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- Tasks: Develop and execute exciting marketing campaigns for students, focusing on key moments like Back to School.
- Company: Join UNiDAYS, the world’s largest Student Affinity Network with over 22 million members globally.
- Benefits: Enjoy flexible remote work, 25 days holiday, and a comprehensive benefits package including private health insurance.
- Why this job: Make a real impact in a fun, fast-paced environment while collaborating with top global brands.
- Qualifications: Experience in digital marketing, CRM campaigns, and project management; German language skills are a plus.
- Other info: Work from home or campus, with support for your home office setup and regular team-building activities.
The predicted salary is between 21600 - 36000 £ per year.
This role is open to remote working within the UK or DE. Successful candidates will be required to travel to their closest UNiDAYS campus (London or Nottingham) on occasion (if in the UK).
The role in a nutshell: We are accelerating our efforts in international markets, and this role will be a key part of developing our marketing plans in these markets. You will build campaigns around key member moments - things that students will care about - that will also encourage our partner brands to collaborate on.
Day-to-day responsibilities:
- Campaign Development: Develop comprehensive campaign strategies that align with UNiDAYS' brand identity and business goals. Identify key themes, messaging, and creative concepts that resonate with students. Collaborate with the Commercial team to create engaging student campaigns that excite our partners.
- Back to School, Black Friday & Christmas Co-ordination: Develop and execute detailed marketing plans for Back to School and Black Friday/Christmas that deliver new member acquisition and engagements. Coordinate activities across internal teams and external agencies to ensure plans and execution are aligned. Create test measurement programmes to ensure gains are incremental and delivering ROI. Work with the Commercial team to ensure partner interest to drive media revenues.
- Reporting: Develop campaign performance reports, highlighting key metrics, insights, and actionable recommendations for stakeholders. Interpret data to identify trends, opportunities, and areas for improvement, using analytical tools and platforms.
What we need from you:
- Experience of executing campaigns in a CRM or digital marketing environment.
- Experience of delivering AB tests.
- Experience of how CRM and paid social can be used to deliver against company goals.
- Experience in project management/time management best practices.
- Experience in spotting trends in data and understanding the impact.
- Ability to speak German is highly desirable.
We’ve accomplished a lot since we started in 2011, but in many ways, this is just the beginning. This is the chance for you to get in on ground zero. An opportunity to make a difference within the business with global reach. We are the world’s largest Student Affinity Network, with over 22 million verified members in 115 markets including the US, UK, Germany, India, Canada and Australia. We work with 800 of the world’s biggest brands globally, taking their products and services into the hearts and minds of tomorrow’s professionals, delivering engagement, building affinity and sales.
You’ll also be working for a Great Place to Work CertifiedTM company who have been recognised on the UK’s Best WorkplacesTM for Wellbeing and UK’s Best Workplaces for Women 2022 list. To find out more about our workplace initiatives, see our UK with Great Place to Work.
We offer a fast paced, fun & social working environment where you can truly make an impact. We believe that work should enhance and complement your life which is why we leave it up to you to decide where you work. You can choose to work from your assigned campus (either Nottingham or London) or from home, whatever works best for your individual needs. Your manager may request you attend team meet ups at your campus but other than that it is up to you!
We work hard at UNiDAYS, but we also believe in fair compensation for hard work. That’s why we’re pleased to offer all employees full access to our comprehensive benefits package. Our perks include (for the UK):
- 25 days holiday per year increasing with length of service, plus flexible bank holidays.
- 4pm finishes every Friday.
- Company bonus scheme.
- Company pension scheme.
- Private health insurance (Vitality).
- Income protection policy.
- Life assurance policy.
- Employee Assistance Program.
- Enhanced parental leave pay.
- Core hours with flexibility around how/when you manage your time.
- Regular team building activities.
- The latest tech and hardware will be supplied from day one.
Good Vibes Program: We know we’ve all had to adapt to new ways of working and UNiDAYS has always taken pride in the community we’ve created in the office but we’re just as committed to creating an innovative approach to fostering connections and improving engagement outside of the office! We want to boost your remote working experience so think virtual parties, pottery classes, wellness classes and guest speakers just to name a few!
Support for home working for all new team members. We will help assess your home set up and you can expense £150 towards any additional furniture you may need to be safe and comfortable when working from home.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.
Campaign Development Executive, Germany (6-month FTC) employer: UNiDAYS
Contact Detail:
UNiDAYS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Development Executive, Germany (6-month FTC)
✨Tip Number 1
Familiarise yourself with UNiDAYS' brand identity and values. Understanding their mission and how they engage with students will help you tailor your approach during interviews and discussions, showing that you're aligned with their goals.
✨Tip Number 2
Network with current or former employees of UNiDAYS on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations, which can be invaluable when preparing for your interview.
✨Tip Number 3
Stay updated on trends in digital marketing and CRM strategies, especially those relevant to student engagement. Being able to discuss recent campaigns or innovations in this space can set you apart as a knowledgeable candidate.
✨Tip Number 4
Prepare to discuss specific examples of past campaigns you've executed, particularly those that involved collaboration with commercial teams. Highlighting your project management skills and ability to drive results will demonstrate your fit for the role.
We think you need these skills to ace Campaign Development Executive, Germany (6-month FTC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in campaign development, digital marketing, and project management. Use keywords from the job description to demonstrate that you meet the requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of UNiDAYS' mission. Mention specific campaigns or projects you've worked on that align with their goals.
Showcase Your Analytical Skills: In your application, emphasise your experience with data analysis and reporting. Provide examples of how you've used data to drive campaign success and improve performance.
Highlight Language Proficiency: If you speak German, make sure to mention this prominently in your application. This is a desirable skill for the role and can set you apart from other candidates.
How to prepare for a job interview at UNiDAYS
✨Understand the Brand
Before your interview, take some time to research UNiDAYS and its brand identity. Familiarise yourself with their campaigns and how they resonate with students. This will help you align your answers with their goals and demonstrate your genuine interest in the company.
✨Showcase Your Campaign Experience
Be prepared to discuss specific examples of campaigns you've executed in a CRM or digital marketing environment. Highlight your experience with AB testing and how you've used data to drive decisions. This will show that you have the practical skills needed for the role.
✨Demonstrate Analytical Skills
Since the role involves interpreting data to identify trends and opportunities, be ready to discuss how you've used analytical tools in past roles. Bring examples of how your insights led to actionable recommendations and improved campaign performance.
✨Prepare for Team Collaboration Questions
Given the collaborative nature of the role, think about times when you've worked with cross-functional teams. Be ready to share how you coordinated activities and ensured alignment across different stakeholders, as this will be crucial for executing successful campaigns.
