At a Glance
- Tasks: Lead marketing strategies for B2B SaaS platforms and drive brand positioning.
- Company: Award-winning B2B SaaS company in the property and real estate sector.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Collaborate directly with the CEO and lead a small team.
- Why this job: Join a growing team and make a significant impact on marketing strategies.
- Qualifications: 8+ years in B2B SaaS marketing with strong leadership skills.
The predicted salary is between 60000 - 80000 £ per year.
A fantastic opportunity has arisen for a highly skilled, commercially driven marketing leader with B2B SaaS experience, to join an award-winning B2B SaaS company who work with some of the biggest names in property and real estate. The organisation is expanding and this position will play a key part in strengthening their leadership team.
The Marketing Manager/Director will be responsible for brand, positioning and inbound demand across two established B2B SaaS platforms. This role requires senior thinking and hands-on execution. The Marketing Manager/Director must be comfortable shaping narrative at leadership level and reviewing campaign copy the same day. You will work directly with the CEO and be accountable for measurable revenue impact.
Role and responsibilities:
- Own brand identity, messaging and market narrative across all markets
- Define clear vertical positioning for Housing, Commercial and related sectors
- Differentiation of proposition clearly against competitors
- Product marketing - own messaging frameworks for both platforms
- Lead feature and product launch positioning
- Design and execute a quarterly and annual campaign roadmap
- Own website strategy, SEO, paid channels and inbound demand programmes
- Work closely with the Sales Director on enablement, messaging and campaign priorities
- Collaborate weekly with the Growth Manager on ICP alignment and funnel performance
- Participate in monthly Growth & Marketing reviews focused on ROI and channel decisions
- Lead and elevate existing Social, SEO/PPC and Design resources
- Move marketing from reactive output to strategic positioning
Skills and experience required:
- 8+ years in B2B SaaS marketing
- Experience scaling ARR in a high-growth environment (30%+ YoY)
- Demonstrable ownership of marketing-sourced pipeline KPIs
- Experience launching vertical GTM initiatives
- Strong product marketing capability
- Experience working closely with Sales Directors in enterprise-led environments
- Experience leading small teams (3-7 people)
B2B SaaS Marketing Manager/Director. Job in Purbrook LilyLifestyle Jobs employer: United Cerebral Palsy of Georgia
Join an award-winning B2B SaaS company in Purbrook, where innovation meets opportunity. With a strong focus on employee growth and a collaborative work culture, you will have the chance to shape marketing strategies that drive measurable revenue impact while working closely with senior leadership. Enjoy competitive benefits and the unique advantage of being part of a dynamic team that is making waves in the property and real estate sectors.
Contact Details:
United Cerebral Palsy of Georgia Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land B2B SaaS Marketing Manager/Director. Job in Purbrook LilyLifestyle Jobs
✨Tip Number 1
Network like a pro! Reach out to your connections in the B2B SaaS space and let them know you're on the lookout for opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Get your personal brand sorted! Make sure your LinkedIn profile is up-to-date and showcases your B2B SaaS marketing experience. Share relevant content and engage with industry discussions to get noticed by potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how you can elevate their brand identity and drive inbound demand. Show them you mean business!
✨Tip Number 4
Apply through our website! We’ve got some fantastic roles waiting for you, and applying directly can give you an edge. Plus, it shows you’re genuinely interested in joining our team!
We think you need these skills to ace B2B SaaS Marketing Manager/Director. Job in Purbrook LilyLifestyle Jobs
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the B2B SaaS experience we’re looking for. Highlight your achievements in scaling ARR and any specific campaigns you've led that align with our goals.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re the perfect fit for this role. Share your vision for brand positioning and how you can elevate our marketing strategy.
Showcase Your Results:We love numbers! When detailing your past experiences, include measurable outcomes like revenue growth or successful campaign metrics. This helps us see the impact you’ve made in previous roles.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at United Cerebral Palsy of Georgia
✨Know Your B2B SaaS Inside Out
Make sure you’re well-versed in the specifics of B2B SaaS marketing. Brush up on key metrics like ARR and pipeline KPIs, and be ready to discuss how you've driven growth in previous roles. This will show that you understand the industry and can hit the ground running.
✨Prepare for Strategic Conversations
Since you'll be working closely with the CEO and other senior leaders, practice articulating your thoughts on brand positioning and market narrative. Think about how you would differentiate the company’s offerings from competitors and be prepared to share your ideas during the interview.
✨Showcase Your Campaign Successes
Have specific examples ready that demonstrate your success in launching campaigns and driving measurable revenue impact. Use data to back up your claims, and be ready to discuss what worked, what didn’t, and how you adapted your strategies.
✨Collaborate and Communicate
Highlight your experience working with sales teams and other departments. Be prepared to discuss how you’ve aligned marketing efforts with sales priorities and how you’ve contributed to cross-functional projects. This will show that you can work effectively in a team-oriented environment.
