B2C Sales Lead (Admissions Manager)
B2C Sales Lead (Admissions Manager)

B2C Sales Lead (Admissions Manager)

Full-Time 40000 - 55000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead the sales team, drive revenue growth, and optimise the sales funnel.
  • Company: Dynamic education company focused on innovation and growth.
  • Benefits: Competitive salary, uncapped bonuses, and remote work flexibility.
  • Other info: Opportunity for personal growth and team-building in a supportive culture.
  • Why this job: Join a fast-paced environment with clear paths to senior leadership roles.
  • Qualifications: 2+ years of sales experience and strong leadership skills.

The predicted salary is between 40000 - 55000 £ per year.

The Role: As B2C Sales Lead, you will be responsible for driving revenue growth and leading the sales function in the UK, reporting directly to the Managing Director. You will take ownership of the full sales funnel, from pipeline strategy through to team performance and conversion. This is a hands-on leadership role, with a clear mandate to scale the function over the next 12–24 months. We are looking for a commercially driven, ambitious individual with a strong bias for action. You will set the pace, raise performance standards, and ensure the team consistently delivers against targets.

Your key responsibilities will include:

  • Revenue ownership: Take full accountability for achieving and exceeding quarterly and annual revenue targets. Own the sales plan, pipeline performance, and conversion outcomes.
  • Team leadership: Recruit, train, and manage a high-performing sales team. Set clear expectations, monitor performance, and build a culture of accountability and continuous improvement.
  • Funnel optimization: Work closely with Marketing to ensure high-quality lead flow and maximise conversion across the funnel. Use CRM data and reporting to identify and address inefficiencies.
  • Sales process and execution: Implement clear sales processes, improve response times, and ensure consistent follow-up and closing discipline across the team.
  • Product feedback: Use insights from customer interactions to inform product development and pricing, ensuring we remain highly competitive in a premium market.

About you:

Must have:

  • 2+ years of sales experience
  • Strong commercial mindset and accountability for results
  • Ability to work hands-on while managing others
  • Analytical approach, comfortable using CRM systems and sales data
  • Strong collaboration skills and willingness to challenge constructively
  • Familiarity with UK higher education and admissions processes

Nice to have:

  • Experience in education, tutoring, EdTech, or similar service-based sectors
  • Experience scaling or managing a sales team
  • Strong coaching and stakeholder management skills
  • Experience in high-ticket or consultative sales
  • Degree from Oxford or Cambridge (advantageous, not required)

Our Offer:

Growth and progression: This role offers a clear path to senior leadership. As the function scales, there is potential to grow into a broader Head of Sales or Commercial role, including B2B responsibility. You will initially operate in a highly hands-on capacity, working directly on inbound and outbound sales while building a more structured team.

Compensation: Base salary: £40,000–£55,000. Uncapped performance bonus (realistic £20,000–£40,000). Additional team incentives and events.

Working Structure: Full-time role. Primarily remote, with in-person meetings approximately once per month.

B2C Sales Lead (Admissions Manager) employer: UniAdmissions

As a B2C Sales Lead at our innovative education-focused company, you will thrive in a dynamic and supportive environment that prioritises employee growth and development. With a clear path to senior leadership and a culture that encourages accountability and continuous improvement, you will enjoy the flexibility of a primarily remote role while still engaging with your team through monthly in-person meetings. Our competitive compensation package, including uncapped performance bonuses and additional incentives, makes us an excellent employer for ambitious individuals looking to make a meaningful impact in the UK higher education sector.
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Contact Detail:

UniAdmissions Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land B2C Sales Lead (Admissions Manager)

✨Tip Number 1

Network like a pro! Reach out to your connections in the education and sales sectors. Attend industry events or webinars, and don’t be shy about introducing yourself. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Prepare for interviews by researching the company and its culture. Familiarise yourself with their products and services, especially in the EdTech space. This will help you tailor your responses and show that you're genuinely interested in the role.

✨Tip Number 3

Practice your pitch! Be ready to discuss your sales achievements and how you can drive revenue growth. Use specific examples to demonstrate your leadership skills and how you've optimised sales processes in the past.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re keen on joining our team and ready to take on the challenge of leading sales in the UK.

We think you need these skills to ace B2C Sales Lead (Admissions Manager)

Sales Experience
Revenue Growth Strategy
Team Leadership
Performance Management
Funnel Optimization
CRM Proficiency
Analytical Skills
Collaboration Skills
Coaching Skills
Stakeholder Management
Understanding of UK Higher Education
Consultative Sales Approach
Commercial Mindset
Accountability for Results

Some tips for your application 🫡

Show Your Sales Savvy: When you're writing your application, make sure to highlight your sales experience. We want to see how you've driven revenue growth in the past and what strategies you've used to achieve targets. Be specific about your achievements!

Be a Team Player: Since this role involves leading a sales team, it's crucial to showcase your leadership skills. Tell us about your experience in recruiting, training, and managing teams. We love hearing about how you've built a culture of accountability and improvement!

Data-Driven Decisions: We’re all about optimising the sales funnel, so don’t forget to mention your analytical skills. Share examples of how you've used CRM data to identify inefficiencies and improve conversion rates. Numbers speak volumes!

Apply Through Our Website: Finally, make sure you apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to see what you bring to the table!

How to prepare for a job interview at UniAdmissions

✨Know Your Numbers

As a B2C Sales Lead, you'll need to demonstrate your understanding of revenue targets and sales metrics. Brush up on your past achievements and be ready to discuss how you've driven revenue growth in previous roles. Use specific figures to back up your claims!

✨Showcase Leadership Skills

This role requires strong team leadership, so prepare examples of how you've successfully recruited, trained, and managed a sales team. Think about times when you set clear expectations and built a culture of accountability. Be ready to share how you motivate your team to exceed targets.

✨Funnel Optimisation Insights

Familiarise yourself with the sales funnel and be prepared to discuss how you've optimised it in the past. Highlight any experience you have working with marketing teams to ensure high-quality lead flow and how you've used CRM data to identify inefficiencies.

✨Be Ready to Collaborate

Collaboration is key in this role, especially with marketing and product development. Prepare to discuss how you've worked cross-functionally in the past and how you’ve used customer feedback to inform product improvements. Show that you're not just a sales person, but a team player who values input from others.

B2C Sales Lead (Admissions Manager)
UniAdmissions

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