At a Glance
- Tasks: Lead customer acquisition strategies and manage Meta Ads for a fast-growing food & drink start-up.
- Company: Exciting D2C start-up in the vibrant food & drink sector.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Join a fast-paced team and make a real difference in a thriving industry.
- Why this job: Shape the future of a brand while driving impactful marketing strategies.
- Qualifications: Experience in Growth Marketing, especially with Meta Ads and data analysis.
The predicted salary is between 50000 - 65000 £ per year.
Role Overview
I am working with a fast-growing D2C start-up in the food & drink space looking for a data-driven Growth Lead to spearhead their customer acquisition strategy. This is a pivotal role where you will own their largest performance marketing channels, with a specific focus on Meta, while also shaping the broader growth roadmap for our brand.
Key Responsibilities
- Meta Ads Mastery: Take full ownership of the Meta Ads account, managing significant budgets and driving efficiency through constant testing and optimisation.
- Performance Creative Strategy: Collaborate with the creative team to develop high-converting performance assets, using data to iterate on hooks, formats and messaging.
- Full-Funnel Growth: Oversee broader growth duties, including managing other paid social/search channels, landing page optimization (LPO) and retention touchpoints.
- Data & Analytics: Monitor and report on key metrics (CAC, LTV, ROAS) to provide actionable insights to the executive team.
- Strategic Planning: Develop and execute the quarterly growth strategy to meet ambitious scale targets within the food & drink sector.
Requirements
- Proven experience in a Growth or Performance Marketing role within a D2C environment.
- Deep technical expertise in Meta Ads Manager and creative-led growth strategies.
- Analytical mindset with the ability to interpret complex data sets and translate them into growth opportunities.
- Entrepreneurial spirit comfortable in a fast-paced, high-growth startup culture.
Nice-to-Have
- Experience specifically within the food & beverage industry.
- Familiarity with influencer marketing or affiliate programs as growth levers.
Growth Marketing Lead. Job in London LilyLifestyle Jobs employer: United Cerebral Palsy of Georgia
Join a dynamic and innovative D2C start-up in the heart of London, where your expertise as a Growth Marketing Lead will directly influence our customer acquisition strategy. We foster a collaborative work culture that values creativity and data-driven decision-making, offering ample opportunities for professional growth and development in the thriving food & drink sector. With competitive benefits and a focus on employee well-being, this is an exciting opportunity to make a meaningful impact in a fast-paced environment.
Contact Details:
United Cerebral Palsy of Georgia Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketing Lead. Job in London LilyLifestyle Jobs
✨Tip Number 1
Network like a pro! Reach out to people in the food & drink industry, especially those who work in growth marketing. Use LinkedIn or even local meetups to connect and chat about your passion for D2C brands.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your experience with Meta Ads and any successful campaigns you've run. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on key metrics like CAC, LTV, and ROAS. Be ready to discuss how you've used data to drive growth in previous roles – it’s all about showing you can deliver results!
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who want to make an impact in the growth marketing space. Your next big opportunity could be just a click away!
We think you need these skills to ace Growth Marketing Lead. Job in London LilyLifestyle Jobs
Some tips for your application 🫡
Show Your Data-Driven Side:Make sure to highlight your experience with data analysis and performance marketing in your application. We want to see how you've used data to drive growth in previous roles, especially in a D2C environment.
Master the Meta Ads:Since this role focuses heavily on Meta Ads, don’t forget to showcase your expertise in managing Meta Ads accounts. Share specific examples of campaigns you've run and the results you've achieved to demonstrate your mastery.
Be Creative with Your Application:We love creativity! When applying, think about how you can make your application stand out. Whether it’s through a unique cover letter or an engaging portfolio, show us your creative flair that aligns with our brand.
Apply Through Our Website:To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at United Cerebral Palsy of Georgia
✨Master the Meta Ads
Since this role focuses heavily on Meta Ads, make sure you brush up on your knowledge of the platform. Be ready to discuss your previous experiences with managing budgets and optimising campaigns. Bring specific examples of how you've driven efficiency through testing and what results you achieved.
✨Showcase Your Creative Collaboration
This position requires working closely with a creative team, so be prepared to talk about how you've collaborated in the past. Share examples of high-converting performance assets you've developed and how data influenced your creative decisions. Highlight your ability to iterate on messaging and formats based on performance.
✨Demonstrate Your Analytical Skills
An analytical mindset is key for this role. Familiarise yourself with key metrics like CAC, LTV, and ROAS, and be ready to discuss how you've used these metrics to drive growth. Prepare to share insights from your past roles that led to actionable strategies and improvements.
✨Embrace the Entrepreneurial Spirit
This start-up environment thrives on an entrepreneurial spirit, so convey your adaptability and willingness to take risks. Share stories that showcase your ability to thrive in fast-paced settings and how you've contributed to growth in previous roles. Show them you're not just a fit for the role, but for their culture too!
