At a Glance
- Tasks: Lead marketing transformation and drive strategic initiatives for a major retail organisation.
- Company: Join a leading UK wholesale and retail company with a dynamic marketing team.
- Benefits: Competitive salary, career development opportunities, and a chance to shape marketing strategies.
- Other info: Collaborative environment with opportunities for innovation and growth.
- Why this job: Make a real impact on marketing performance and drive commercial success.
- Qualifications: Senior marketing experience in retail or FMCG, strong leadership and strategic thinking skills.
The predicted salary is between 70000 - 70000 £ per year.
- Marketing Controller – Wholesale & Digital Marketing
- Marketing Controller – Wholesale & Digital Marketing
- The location of the role is London
(onsite) .
The position is permanent.
The salary on offer is £70k (open to discussion).
This role is working for a leading UK wholesale and retail organisation .
Role Summary
We are currently looking to appoint a Marketing Controller – Wholesale & Digital Marketing to act as a senior leader within the marketing function, supporting the Head of Marketing in driving transformation, improving capability and delivering stronger commercial outcomes.
This role will effectively operate as a senior partner within the Marketing leadership team, taking ownership of key strategic projects, improving marketing performance and introducing more proactive, insight-led ways of working.
The successful candidate will be responsible for reviewing and evolving the marketing function, developing team capability and ensuring activity is aligned to business objectives, supplier strategies and measurable commercial outcomes.
Working across Wholesale Marketing, Digital Marketing, Trading, Commercial and Supplier Partnerships, this is an opportunity to help shape the future direction of a large-scale marketing function, improving planning, performance measurement, ROI and overall effectiveness.
- Key accountabilities of the role
- Act as a senior partner to the Head of Marketing, taking ownership of key initiatives and helping drive marketing transformation.
- Review existing marketing structures, processes and capabilities, identifying opportunities to improve effectiveness and support future business growth.
- Coach, develop and empower marketing teams, building stronger capability, accountability and ways of working.
- Assess marketing activity and performance, ensuring campaigns are commercially focused and deliver measurable return on investment.
- Review existing campaigns and initiatives to identify opportunities to optimise performance, improve efficiency and stop activity that does not deliver value.
- Lead the development of stronger marketing planning processes, introducing more proactive and strategic ways of working.
- Establish improved cross-functional collaboration across Marketing, Trading, Commercial, Digital, Operations and Supplier teams.
- Take ownership of major marketing projects, including campaign optimisation, CRM initiatives, supplier activation strategy and marketing performance improvement.
- Lead wholesale marketing activity across multiple channels, ensuring alignment with trading priorities, promotional plans and supplier agreements.
- Develop stronger supplier marketing programmes, maximising supplier investment and improving commercial return from marketing activity.
- Improve measurement frameworks to demonstrate campaign effectiveness, supplier ROI and wider business impact.
- Provide senior oversight of digital marketing activity, working closely with Digital teams to ensure alignment between customer engagement, ecommerce performance and wider marketing objectives.
- Support the development of integrated campaigns across offline, digital, trade communication and supplier activation channels.
- Challenge existing ways of working and introduce innovative, forward‑thinking approaches to marketing delivery.
- Key skills and experience
- Significant senior marketing experience within Retail, Wholesale, FMCG or another large consumer‑facing organisation.
- Proven experience leading marketing transformation, improving capability and introducing new ways of working.
- Strong commercial mindset with experience linking marketing activity directly to revenue, performance and ROI.
- Experience managing supplier‑funded marketing, trade marketing or commercial partnership activity.
- Strong understanding of integrated marketing campaigns across multiple channels.
- Experience reviewing and optimising marketing performance through insight, measurement and data.
- Proven leadership experience, including coaching and developing teams to improve capability and performance.
- Strong stakeholder management skills, with the ability to influence senior colleagues across Marketing, Trading, Commercial and Operations.
- Strategic thinker who can balance long-term transformation with hands‑on delivery when required.
- Ability to challenge existing processes and drive continuous improvement.
- Excellent communication, presentation and influencing skills.
- Experience within Grocery, Retail, Wholesale or FMCG would be advantageous.
- #J-18808-Ljbffr
Marketing Controller – Wholesale & Digital Marketing employer: Undisclosed
Experis is an exceptional employer, offering a dynamic work environment in London or Manchester where collaboration and innovation thrive. With a strong focus on employee growth, we provide comprehensive benefits including a contributory pension programme, medical and dental cover, and generous holiday allowances, ensuring our team members feel valued and supported in their professional journey.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Controller – Wholesale & Digital Marketing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Undisclosed and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Undisclosed are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Undisclosed on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Undisclosed. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Controller – Wholesale & Digital Marketing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Undisclosed. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Undisclosed:Show us that you’ve done your homework! In your application, briefly mention what you admire about Undisclosed’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Undisclosed
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Undisclosed will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Undisclosed, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
