At a Glance
- Tasks: Lead product strategy and execution for innovative AI solutions in a fast-growing startup.
- Company: Join a dynamic AI startup transforming midmarket businesses with cutting-edge technology.
- Benefits: Competitive salary, equity, flexible hours, and generous professional development budget.
- Other info: Exciting growth opportunities and a collaborative culture in a well-funded environment.
- Why this job: Be part of a mission-driven team making real-world impact with AI technology.
- Qualifications: 10+ years in product leadership, ideally in B2B startups with AI experience.
The predicted salary is between 120000 - 150000 £ per year.
Hybrid remote/London office
About us: We’re a fast growing AI startup on a mission to help midmarket businesses transform how work gets done. We’ve built a factory for custom operations agents. The factory builds Virtual Agents: software workers with AI reasoning that complete complex workflows end-to-end, directly in customer tools. There’s no tech integration, process change or upfront cost. Onboarding is white-glove, takes a matter of days, and customers pay only for delivered value. This makes Virtual Agents the lowest risk way to automate complex manual work. And it makes Unitary the first company delivering Fortune 500-grade AI deployment with the unit economics of software - enabling us to reach the midmarket at scale. Today we’re focused on commercial insurance, marketplaces and primary healthcare. But the potential for Virtual Agents goes far beyond. We closed $15M Series A funding in 2024, and we’re backed by some leading names in AI (Plural and Creandum). We’re working with world‑class clients such as Substack, Trustpilot, Depop, Sony Interactive Entertainment and many more. This is an exciting opportunity to join a well‑funded startup at a crucial stage of growth, and to play a significant part in turning frontier AI technology into real world value.
About the role: We’re seeking an experienced VP Product to lead Virtual Agents through its next stage of growth. Reporting to the CEO and joining the executive team, you will own product strategy and execution across the Virtual Agents business. You'll define where we play and how we win, build out the product team, and partner closely with engineering, AI research, go‑to‑market and operations to scale the product from several million in ARR into a category‑defining business. This is a 1‑N role: the product is delivering value and growing fast, but we’re at the very start of what Virtual Agents can do for midmarket businesses.
You will:
- Own product strategy for Virtual Agents. Define the multi‑year vision, decide where we invest, and translate that into a roadmap the company can execute against.
- Bring rigour and clarity to decisions that span product experience, tech differentiation, vertical expansion and commercial model.
- Build and lead the product function. Hire and develop an exceptional product team and set the standard for how product is practised at Unitary.
- Work across the business to execute successfully on your strategy - ensuring products are built right, sales and marketing teams are enabled, and delivery teams can scale smoothly.
- Own the end‑to‑end product experience, including the onboarding, human‑in‑the‑loop and customer success workflows that are central to how Virtual Agents deliver value.
- Develop deep expertise in our customers, domains and competitive landscape — particularly commercial insurance — and use it to make sharp prioritisation calls.
- Operate as a member of the executive team. Contribute to company strategy, support fundraising, and represent the product externally with customers, partners and investors.
10+ years in product, including prior experience as a Head of Product, VP Product, or equivalent product leader at a B2B startup or scale‑up. Track record of taking AI or technically complex B2B products from early traction to meaningful scale — ideally as one of the first product leaders in the business. Experience from $10-$100M ARR is a strong plus. Demonstrated ability to hire, develop and retain excellent PMs, and to build a product function from a small base. Experience setting strategy in greenfield or rapidly evolving environments. Hands‑on experience owning customer‑facing motion beyond the roadmap — onboarding, implementation, support, or CS — and a conviction that this is real product work. Strong technical fluency: comfortable getting into architecture decisions with engineers and AI researchers, and able to hold your own on the trade‑offs between deterministic systems and AI components. Exceptional analytical and communication skills: able to break down ambiguous problems, set clear direction, and represent Unitary credibly to senior stakeholders, customers and investors. Experience in regulated B2B markets (commercial insurance, fintech, healthtech, legal tech or similar) is a strong plus. Self‑motivated, low‑ego, and energised by the realities of an early‑stage company.
Competitive salary, commission and equity package. Lots of autonomy and opportunities for growth. Flexible hours and location, with a monthly coworking budget or WeWork membership. Occupational pension (location dependent). Generous paid parental leave. Generous paid sick leave. Annual budget for your professional development and growth. Annual budget for your individual health and wellness. Quarterly team offsites to London and other exciting destinations in Europe.
VP Product employer: Unitary
Unitary is an exceptional employer for those looking to make a significant impact in the AI space. With a strong focus on employee growth, we offer competitive salaries, equity packages, and generous professional development budgets, all within a flexible work environment that promotes autonomy. Our vibrant culture encourages collaboration across teams, ensuring that every employee plays a vital role in transforming cutting-edge technology into real-world solutions for our esteemed clients.
StudySmarter Expert Advice🤫
We think this is how you could land VP Product
✨Get Involved in Startup Events
Dive into the local startup scene! Attend pitch nights, hackathons, and networking events. It's a great way to meet founders and like-minded folks. Plus, you never know who might put in a good word for you at a startup like Unitary!
✨Show Off Your Creativity
Startups love unique ideas! Create a portfolio or a personal website showcasing your past projects, especially those relevant to startups. This personal touch can really make you stand out when you're applying for that full-time gig at Unitary.
✨Leverage Startup Communities Online
Get active on platforms such as Indie Hackers, Startup Grind, or even LinkedIn groups focused on startups. Participating in discussions can increase your visibility and open up potential job leads, especially at buzzing companies like Unitary.
✨Direct Applications are Your Best Bet
Don't shy away from applying directly through our website. Startups often check their own portals first before other job sites. Tailor your application to show how you can add value to Unitary — a personal touch goes a long way!
We think you need these skills to ace VP Product
Some tips for your application 🫡
Show Your Entrepreneurial Spirit:When applying for a role in startups and entrepreneurship, it's crucial to highlight any experience you have with starting your own projects or businesses. We love seeing examples of your initiative, so sprinkle in stories of how you’ve taken risks or solved problems creatively—this is what makes you stand out!
Tailor Your CV for Impact:In the startup world, your CV should reflect not just your experience, but the impact you've made. Use quantifiable achievements to show your contributions, like percentage increases in growth or revenue. Remember, we’re looking for go-getters who know how to get results!
Craft a Provocative Cover Letter:Your cover letter is a chance to showcase your passion and motivation for working at Unitary. Don't just list your skills—share your vision and what excites you about the entrepreneurial journey. Connect your personal aspirations with what we need, and let your enthusiasm shine through!
Keep Your Portfolio Handy:If you have a portfolio showcasing any past projects or entrepreneurial efforts, definitely mention it in your application. Though not always necessary for full-time roles, it can provide us with deeper insights into your work style and creativity. If you have a blog, products, or any innovation, we'd love to see it!
How to prepare for a job interview at Unitary
✨Show Your Entrepreneurial Spirit
In startups, they love seeing passion and initiative. Be ready to share any personal projects or ideas you've worked on. This shows you’re not just about the 9-to-5, but you’re invested in creating value, which is key in this fast-paced environment.
✨Brush Up on Your Problem-Solving Skills
Expect to be thrown some curveballs during the interview—startups often face unexpected challenges. Having a couple of examples up your sleeve where you’ve creatively solved problems will really impress them. It's all about how you think on your feet!
✨Know Your Stuff About the Industry
Since you're applying for a full-time role, they’ll want to see you've done your homework. Make sure you understand where the startup stands in its industry, including competitors and market trends. It’s a great way to show you're genuinely interested and can contribute from day one.
✨Show Flexibility and Adaptability
Startups can pivot quickly, so highlight your adaptability. Share examples of when you've successfully navigated change or taken on roles outside your comfort zone. This shows you’re ready for whatever comes your way, which is crucial in a startup atmosphere!
