At a Glance
- Tasks: Lead digital strategy and ecommerce performance for a major retail organisation.
- Company: Join a leading UK wholesale and retail business undergoing transformation.
- Benefits: Competitive salary of £70k, permanent role with growth opportunities.
- Other info: Collaborative environment with strong focus on innovation and technology.
- Why this job: Shape the future of digital capabilities and make a real impact.
- Qualifications: Proven experience in digital leadership and ecommerce optimisation.
The predicted salary is between 70000 - 70000 £ per year.
- Head of Digital - Marketing, Retail, Wholesale
- Head of Digital - Marketing, Retail, Wholesale
- The location of the role is London
(onsite) .
The salary on offer is
£70k per annum .
The position is permanent.
This role is working for a leading UK wholesale and retail organisation .
Role Summary
We are currently looking to appoint a Head of Digital to lead the digital strategy, ecommerce performance and customer experience across a large multi-brand wholesale and retail business.
This is a commercially focused leadership role with ownership of a significant digital sales channel, responsible for driving ecommerce growth, enhancing digital customer journeys and delivering an ambitious digital roadmap across multiple websites and mobile applications.
The successful candidate will work cross-functionally with Marketing, IT, Trading, Commercial and Operations to optimise digital performance, develop new digital capabilities and identify opportunities to leverage AI, automation and emerging technologies to improve customer engagement and commercial outcomes.
This is an opportunity to join a business undergoing significant transformation, where the successful candidate will have the autonomy to shape strategy, deliver measurable improvements and influence the future direction of the organisation\'s digital capability.
- Key accountabilities of the role
- Develop and own the digital strategy and roadmap across multiple customer-facing websites, mobile applications and digital platforms.
- Drive ecommerce growth through improvements in customer acquisition, retention, conversion, basket value and overall digital performance.
- Lead the optimisation of end-to-end customer journeys, improving user experience across search, navigation, merchandising, checkout and self-service functionality.
- Identify and deliver opportunities to improve customer experience through AI, automation, personalisation and emerging digital technologies.
- Work closely with IT and development teams to prioritise and deliver digital products, platform enhancements and future capability.
- Develop a culture of continuous optimisation using customer insight, analytics and testing to improve digital performance.
- Lead digital marketing activity across multiple brands, ensuring alignment with wider commercial objectives.
- Support the development of supplier-funded digital revenue opportunities, including sponsored content, digital campaigns and Retail Media integration.
- Monitor digital performance and customer behaviour, using insight to inform commercial decisions and future strategy.
- Build strong relationships with senior stakeholders across Marketing, Trading, IT, Commercial, Finance and Operations.
- Lead, coach and develop the Digital team, driving accountability, capability and continuous improvement.
- Develop business cases for future digital investment, demonstrating value through measurable commercial outcomes.
- Key skills and experience
- Proven experience in a senior Digital, Ecommerce or Digital Marketing leadership role.
- Strong commercial mindset with experience delivering digital sales growth and ecommerce optimisation.
- Experience developing and implementing digital strategies and transformation roadmaps.
- Strong understanding of customer journey optimisation, UX, conversion rate optimisation (CRO), digital merchandising and personalisation.
- Experience managing large-scale transactional websites and/or mobile applications.
- Experience working closely with IT and development teams to deliver digital products and platform enhancements.
- Knowledge of AI, automation and emerging digital technologies, with the ability to identify practical commercial applications.
- Experience using customer data and digital insight to drive commercial performance and strategic decision-making.
- Experience managing agencies, technology partners and external suppliers.
- Strong stakeholder management skills, with the ability to influence senior leaders across multiple business functions.
- Experience leading, coaching and developing high-performing digital teams.
- Excellent communication, presentation and project leadership skills.
- Experience within Retail, Wholesale, FMCG or another customer-focused, high-volume environment would be advantageous.
- #J-18808-Ljbffr
Head of Digital - Marketing, Retail, Wholesale employer: Undisclosed
Experis is an exceptional employer, offering a dynamic work environment in London or Manchester where collaboration and innovation thrive. With a strong focus on employee growth, we provide comprehensive benefits including a contributory pension programme, medical and dental cover, and generous holiday allowances, ensuring our team members feel valued and supported in their professional journey.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Digital - Marketing, Retail, Wholesale
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Undisclosed are looking for when hiring for a Head of Digital - Marketing, Retail, Wholesale.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Undisclosed for the Head of Digital - Marketing, Retail, Wholesale, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Undisclosed as a Head of Digital - Marketing, Retail, Wholesale, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Undisclosed’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Head of Digital - Marketing, Retail, Wholesale.
We think you need these skills to ace Head of Digital - Marketing, Retail, Wholesale
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Undisclosed, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Undisclosed's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Undisclosed. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Undisclosed
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Undisclosed uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Undisclosed. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
