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- Tasks: Lead sales strategy across UK, Europe, and South Africa to achieve ambitious growth targets.
- Company: Join a dynamic team at a disruptive brand focused on active lifestyle products.
- Benefits: Competitive salary, OTE, and a fun, collaborative work environment.
- Other info: Opportunity to shape the future of a growing brand in an exciting market.
- Why this job: Be part of a legendary brand that inspires people to live active lives.
- Qualifications: Proven sales leadership experience and a passion for active lifestyles.
The predicted salary is between 60000 - 72000 £ per year.
SALES DIRECTOR
SALARY: £60-£72,000 + OTE
Monday to Thursday 08:45am – 05:00pm, Friday 08:45am – 03:45pm
A legendary creature, sure – and also the national animal of Scotland, which is where our story kicks off. We channel that same rare, slightly magical energy into helping people live more active lives, one ridiculously fun product at a time. We bring disruptive brands to the UK, Europe and South Africa, focusing on gear that doesn’t just perform, but brings joy to people’s lives. Our partners are agile, growth-hungry and unafraid to shake up their categories - and so are we.
From our home base in Scotland, with teams in Amsterdam and South Africa, we back this up with unrivalled operational capabilities, omni channel expertise and a willingness to step into the unknown. We like to think we’re the behind-the-scenes sidekicks helping our customers look good, move more and win a little bigger.
Do you love the thrill of building something - a plan, a team, a market - and then watching it fly? Because at Unicorn, we’re looking for a Sales Director who lives for momentum and knows how to turn growth goals into reality. You’ll be at the helm of our sales strategy, leading the charge across three key regions: UK Retail, European distribution, and our South African team. You’ll shape how our brands come to life in stores, strengthen relationships with partners, and guide a talented crew who love what they do.
We’re obsessed with products that make people move, smile, and feel good - from the running community that started it all to outdoor, cycling, golf, padel, and beyond. Your mission: keep our partners winning, our customers inspired, and our pipeline strong as we unlock new opportunities in every corner of active lifestyle retail.
If you’re strategic, fearless, and ready to steer a growing brand through its next big chapter, you’ll fit right in.
Sales Leadership & Growth- Lead and execute sales strategy across all Sales channels in the UK, Europe, and South Africa to deliver ambitious revenue and growth targets.
- Forecast market trends, analyse performance, and implement data-driven planning strategies that expand market presence.
- Own and grow our Amazon and direct-to-consumer channels, including setting strategy, optimising listings and campaigns, managing partners and agencies where relevant, and delivering profitable, brand-aligned online sales performance.
- Own UK retail sales and manage key specialty and national accounts, building strong, long-term relationships.
- Manage and grow the European distributor network, ensuring consistent performance and brand alignment.
- Lead and support the South Africa sales team, fostering accountability and regional growth.
- Identify new channels, partnerships, and commercial opportunities to accelerate expansion in active lifestyle categories.
- Set clear targets, track progress, and drive sales performance through ongoing coaching and development.
- Implement effective sales processes, reporting tools, and performance standards to ensure operational excellence.
- Collaborate with leadership on pricing, margin optimization, and long-term sales planning.
- Build and maintain strong relationships with retailers, distributors, event partners, and strategic accounts.
Serve as the senior point of contact for national and key accounts.
Sales Support/Director to Director in Balerno employer: Unicorn Inc.
Contact Detail:
Unicorn Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Support/Director to Director in Balerno
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their sales strategy and think about how you can contribute to their growth. Bring your A-game and show them you’re not just another candidate – you’re the one they’ve been waiting for!
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Mention something specific from your conversation to remind them why you’re the perfect fit for the Sales Director role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team at Unicorn!
We think you need these skills to ace Sales Support/Director to Director in Balerno
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through. We want to see that you’re not just looking for a job, but that you genuinely care about helping people live more active lives with our products.
Tailor Your CV: Make sure your CV is tailored to the Sales Director position. Highlight your experience in sales strategy and growth, especially in the UK, Europe, and South Africa. We love seeing how your past achievements align with our mission!
Be Data-Driven: Since we’re all about data-driven planning, include specific examples of how you've used data to drive sales performance in your previous roles. This will show us that you understand the importance of analytics in achieving growth targets.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Unicorn Inc.
✨Know Your Numbers
Before the interview, brush up on your sales metrics and achievements. Be ready to discuss specific figures that demonstrate your success in driving revenue and growth. This will show that you’re data-driven and understand the importance of performance analysis.
✨Understand the Brand
Dive deep into the company’s products and values. Familiarise yourself with their disruptive brands and how they resonate with the active lifestyle market. Being able to articulate how you can enhance their brand presence will set you apart from other candidates.
✨Showcase Your Leadership Style
Prepare examples of how you've led teams to success in the past. Discuss your approach to coaching and developing talent, especially in a sales context. This will highlight your ability to foster accountability and drive performance within a team.
✨Ask Insightful Questions
Come prepared with questions that show your interest in the role and the company’s future. Inquire about their current challenges in the market or how they envision expanding their reach. This demonstrates your strategic thinking and genuine enthusiasm for the position.