GTM Engineer

GTM Engineer

Full-Time 59400 - 72600 £ / year (est.) Home office (partial)
Uncapped

At a Glance

  • Tasks: Own and optimise outbound strategies using innovative tools and data-driven insights.
  • Company: Join Uncapped, a leading fintech startup empowering e-commerce entrepreneurs.
  • Benefits: Enjoy unlimited holiday, competitive pay, and a personal growth fund.
  • Other info: Collaborative environment with opportunities for recognition and career growth.
  • Why this job: Make a real impact by transforming outbound processes into a powerful engine.
  • Qualifications: 4+ years in GTM or sales development with hands-on outbound campaign experience.

The predicted salary is between 59400 - 72600 £ per year.

Remote role in the US, Canada or Europe.

At Uncapped, we help ambitious founders realize their dreams. Acquisition today is concentrated heavily on a single channel, and our outbound motion isn't set up to change that: sending infrastructure is misconfigured, deliverability is inconsistent, and the tools meant to power outbound duplicate each other instead of working as one system. As our GTM Engineer, you'll own outbound end to end and build it into a real engine: cold email, LinkedIn and signal-based prospecting running at scale, on infrastructure that's actually built to hold up.

A note on the word engineer: this is a go-to-market role, not a software engineering one. You won't work on Uncapped's product codebase or ship application features. Your building blocks are Clay, sequencers, enrichment APIs, CRM data and deliverability tooling — with SQL and light scripting as accelerants, not the job itself. If you've built an outbound engine before, you'll recognise this role immediately. If your background is software engineering and you've never personally run a cold outbound campaign, this isn't the right fit.

This is a build-from-the-ground-up role. You'll be the person who takes a fragmented, underperforming outbound motion and turns it into a coherent, multi-channel engine. You'll work cross-functionally with SDRs, AEs, RevOps and Partnerships to develop plays that plug straight into that engine, not around it.

About Uncapped: Founded in 2019, Uncapped is a leading fintech provider of working & growth capital to e-commerce companies in North America and Europe. We leverage multiple data sources and use cutting-edge models to make credit decisions faster and safer. We work with some of the largest global e-commerce platforms — including Amazon and Walmart — and strive to be the best alternative lender globally.

What You Will Do:

  • You will own outbound end-to-end for Uncapped, from sending infrastructure and deliverability through to the data that decides who we reach and how.
  • Sending infrastructure & deliverability: own domains, mailboxes, warmup, rotation and authentication (SPF/DKIM/DMARC); monitor inbox placement and scale sending volume without burning domains.
  • Prospecting & enrichment: build list-building and enrichment waterfalls (Clay or equivalent) and wire in signals — hiring, funding, storefront and marketplace data, intent — so campaigns start from the right accounts, not a static list.
  • Data & targeting strategy: build ICP models, scoring frameworks and segmentation logic so outbound is laser-focused on high-intent, high-fit accounts.
  • SDR enablement: equip our SDRs with tooling, playbooks and data insights to maximize efficiency and conversion across the funnel.
  • Tech stack ownership: consolidate and own the GTM stack — CRM (HubSpot), sequencing, enrichment, intent — into one system instead of tools that duplicate each other.
  • Performance analytics: track and report the full chain from send → reply → meeting → pipeline, and improve it through experimentation.
  • Cross-functional alignment: work with SDRs, AEs, RevOps and Partnerships so outbound plays plug into the broader GTM strategy.

Requirements:

  • 4+ years in GTM, growth, RevOps or sales development operations — not software engineering. You've personally built and run outbound campaigns end to end, and can walk us through one: tooling, sending volumes, deliverability setup, reply and meeting rates, what broke and what you changed.
  • Deliverability-literate: you can explain how you'd structure domains and mailboxes for a given volume, what you monitor, and what you do when placement dips.
  • Tool-fluent and opinionated: hands-on with Clay (or similar), at least one sequencer (Instantly, Smartlead, Outreach, Apollo), a CRM, and enrichment/intent providers — and you have views on which are best-in-class and why.
  • Technical enough: comfortable with SQL, APIs, webhooks and light scripting as tools for GTM work — designing a scoring model or wiring an enrichment flow yourself, not building software products.
  • Someone who cares deeply about craft and impact, not just output — you take pride in doing great work, even on small details.
  • Curious and collaborative: energized by talking to SDRs and AEs to understand their workflows and build systems that drive results.

This probably isn't for you if:

  • Your experience is in software engineering and you're looking to transition into GTM without having run outbound yourself.
  • You've never owned cold email deliverability or built a prospect list from scratch.
  • You're looking for a role writing production code.

Benefits:

At Uncapped, our people make us successful. We are a start-up with big goals, and we work hard, so we want to give everyone the benefits they really want. We are continually adding to this list as new people join -- here are some of the things you can expect:

  • Unlimited holiday: we believe that well-rested and happy people make the best employees.
  • Competitive compensation plan.
  • Personal growth fund: Raise your game from great to spectacular.
  • Monthly recognition and awards: Celebrate wins big and small.
  • The opportunity to make a big impact every day on the lives of European and US entrepreneurs.
  • Optional workspaces in Warsaw, London and Atlanta.

We can only consider applications from candidates eligible to work in the USA, Canada or Europe without requiring visa sponsorship.

GTM Engineer employer: Uncapped

At Uncapped, we pride ourselves on being an exceptional employer that fosters innovation and growth. Our collaborative work culture empowers GTM Engineers to take ownership of their projects while providing access to cutting-edge tools and resources. With a focus on employee development and a commitment to high-impact outreach across Europe and North America, we offer a unique opportunity for meaningful contributions in a dynamic environment.

Uncapped

Contact Details:

Uncapped Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land GTM Engineer

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Uncapped and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Uncapped are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Uncapped on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Uncapped. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace GTM Engineer

Outbound Campaign Management
Deliverability Setup
Domain and Mailbox Structuring
List-Building and Enrichment
Data Analysis
ICP Model Development
Segmentation Logic

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Uncapped. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Uncapped:Show us that you’ve done your homework! In your application, briefly mention what you admire about Uncapped’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Uncapped

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Uncapped will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Uncapped, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.