Regional Sales Manager - Midlands in Birmingham

Regional Sales Manager - Midlands in Birmingham

Birmingham Full-Time 40500 - 49500 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Manage and grow customer accounts while developing targeted sales strategies.
  • Company: Leading UK manufacturer in the healthcare sector with a family-owned ethos.
  • Benefits: Competitive salary, commission, hybrid work, company car, and career progression.
  • Other info: Join a trusted company with excellent growth opportunities in a dynamic environment.
  • Why this job: Make a real impact in healthcare while enjoying autonomy and strong earning potential.
  • Qualifications: Proven sales experience, strong communication skills, and strategic thinking.

The predicted salary is between 40500 - 49500 £ per year.

A leading UK manufacturer of specialist medical capital sales is seeking a Regional Sales Manager to support direct customer accounts across the Midlands and East of England. This hybrid role combines office collaboration with field‑based autonomy, offering strong earning potential and the chance to make a real impact in the healthcare sector.

The Role

  • You’ll be responsible for managing and developing relationships with direct and NHS customers, responding to enquiries, and securing new business opportunities.
  • This is a hands‑on role requiring both strategic planning and practical delivery.

Key Responsibilities

  • Manage and grow direct and NHS customer accounts
  • Develop and implement targeted sales strategies in collaboration with marketing colleagues
  • Identify and approach new opportunities and prospective customers
  • Deliver presentations, product training and in‑person demonstrations
  • Assess and evaluate customer equipment needs to provide tailored solutions
  • Analyse data and produce clear, actionable reports
  • Promote and maintain a strong, positive brand image

About You

  • Proven experience in sales, ideally B2B and/or healthcare sector
  • Strong communication and interpersonal skills, both written and verbal
  • Strategic thinker with problem‑solving ability and commercial awareness
  • Confident working independently and using initiative
  • Proficient in Microsoft 365 (Outlook, PowerPoint, Excel, Word)
  • Experience with CRM systems (knowledge of Sicon CRM advantageous)
  • Strong numerical skills and attention to detail

What’s on Offer

  • £45,000–£50,000 base salary plus commission
  • Hybrid working arrangement
  • Company car and benefits package
  • Career progression within a growing healthcare manufacturer
  • Opportunity to make a real impact in a trusted, family‑owned business

If you are interested in the role and feel that you have the relevant experience, please contact your Recruitment Partner, Lisa Logan at Unicorn Medical. If this job isn't exactly right for you but you're looking for something new, please contact us for a confidential career discussion.

Unicorn Resourcing Limited is acting as an Employment Agency in regard to this Permanent opportunity.

Regional Sales Manager - Midlands in Birmingham employer: Unicorn Resourcing

Unicorn Resourcing is an exceptional employer for experienced recruiters seeking autonomy and growth in their careers. With a strong focus on integrity, collaboration, and long-term relationships, the company offers a unique opportunity to build your own market with the backing of an established brand and significant investment. Employees benefit from a supportive work culture, clear progression routes, and the chance to take on leadership roles while enjoying a competitive salary and commission structure.

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Contact Details:

Unicorn Resourcing Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Regional Sales Manager - Midlands in Birmingham

✨Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

✨Show Your Skills Through Real-World Results

When targeting a full-time role like Regional Sales Manager - Midlands at Unicorn Resourcing, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

✨Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

✨Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including Unicorn Resourcing. Tailor your message to explain why you’re drawn to them and how you can contribute as a Regional Sales Manager - Midlands. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Regional Sales Manager - Midlands in Birmingham

Sales Management
Customer Relationship Management
Strategic Planning
Business Development
Presentation Skills
Product Training
Data Analysis

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for Unicorn Resourcing:When writing your cover letter, make sure to tailor your message specifically for Unicorn Resourcing. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at Unicorn Resourcing

✨Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Unicorn Resourcing that you understand the role and can hit the ground running in the sales game.

✨Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Unicorn Resourcing that you’re not just about numbers but also about building lasting connections in business development.

✨Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

✨Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with Unicorn Resourcing’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.