SEO Account Manager

Company Description

Performics UK is the performance marketing arm of Publicis Media, committed to exceeding business goals by blending Data, Tech, Ops, and Talent to accelerate performance impact daily. With over two decades of experience, we harness technology and innovation to generate and convert consumer demand across search, social, display, and commerce channels. Embracing a deep understanding of consumer intent and behavior, we thrive on data-driven insights, guiding our planning and optimization processes through rapid trials, real-time enhancements, and intelligent analytics. As the world’s first Performance Orchestration agency, we have a proven track record of driving performance impact across diverse sectors and markets, leveraging our industry expertise to innovate and transform swiftly. Performics is dedicated to delivering award-winning results and empowering all Publicis Media UK clients.

Job Description

As an SEO Manager at Performics, you’ll be the strategic lead on one or more key accounts, partnering closely with the SEO Account Director to design and deliver next-generation organic search programs. You’ll blend technical rigour, creative insight and data analysis to craft holistic SEO strategies – spanning technical audits, content planning, local search and AI-driven discovery – that exceed client KPIs and business objectives. You’ll manage, upskill and mentor a team of SEO Executives, own the end-to-end delivery of projects (from roadmapping and briefs through to reporting and strategy evolution), and stay ahead of search trends – whether algorithm shifts, emerging LLM capabilities or new social-search behaviours. Your proactive, test-and-learn mindset will drive continuous optimisation, ensuring our clients’ owned media channels deliver maximum visibility, engagement and conversion.

Responsibilities

• Strategic planning: Develop comprehensive SEO strategies (technical, on-page, off-page and local) aligned to client business goals and digital KPIs.
• Execution & oversight: Lead technical audits, site migrations and content optimisation, ensuring flawless implementation and rigorous QA.
• Team management: Line-manage and upskill SEO Executives, providing mentorship, peer-to-peer training and clear workflows to maintain high service standards.
• Cross-channel integration: Collaborate with Paid Search, Social, Content and CRO teams to embed SEO insights into wider performance marketing programs.
• Performance analytics: Define and track success metrics (rankings, organic traffic, engagement and conversions) using Google Analytics, Search Console, Semrush, etc.; translate data into actionable recommendations.
• Client & stakeholder management: Maintain day-to-day client relationships, present insights and roadmaps, and articulate complex technical concepts in clear, persuasive language.
• Innovation & trendspotting: Research and share new ideas – AI search features, voice search, technical innovations – to keep our offering cutting-edge.
• Process improvement: Partner with the Account Director to refine workflows, optimize resource allocation and scale best practices across teams.

Qualifications

• Experience: Prior hands-on SEO experience, ideally within an agency environment supporting enterprise-level clients.
• Technical Proficiency: Solid understanding of HTML, CSS/JS fundamentals and how they impact crawling, indexing and UX; adept with SEO and generic marketing toolsets (e.g. Google Analytics 4, Google Search Console, Looker Studio, Semrush, Ahrefs, Screaming Frog, Lumar, Similarweb).
• Analytical Skills: Comfort with data analysis – pulling insights from performance dashboards and search data, setting forecasts, measuring ROI and reporting to stakeholders.
• Leadership & Communication: Proven ability to manage and motivate junior staff, run trainings, and confidently present to clients and senior internal teams.
• Strategic Thinking: Track record of crafting multi-layered SEO plans that integrate with broader marketing strategies; proactive problem-solving mindset.
• Learning Agility: Passion for staying abreast of algorithm updates, AI-powered search advances and emerging digital trends – and translating them into client advantage.
• Tools & Qualifications: Bachelor’s degree (Marketing, Business, IT or similar) preferred; certifications such as Google Analytics IQ, SEMrush or Moz beneficial.

Additional Information

Zenith UK has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:

• WORK YOUR WORLD: opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS: Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self‑care.
• HELP@HAND BENEFITS: 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES: We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF: You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS: This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Publicis Groupe operates a hybrid working pattern with full-time employees being office-based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.