Regional Sales Manager in London

Salary: £140,000 £100,000 OTE & Shares

Industry: SaaS | Enterprise Software | AI-Powered Work Management

Revenue: Multi-hundred million ARR business

Funding Journey: Well-funded global technology company with strong, sustainable growth and a rapidly expanding international footprint.

Team Size: 2,500 employees globally

Locations: London & Nordic Region (Hybrid)

The Opportunity: Unicorn is proud to be partnering with one of the world's fastest-growing enterprise SaaS organisations as they continue to invest across Northern Europe. This is an opportunity to lead an established, high-performing team responsible for driving growth across the Nordic Mid-Market and Enterprise customer base. The business has built an exceptional reputation for innovation, customer success and commercial excellence, and is now looking for an experienced sales leader who can scale both people and performance. You'll inherit a successful team of Account Executives and Account Managers while playing a key role in shaping the next phase of regional growth. Beyond delivering revenue, you'll be responsible for developing future leaders, improving sales execution and partnering closely with senior leadership to define the long-term commercial strategy across the region. If you're passionate about coaching exceptional talent, building repeatable sales excellence and helping organisations transform the way they work, this is a genuinely exciting leadership opportunity.

What You'll Be Doing

• Lead & Develop Your Team: Lead, coach and inspire a high-performing team of Account Executives and Account Managers across the Nordic region. Conduct regular 1:1s focused on performance, development and career progression. Create personalised coaching plans that maximise individual strengths while addressing development areas. Foster a high-performance culture built around accountability, collaboration and continuous improvement.
• Drive Commercial Performance: Own regional performance across key commercial metrics including New ARR, Expansion ARR, Cross-Sell, Customer Retention and overall team productivity. Build accurate forecasts and pipeline strategies that provide predictable growth. Support your team through complex enterprise opportunities while removing blockers throughout the sales process. Hold individuals accountable against clearly defined targets and KPIs.
• Improve Sales Excellence: Embed best-in-class sales methodologies across the team. Drive consistent portfolio planning and territory management. Ensure high-quality deal inspection, pipeline reviews and forecast accuracy. Champion operational excellence through repeatable processes and effective sales cadence.
• Partner with Leadership: Collaborate with senior regional leadership to define commercial priorities. Contribute to long-term strategic planning across the Nordic business. Identify market opportunities and areas for future expansion. Influence hiring, succession planning and organisational growth.
• Champion Company Culture: Lead with transparency, empathy and integrity. Create an inclusive environment where diverse perspectives are valued. Celebrate success while maintaining high standards of execution. Invest heavily in developing future leaders within the organisation.

Experience Required

We're looking for an experienced SaaS sales leader who combines commercial excellence with a genuine passion for developing people. You'll likely bring:

• 3 years leading high-performing SaaS sales teams within a fast-paced, scaling technology business.
• A proven track record of consistently delivering 30% year-on-year revenue growth.
• Experience managing both Account Executives and Customer Growth/Account Management functions.
• Strong understanding of Enterprise and Mid-Market sales environments.
• Experience navigating complex, multi-stakeholder sales cycles involving Procurement, Legal, Security, IT and executive buyers.
• Excellent forecasting, pipeline management and territory planning experience.
• A structured coaching approach that has demonstrably improved individual and team performance.
• Strong commercial acumen with the ability to balance short-term execution alongside long-term strategic planning.

Who You'll Be

The successful candidate will naturally demonstrate many of the following characteristics:

• An exceptional coach who enjoys helping others reach their potential.
• Highly commercial with strong analytical thinking.
• Confident making data-driven decisions.
• Comfortable operating in fast-changing, high-growth environments.
• Resilient, adaptable and calm under pressure.
• Naturally collaborative with excellent stakeholder management skills.
• A leader who inspires trust through transparency and consistency.
• Passionate about creating inclusive, high-performing teams.

The Application Process:

• Initial conversation with Unicorn Recruitment.
• Introductory interview with the Hiring Manager.
• Leadership competency interview.
• Business presentation and strategic discussion.
• Executive leadership interview.
• Offer.