At a Glance
- Tasks: Lead product strategy and execution for innovative AI solutions in a fast-growing startup.
- Company: Join a dynamic AI startup transforming midmarket businesses with cutting-edge technology.
- Benefits: Competitive salary, equity, flexible hours, and generous professional development budget.
- Other info: Exciting growth opportunities and a collaborative team culture.
- Why this job: Be at the forefront of AI innovation and make a real impact on business transformation.
- Qualifications: 10+ years in product leadership, experience in B2B startups, and strong technical fluency.
The predicted salary is between 100000 - 150000 £ per year.
Hybrid remote/London office
About us: We’re a fast growing AI startup on a mission to help midmarket businesses transform how work gets done. We’ve built a factory for custom operations agents. The factory builds Virtual Agents: software workers with AI reasoning that complete complex workflows end-to-end, directly in customer tools. There’s no tech integration, process change or upfront cost. Onboarding is white-glove, takes a matter of days, and customers pay only for delivered value. This makes Virtual Agents the lowest risk way to automate complex manual work. And it makes Unitary the first company delivering Fortune 500-grade AI deployment with the unit economics of software - enabling us to reach the midmarket at scale. Today we’re focused on commercial insurance, marketplaces and primary healthcare. But the potential for Virtual Agents goes far beyond. We closed $15M Series A funding in 2024, and we’re backed by some leading names in AI (Plural and Creandum). We’re working with world-class clients such as Substack, Trustpilot, Depop, Sony Interactive Entertainment and many more. This is an exciting opportunity to join a well-funded startup at a crucial stage of growth, and to play a significant part in turning frontier AI technology into real world value.
About the role: We’re seeking an experienced VP Product to lead Virtual Agents through its next stage of growth. Reporting to the CEO and joining the executive team, you will own product strategy and execution across the Virtual Agents business. You'll define where we play and how we win, build out the product team, and partner closely with engineering, AI research, go-to-market and operations to scale the product from several million in ARR into a category-defining business. This is a 1-N role: the product is delivering value and growing fast, but we’re at the very start of what Virtual Agents can do for midmarket businesses.
You will:
- Own product strategy for Virtual Agents. Define the multi-year vision, decide where we invest, and translate that into a roadmap the company can execute against. Bring rigour and clarity to decisions that span product experience, tech differentiation, vertical expansion and commercial model.
- Build and lead the product function. Hire and develop an exceptional product team and set the standard for how product is practised at Unitary.
- Work across the business to execute successfully on your strategy - ensuring products are built right, sales and marketing teams are enabled, and delivery teams can scale smoothly.
- Own the end-to-end product experience, including the onboarding, human-in-the-loop and customer success workflows that are central to how Virtual Agents deliver value. At Unitary, the implementation and CS experience is a critical part of the product and differentiation.
- Develop deep expertise in our customers, domains and competitive landscape — particularly commercial insurance — and use it to make sharp prioritisation calls.
- Operate as a member of the executive team. Contribute to company strategy, support fundraising, and represent the product externally with customers, partners and investors.
Requirements:
- 10+ years in product, including prior experience as a Head of Product, VP Product, or equivalent product leader at a B2B startup or scale-up.
- Track record of taking AI or technically complex B2B products from early traction to meaningful scale — ideally as one of the first product leaders in the business. Experience from $10-$100M ARR is a strong plus.
- Demonstrated ability to hire, develop and retain excellent PMs, and to build a product function from a small base.
- Experience setting strategy in greenfield or rapidly evolving environments.
- Hands-on experience owning customer-facing motion beyond the roadmap — onboarding, implementation, support, or CS — and a conviction that this is real product work.
- Strong technical fluency: comfortable getting into architecture decisions with engineers and AI researchers, and able to hold your own on the trade-offs between deterministic systems and AI components.
- Exceptional analytical and communication skills: able to break down ambiguous problems, set clear direction, and represent Unitary credibly to senior stakeholders, customers and investors.
- Experience in regulated B2B markets (commercial insurance, fintech, healthtech, legal tech or similar) is a strong plus.
- Self-motivated, low-ego, and energised by the realities of an early-stage company.
Benefits:
- Competitive salary, commission and equity package.
- Lots of autonomy and opportunities for growth.
- Flexible hours and location, with a monthly coworking budget or WeWork membership.
- Occupational pension (location dependent).
- Generous paid parental leave.
- Generous paid sick leave.
- Annual budget for your professional development and growth.
- Annual budget for your individual health and wellness.
- Quarterly team offsites to London and other exciting destinations in Europe.
VP Product in London employer: Unitary
Unitary is an exceptional employer, offering a dynamic work environment where innovation thrives and employees are empowered to make a real impact. With a strong focus on professional development, competitive compensation, and flexible working arrangements, we foster a culture that values autonomy and collaboration. Join us in our London office or work remotely, and be part of a fast-growing AI startup that is transforming the way midmarket businesses operate.
StudySmarter Expert Advice🤫
We think this is how you could land VP Product in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A personal connection can often get you in the door faster than a CV.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their mission and how your experience aligns with their goals. This shows you're genuinely interested!
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills can help the company grow, especially in areas like product strategy and customer success. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace VP Product in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the VP Product role. Highlight your experience in leading product strategies and any relevant AI or B2B product successes. We want to see how your background aligns with our mission at Unitary!
Showcase Your Achievements:Don’t just list your responsibilities; share specific achievements that demonstrate your impact. Use metrics where possible to show how you’ve driven growth or improved processes. This helps us understand the value you can bring to our team.
Be Authentic:Let your personality shine through in your application. We’re looking for someone who’s not only skilled but also a good fit for our culture. Share your passion for AI and how you envision contributing to our exciting journey at Unitary.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Unitary
✨Know Your Product Inside Out
As a VP Product, you need to demonstrate a deep understanding of the Virtual Agents and how they fit into the market. Research the company’s offerings, especially in commercial insurance, and be ready to discuss how you would enhance the product strategy.
✨Showcase Your Leadership Skills
This role requires building and leading a product team. Prepare examples of how you've successfully hired, developed, and retained talent in previous roles. Highlight your experience in creating a strong product culture and how you plan to implement that at Unitary.
✨Be Ready for Technical Discussions
With a focus on AI and complex B2B products, expect technical questions. Brush up on your knowledge of AI architecture and be prepared to discuss trade-offs between different systems. This will show your fluency in the technical aspects of the role.
✨Understand the Competitive Landscape
Familiarise yourself with competitors in the commercial insurance space and beyond. Be prepared to discuss how you would position Unitary against them and what unique value propositions you can bring to the table.