At a Glance
- Tasks: Support customer marketing strategies and execute trade marketing campaigns across key UK retailers.
- Company: Join a leading Consumer Goods Company in Basingstoke with a vibrant team culture.
- Benefits: Starting salary of £35,000-£40,000, hybrid work model, and career development opportunities.
- Other info: Dynamic role with opportunities for creativity and collaboration across multiple teams.
- Why this job: Make an impact by optimising product visibility and enhancing brand presence in retail.
- Qualifications: 2-3 years in trade marketing or e-commerce, strong organisational skills, and data analysis ability.
The predicted salary is between 35000 - 40000 £ per year.
An exciting opportunity for a Customer Marketing Assistant (Retail / Trade Marketing) to join the team of a well-known leading Consumer Goods Company located in Basingstoke. The Customer Marketing Assistant will support the execution of customer marketing strategies across key UK retail partners excluding Amazon, assisting in the planning and execution of trade marketing campaigns across retail channels.
Starting Salary: 35,000-40,000.
Hybrid arrangement: Basingstoke Head office – 3 days in the office, 2 days WFH.
This role focuses on optimising retailer website content, enhancing product visibility, and ensuring seamless implementation of trade marketing activities in line with overall Brand Marketing.
Key Responsibilities- Retailer Website Content Management
- Own and manage product listings across key retailer websites (e.g., Boots, Argos, JLP, THG, etc.).
- Ensure product pages are accurate, up-to-date, and aligned with brand guidelines.
- Optimise product content (titles, descriptions, images, richer content) to improve visibility and conversion.
- Monitor online execution and identify opportunities to enhance digital shelf presence.
- Product Visibility & Digital Merchandising
- Support initiatives to improve search rankings, category placement, and on-site visibility.
- Work with retailers to secure enhanced brand content opportunities (e.g., banners, landing pages).
- Analyse performance metrics and recommend improvements to drive sales.
- Trade Marketing Activity Implementation
- Assist in the planning and execution of trade marketing campaigns across retail channels.
- Coordinate promotional activity including product launches, seasonal campaigns, and in-store activations.
- Ensure all activity is delivered on time, within budget, and aligned with brand strategy.
- Briefing Artwork & Assets
- Develop clear and concise briefs for creative and design teams.
- Coordinate the delivery of digital and print assets for retail partners.
- Ensure all materials meet brand guidelines and retailer specifications.
- Manage asset approvals and distribution across stakeholders.
- 2–3 years of experience in trade marketing or e-commerce.
- Experience managing retailer or e-commerce/self‑serve platforms is advantageous.
- Strong organisational and project management skills.
- Attention to detail with a focus on accuracy in content management.
- Ability to analyse data and translate insights into actions.
- Strong communication skills with the ability to work with multiple teams.
Customer Marketing Manager Assistant. Job in Basingstoke LilyLifestyle Jobs employer: United Cerebral Palsy of Georgia
Join a leading Consumer Goods Company in Basingstoke as a Customer Marketing Manager Assistant, where you will thrive in a dynamic and supportive work environment. With a competitive salary and a hybrid working model, the company fosters a culture of collaboration and innovation, offering ample opportunities for professional growth and development. Enjoy the unique advantage of working with renowned retail partners while contributing to impactful marketing strategies that drive brand success.
Contact Details:
United Cerebral Palsy of Georgia Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Customer Marketing Manager Assistant. Job in Basingstoke LilyLifestyle Jobs
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their marketing strategies and think about how you can contribute. This will show you're genuinely interested and ready to hit the ground running.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills align with the role of Customer Marketing Manager Assistant. Highlight your experience in trade marketing and e-commerce to make a strong impression.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Customer Marketing Manager Assistant. Job in Basingstoke LilyLifestyle Jobs
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Customer Marketing Manager Assistant role. Highlight relevant experience in trade marketing or e-commerce, and don’t forget to showcase your organisational skills and attention to detail!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for the role. Mention specific examples of how you've optimised content or executed marketing campaigns in the past.
Showcase Your Analytical Skills:Since the role involves analysing performance metrics, be sure to mention any experience you have with data analysis. Share how you've used insights to drive sales or improve visibility in previous roles.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at United Cerebral Palsy of Georgia
✨Know Your Retailers
Before the interview, do your homework on the key retail partners mentioned in the job description, like Boots and Argos. Understand their marketing strategies and how they align with the brand's goals. This will show your potential employer that you're genuinely interested and ready to contribute.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to drive marketing decisions in the past. Bring examples of how you've analysed performance metrics and made recommendations for improvements. This is crucial for a role focused on optimising product visibility and enhancing digital shelf presence.
✨Demonstrate Project Management Prowess
Since the role involves coordinating promotional activities and ensuring timely delivery, highlight your organisational skills. Share specific instances where you successfully managed multiple projects simultaneously, keeping everything on track and within budget.
✨Communicate Clearly
Strong communication skills are essential for this position. Practice articulating your thoughts clearly and concisely. Be ready to explain how you've collaborated with different teams in the past, especially when briefing creative and design teams for marketing assets.
