At a Glance
- Tasks: Create and manage engaging digital marketing campaigns across various channels.
- Company: Join a growing international organisation based in Dewsbury.
- Benefits: Enjoy a competitive salary, bonus, and career development opportunities.
- Other info: Collaborative environment with early finishes on Fridays and on-site parking.
- Why this job: Make a real impact on global brands and enhance your marketing skills.
- Qualifications: 3+ years in digital marketing with strong communication and analytical skills.
The predicted salary is between 30000 - 32000 £ per year.
Location: Dewsbury, West Yorkshire
Salary: £30,000 - £32,000 per annum + Discretionary Annual Bonus
Hours: Monday to Thursday 08:30 - 17:00, Friday 08:30 - 16:00
Visa sponsorship is not available for this role.
Are you an ambitious digital marketing professional looking for the next step in your career? Do you enjoy creating impactful marketing campaigns, managing digital channels, and delivering successful events? We are looking for a talented Digital Marketing Officer to join our growing marketing team based in Dewsbury. This is an exciting opportunity to play a key role in supporting our global brands and business growth across international markets, working closely with our Marketing Manager and sales teams worldwide. This role offers genuine career development opportunities within a successful and expanding business, where your ideas, creativity and marketing expertise will make a real impact.
What We Offer
- Competitive salary of £30,000 - £32,000
- Discretionary annual bonus
- On-site parking
- Career development and progression opportunities
- Opportunity to work within a growing international organisation
- Early finish every Friday
- Supportive and collaborative working environment
- Company pension, matched up to 6%
The Role
As Digital Marketing Officer, you will be responsible for delivering engaging digital marketing campaigns and supporting regional events across Europe and the Americas. You'll manage CRM campaigns, social media channels, websites, digital advertising and marketing events, helping to drive brand awareness, customer engagement and sales growth.
Key Responsibilities
- Digital Marketing & CRM
- Create and deliver creative, integrated digital marketing campaigns
- Manage CRM systems to execute targeted email campaigns and measure campaign effectiveness
- Analyse campaign performance, engagement rates and ROI using digital dashboards and reporting tools
- Work closely with the global sales team to identify leads and provide marketing support materials
- Social Media
- Plan, create and publish engaging content across LinkedIn and other digital channels
- Produce and coordinate video, graphic and written content
- Monitor and report on social media performance and audience engagement
- Website Management
- Create and maintain website content including news articles, case studies and blog posts
- Use Google Analytics and other reporting tools to evaluate website performance and identify opportunities for improvement
- Digital Advertising
- Plan, execute and optimise digital advertising campaigns, including LinkedIn and Google Ads
- Monitor campaign performance and maximise return on investment
- Provide recommendations and insights to improve future campaign results
- Marketing Resources
- Coordinate the production of business cards and other branded materials
- Support the development and maintenance of marketing collateral and promotional resources
- Events & Exhibitions
- Plan and coordinate exhibitions, trade shows, marketing events and internal campaigns across Europe and the Americas
- Manage event budgets, timelines and logistics
- Collaborate with stakeholders across the business to deliver successful events
- Develop promotional materials and digital assets to support event objectives
- Evaluate event success through attendance, lead generation and feedback analysis
About You
To be successful in this role, you will be an organised, proactive and creative marketing professional with strong digital marketing experience and excellent communication skills.
- Minimum 3 years' experience in a digital marketing role
- Degree and/or professional marketing qualification, or equivalent relevant experience
- Experience delivering digital campaigns across multiple channels
- Strong written and verbal communication skills with excellent attention to detail
- Ability to analyse campaign data and provide meaningful insights
- Confident working with internal and external stakeholders
- Strong IT skills and the ability to quickly learn new systems
- Experience using CRM systems
- Experience managing social media platforms and websites
- Knowledge of Google Analytics and digital advertising platforms
If you're looking for a varied and rewarding marketing role where you can develop your career and contribute to the success of a growing international business, we'd love to hear from you.
We’re fully committed to handling personal information you’ve supplied to us in compliance with the latest GDPR laws, and we’ll never share your details.
Digital Marketing Officer in Dewsbury employer: Unicatcatalyst
Join our dynamic team in Dewsbury as a Digital Marketing Officer, where you'll enjoy a competitive salary, discretionary annual bonus, and a supportive work culture that fosters creativity and collaboration. With genuine career development opportunities and the chance to make a significant impact on our global brands, this role is perfect for ambitious marketing professionals looking to grow within an expanding international organisation. Experience an early finish every Friday and benefit from a company pension scheme matched up to 6%, all while working in a vibrant environment that values your ideas and expertise.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Officer in Dewsbury
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Unicatcatalyst and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Unicatcatalyst are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Unicatcatalyst on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Unicatcatalyst. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Officer in Dewsbury
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Unicatcatalyst. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Unicatcatalyst:Show us that you’ve done your homework! In your application, briefly mention what you admire about Unicatcatalyst’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Unicatcatalyst
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Unicatcatalyst will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Unicatcatalyst, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
