Strategy Director

About Uncovered: Uncovered is an award-winning, London-based social-first creative agency founded in 2017. Social sits at the heart of everything we do. From strategy to production, our team is fluent in the language of social, with a deep understanding of culture, platforms and the audiences that shape them. Working with a diverse portfolio of brands, we uncover what makes each one distinctive and create ideas built for where attention lives today. Our approach is rooted in social-first fundamentals: real people, real stories and video-first creativity. We create at the speed of social; strategising, ideating, designing and producing through our team of in-house strategists, creatives, art directors, copywriters, producers, editors and videographers. We test, learn and iterate in real time, delivering end-to-end solutions from creative strategy through to production, reporting and analytics.

The Role: We are looking for an experienced and dynamic Strategy Director to join our award-winning strategy team. Reporting directly to the Head of Strategy, you will play a pivotal role in driving strategic excellence across our roster of household client brands. This is a broad strategic role. You will bridge the gap between social first data and bold creative work, setting clear strategic narratives that inspire our creative team, establishing industry-leading creator strategies, and representing Uncovered as an expert voice in multi-agency environments. You will also help manage and grow a talented team of strategists, helping elevate our strategic craft agency-wide.

Key Responsibilities

• Strategic Narratives & Creative Guidance: Translate briefs and reactive real-time opportunities into crystal-clear strategic directives that give our creative team a solid foundation to ideate against.
• Creator Strategy: Define and evolve best-in-class creator strategies for client accounts, ensuring creator partnerships are grounded in audience insights and brand strategy.
• All-Agency Authority: Confidently represent Uncovered in cross agency sessions and responses, standing shoulder-to-shoulder with senior leads from media, ATL creative and PR agencies to champion social-first thinking and Uncovered fundamentals.
• RTB Leadership: Lead your team in responding to campaign briefs from our retained clients and project work, ensuring complex briefs are answered with clarity and impact.
• Data & Cultural Insights: Oversee the mining and input of qualitative, quantitative, and social listening data, turning raw information into actionable strategies for retained and new business.
• Team Leadership & Line Management: Direct, mentor, and develop a team of strategists. Define efficient ways of working cross-department, set clear performance targets, provide ongoing coaching, and support your direct reports in developing their own management skills.

Qualifications

• Proven experience in a Strategy / Planning Director role.
• Demonstrable experience in brand strategy, planning and working on social as a channel.
• Relevant experience working agency side across different verticals.
• Solid understanding of budgeting and reporting.
• Clear knowledge of ad platforms and data analysis tools.
• Excellent communication and interpersonal abilities with aptitude in fostering long-term relationships.
• Clear experience pitching and translating client briefs into strategic responses.
• Strong leadership skills.

Benefits

• Hybrid and Flexible working (Monday & Friday work from home).
• Free Breakfast, Snacks & Drinks.
• Pension Scheme.
• Friday 3pm Finish.
• Cycle to Work Scheme.
• SPILL Therapy Support.
• Monthly Wellness Fund.
• Eye Care Allowance.
• £500 Referral Scheme.
• Personal Development Day.
• Dental Health Plan.
• 12 Month Season Ticket / Travel Loan.

Uncovered Group is an Equal Opportunity Employer. We strive to be a diverse workforce, where all can thrive and belong. Uncovered is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.