At a Glance
- Tasks: Create and manage engaging digital content for international markets, focusing on China and India.
- Company: Join Unite Students' dynamic Marketing team and make a global impact.
- Benefits: Enjoy 25 days holiday, a bonus scheme, and health benefits to support your wellbeing.
- Other info: Great career growth opportunities and a supportive team culture.
- Why this job: Be at the forefront of digital trends and storytelling in a vibrant, international environment.
- Qualifications: Fluent in Mandarin and English with experience in social media campaigns.
The predicted salary is between 30000 - 40000 £ per year.
We’re looking for an International Digital & Social Executive to join our Marketing team at Unite Students. Working closely with the International Marketing Manager, you’ll help deliver engaging digital and social content across key international markets, with a focus on China and India. From managing localised content and resident creators to supporting campaigns and partnerships, you’ll play an important role in growing our international brand presence and student engagement. This is an exciting opportunity for someone with a strong understanding of international social platforms, digital trends and culturally relevant storytelling.
Key Responsibilities
- Support international digital and social campaigns across key markets.
- Create and localise content for platforms including WeChat, RedNote, Weibo, Douyin, Instagram, TikTok and Facebook.
- Manage resident content creators, including briefing, filming support and reposting content.
- Coordinate day-to-day activity with marketing agencies and brand partners.
- Support social listening and customer engagement activity.
- Monitor trends, emerging platforms and audience insights to drive innovation and performance.
- Track content and campaign performance to support ongoing optimisation.
What We’re Looking For
- Native Chinese speaker fluent in Mandarin and English, with strong understanding of the Chinese market.
- Experience managing digital and social campaigns across Chinese and international platforms.
- Strong copywriting, localisation and content creation skills, including video editing.
- Good understanding of social media trends, platform algorithms and audience engagement.
Benefits
- A discretionary annual bonus so you can share in the company’s success.
- 25 days paid holiday and an annual holiday buying scheme, with 5 additional days awarded for long service.
- A generous pension scheme – employer contributions between 5% and 11% depending on how much you save.
- Various benefits to support your health and wellbeing including a Healthcare Cash Plan, an Employee Assistance Programme, a Wellbeing platform and a Gym benefit that you can share with your family and friends.
- Enhanced Family Leave including 18 weeks full pay for birthing parents and 4 weeks for non-birthing parents.
International Digital & Social Executive in Bristol employer: Unite Foundation
At Unite Students, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture. As an International Digital & Social Executive, you'll benefit from a generous holiday allowance, a robust pension scheme, and various health and wellbeing initiatives, all while working in a dynamic environment that encourages creativity and professional growth. Join us in making a meaningful impact on our international brand presence, particularly in key markets like China and India, where your skills and insights will be highly valued.
StudySmarter Expert Advice🤫
We think this is how you could land International Digital & Social Executive in Bristol
✨Tip Number 1
Get to know the company inside out! Research Unite Students, their values, and recent campaigns. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral!
✨Tip Number 3
Prepare for interviews by practising common questions and showcasing your knowledge of international digital trends. Be ready to discuss how you can engage students in markets like China and India.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace International Digital & Social Executive in Bristol
Some tips for your application 🫡
Show Your Passion for Digital and Social:When you're writing your application, let your enthusiasm for digital and social media shine through. We want to see how you engage with platforms like WeChat and TikTok, so share any relevant experiences or projects that highlight your skills!
Tailor Your Content:Make sure to customise your application to reflect the specific requirements of the role. Use keywords from the job description, especially around international markets and content localisation, to show us you understand what we're looking for.
Highlight Your Language Skills:Since we're keen on a native Chinese speaker, don’t forget to emphasise your language abilities in both Mandarin and English. If you've worked on campaigns targeting the Chinese market, give us the details – we love seeing real-world examples!
Keep It Professional Yet Personal:While we appreciate professionalism, we also want to get a sense of who you are. Don’t hesitate to inject a bit of your personality into your application. Remember, we’re looking for someone who can connect with our audience, so show us how you can do that right from the start!
How to prepare for a job interview at Unite Foundation
✨Know Your Platforms
Make sure you’re well-versed in the social media platforms mentioned in the job description, especially WeChat, Weibo, and Douyin. Familiarise yourself with their unique features and user demographics, as this will show your understanding of the Chinese market and how to engage effectively.
✨Showcase Your Content Skills
Prepare examples of your previous work in digital content creation and localisation. Bring along a portfolio that highlights your copywriting, video editing, and campaign management skills. This will demonstrate your ability to create culturally relevant content that resonates with international audiences.
✨Stay Ahead of Trends
Research current trends in digital marketing and social media, particularly those relevant to China and India. Be ready to discuss how you can leverage these trends to enhance brand presence and student engagement during the interview.
✨Engage with Questions
Prepare thoughtful questions about the company’s current campaigns and future strategies. This not only shows your interest in the role but also gives you insight into how you can contribute to their goals. Plus, it’s a great way to demonstrate your proactive approach!