At a Glance
- Tasks: Lead marketing strategy and drive pipeline generation for a fast-growing ClimateTech SaaS company.
- Company: Join a unicorn ClimateTech B2B SaaS leader based in London.
- Benefits: Competitive salary, growth opportunities, and a chance to make a real impact.
- Other info: Dynamic team environment with significant visibility across the business.
- Why this job: Be at the forefront of climate innovation while shaping marketing strategies.
- Qualifications: Experience in marketing leadership and a passion for sustainability.
The predicted salary is between 54000 - 66000 £ per year.
Unicorn, a Climate Tech B2B Saa S leader in London, seeks a Head of Marketing to own the marketing strategy, pipeline generation, and GTM execution.
This is a high-growth, commercially focused role with visibility across the business.
You will inherit and lead a marketing team, focusing on improving pipeline quality, conversion efficiency, ICP segmentation, and marketing's contribution to revenue within a fast-scaling environment.
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ClimateTech SaaS Growth & GTM Marketing Leader employer: Unicorn
Unicorn is an exceptional employer for those looking to thrive in the dynamic world of recruitment, particularly within the AI, SaaS, and Data sectors. With a hybrid work model based in London, we offer a competitive salary, uncapped commission, and the autonomy to manage your desk while being part of a focused, senior team that values quality and collaboration. Our culture fosters genuine relationships and provides ample opportunities for personal brand development, making it a rewarding environment for ambitious professionals.
StudySmarter Expert Advice🤫
We think this is how you could land ClimateTech SaaS Growth & GTM Marketing Leader
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Unicorn and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Unicorn are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Unicorn on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Unicorn. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace ClimateTech SaaS Growth & GTM Marketing Leader
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Unicorn. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Unicorn:Show us that you’ve done your homework! In your application, briefly mention what you admire about Unicorn’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Unicorn
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Unicorn will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Unicorn, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
