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- Tasks: Lead media strategy for top brands, optimising campaigns and driving performance.
- Company: Join Unilever, a global leader in consumer goods with over 400 brands.
- Benefits: Enjoy competitive salaries, bonuses, flexible working, and a commitment to diversity.
- Why this job: Be part of a dynamic team making a real impact in the media landscape.
- Qualifications: Experience in media strategy, strong analytical skills, and excellent communication required.
- Other info: Opportunity to work with major brands and manage substantial budgets.
The predicted salary is between 36000 - 60000 £ per year.
Time left to apply: End Date: August 7, 2025 (5 days left to apply)
Job requisition id: R-78753
Please Note: The deadline for applying is 23:59 the day before the job posting end date.
Job Title: Holistic Media Manager Home Care UKI
Business Function: DMC
Location: Kingston
Reports to: DMC Lead Home Care UKI
Category/Function/Team Introduction
The DMC team integrates Digital Marketing, Media, Retail Media, e-Commerce, and Shopper Marketing, aiming to deliver exceptional consumer experiences for our brands in Home Care. Our key mission is to be Unilever’s fully integrated growth engine, driving brand visibility and growth through world-class Digital Marketing, Media, Digital Commerce, and Shopper Marketing.
Job Purpose
The Holistic Media Manager leads the media strategy across Traditional, Digital, and Retail Media for our five brands: Persil, Cif, Domestos, Comfort, and Surf. You will represent the best of the media landscape in the UK, leveraging digital and retail media opportunities with a substantial budget to influence outcomes. Responsibilities include developing strategies, optimizing campaigns, and driving performance through data-driven insights.
This role is central to the DMC team, working closely with brand teams and agency/media partners to ensure success. You will also manage a team that supports campaign execution.
Responsibilities
- Develop and implement holistic media strategies covering traditional, digital, and retail media.
- Continuously improve media strategies aligned with social-first growth ambitions.
- Utilize data and data partnerships to optimize media usage.
- Create and execute retail media strategies across omnichannel and pureplay retailers for Unilever’s Home Care brands.
Data-Driven Insights
- Analyze campaign performance and ROI, providing actionable insights for ongoing improvement.
- Partner with internal CMI teams and media owners to establish campaign measurement frameworks, including BLS/SLS/MMM.
Stakeholder Collaboration
- Coordinate with internal teams and present key results to senior stakeholders.
- Manage relationships with external media agencies, retail account teams, and media owners to stay abreast of platform trends and capabilities.
Innovation and Testing
- Stay updated on media trends and pilot new ad formats.
- Develop strategies for retail events like Prime Day and Black Friday.
Budget Management
- Manage media budgets across agencies and brand teams, implementing necessary adjustments.
- Oversee retail media budgets for various campaign types and report ROI and performance metrics.
About You
- Proven experience in developing integrated media strategies.
- Experience managing media campaigns and optimizing performance.
- Strong analytical skills and data-driven decision-making ability.
- Knowledge of media trends, including Amazon media platforms.
- Excellent communication and stakeholder management skills.
- Preferred experience managing agency relationships.
- Creative and proactive mindset to handle multiple brands and priorities.
- Strong business acumen and ability to identify growth opportunities.
Additional Information
Unilever is a leading global company with over 400 brands in food, home, and personal care, reaching over two billion consumers daily. Our purpose is to make sustainable living commonplace.
We offer competitive salaries, bonuses, benefits, and flexible working arrangements. We are committed to diversity and inclusion, providing support and adjustments during the application process.
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About Us
We are a major consumer goods company with a focus on nutrition, hygiene, and personal care, driven by innovation and sustainability. Join us to be part of a global team making a difference.
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Holistic Media Manager employer: Unilever
Contact Detail:
Unilever Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Holistic Media Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital and retail media, especially those relevant to the Home Care sector. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your passion for the role.
✨Tip Number 2
Network with professionals in the media and marketing industry, particularly those who have experience with Unilever or similar companies. Attend industry events or join online forums to build connections that could provide insights or referrals.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed media campaigns in the past. Highlight your analytical skills and how you've used data to drive performance improvements, as this aligns closely with the job requirements.
✨Tip Number 4
Research Unilever's Home Care brands and their current marketing strategies. Being able to speak knowledgeably about their products and recent campaigns will show your genuine interest in the company and the role.
We think you need these skills to ace Holistic Media Manager
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the responsibilities and requirements of the Holistic Media Manager position. Tailor your application to highlight relevant experiences that align with the role.
Craft a Compelling CV: Ensure your CV showcases your experience in developing integrated media strategies and managing campaigns. Use quantifiable achievements to demonstrate your impact in previous roles, especially in digital and retail media.
Write a Strong Cover Letter: In your cover letter, express your passion for media strategy and how your skills can contribute to Unilever's mission. Mention specific examples of past successes in similar roles and your understanding of current media trends.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Unilever
✨Showcase Your Media Strategy Experience
Be prepared to discuss your previous experience in developing integrated media strategies. Highlight specific campaigns you've worked on, the challenges you faced, and how you optimised performance using data-driven insights.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, come ready with examples of how you've used data to inform decisions. Discuss any tools or methodologies you've employed to measure campaign performance and ROI.
✨Understand the Brand Landscape
Familiarise yourself with Unilever's Home Care brands like Persil and Cif. Be ready to discuss how you would approach media strategies for these brands, considering current market trends and consumer behaviour.
✨Prepare for Stakeholder Collaboration
The role involves coordinating with various internal teams and external agencies. Think of examples where you've successfully managed relationships and communicated results to senior stakeholders, showcasing your collaboration skills.
