaningful projects that resonate with consumers.
Contact Details:
United Cerebral Palsy of Georgia Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing. Job in Manchester LilyLifestyle Jobs
✨Tip Number 1
Network like a pro! Reach out to your connections in the FMCG space, especially those who might know someone at The Advocate Group. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your expertise! Prepare a portfolio or case studies showcasing your past marketing successes, especially in brand building and campaign execution. This will help you stand out during interviews.
✨Tip Number 3
Be proactive! Don’t just wait for the interview; follow up with thoughtful questions or insights about the company’s recent campaigns. This shows your genuine interest and can set you apart from other candidates.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Head of Marketing. Job in Manchester LilyLifestyle Jobs
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Head of Marketing role. Highlight your experience in FMCG and any standout campaigns you've led. We want to see how you can bring your unique flair to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for brand building and how your strategic mindset aligns with our goals. Let us know why you're the perfect fit for this fast-paced environment.
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how you've driven growth and built brand equity in previous roles. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any updates. We can’t wait to hear from you!
How to prepare for a job interview at United Cerebral Palsy of Georgia
✨Know Your Brands Inside Out
Before the interview, dive deep into the brands you'll be working with. Understand their unique selling points, target audiences, and recent campaigns. This knowledge will help you demonstrate your passion and strategic thinking during the discussion.
✨Showcase Your Leadership Style
As a Head of Marketing, you'll need to lead and inspire teams. Be ready to share examples of how you've motivated high-performing teams in the past. Discuss your approach to leadership and how you foster collaboration and creativity within your team.
✨Prepare for Strategic Discussions
Expect questions about your experience with marketing strategies and budget management. Be prepared to discuss how you've allocated budgets in previous roles and the impact of your decisions on growth. Use specific metrics to back up your claims.
✨Highlight Your Adaptability
The FMCG sector is fast-paced and ever-changing. Share examples of how you've successfully navigated challenges and adapted strategies in response to market trends. This will show that you're proactive and solutions-oriented, which is crucial for this role.
