At a Glance
- Tasks: Lead cross-functional teams to optimise client journeys and implement innovative CRM solutions.
- Company: Join a Fortune 100 company connecting clients to global markets with a focus on innovation.
- Benefits: Competitive salary, career progression, and a dynamic work environment.
- Other info: 12-month contract with opportunities for growth in a global setting.
- Why this job: Make a real impact in a role that bridges technology and marketing.
- Qualifications: Experience in ecommerce, project coordination, and CRM tools like Salesforce.
The predicted salary is between 60000 - 75000 £ per year.
Connecting clients to markets – and talent to opportunity. With 5,400+ employees and over 80,000 institutional, commercial, and payments clients, we operate from more than 80 offices spread across six continents. As a Fortune 100, Nasdaq-listed provider, we connect clients to the global markets – focusing on innovation, human connection, and providing world-class products and services to all types of investors.
Whether you want to forge a career connecting our retail clients to potential trading opportunities, or ingrain yourself in the world of institutional investing, StoneX Group is made up of four business segments that offer endless potential for progression and growth.
Business Segment Overview:
Corporate: Engage in a deep variety of business-critical activities that keep our company running efficiently. From strategic marketing and financial management to human resources and operational oversight, you’ll have the opportunity to optimize processes and implement game-changing policies.
Position Purpose:
The Senior CVM Manager will be responsible for the planning, testing, implementation and analysis of all technology, automation and data-led projects for the Self-Directed business. Working closely with the CRM product and development teams, you will be a bridge between the technical and marketing business, identifying gaps and working on solutions which will increase efficiency and optimisation of client facing journeys and overall experience. The role will also involve team management and co-ordination of global campaigns. This is a 12-month, full-time contract position to provide maternity leave coverage.
Responsibilities
- Be the lead point of contact for cross-functional teams (Content, Insights, GDI) to ensure project planning and delivery flows smoothly.
- Be the lead point of contact for CVM team to ensure all global campaigns are aligned and the team have information on all projects.
- Working with CVM Director, drive end-to-end solution implementation and ensure projects are successfully executed by the teams.
- Work closely with Salesforce, Marketing Cloud and Microsoft Dynamics Product Owners / Managers and Developers to perform technical solutions assessment when necessary.
- Demonstrate technical expertise to design and implement simple CRM solutions (e.g. simple, everyday queries for journeys).
- Work with stakeholders to understand specific market requirements and implement solutions that deliver market-specific customer experiences.
- Contribute across all phases of project delivery (e.g. Plan, Analyse, Design, Build and Test).
- Collaborate closely between stakeholders to ensure high quality and timely resolution of customer journeys, automation and other smart implementation.
- Ensure project quality meets standards through metric identification and testing plan.
- Create and maintain documentation on journey processes for all channels, workflows best practice, and application support materials.
- Provide guidance where necessary for the teams on approach and strategy and lead the team in ensuring best practice is adhered to.
- Work with the Insights team to develop a framework for regular reporting and monitoring of key CVM KPIs: Customer Lifetime Value, Segmentation, Targeting Strategies, Campaign ROI.
- Manage stakeholder expectations in terms of when journeys email/new approaches can be tested and implemented into live campaigns.
- Implement an optimisation plan that enables us to test, learn and improve regular client communications.
Qualifications Knowledge and Experience
- Appropriate experience at a similar level within ecommerce led organizations.
- Proven track record of coordinating and delivering projects at a regional and global level.
- Deep understanding of automation, personalization and segmentation and their impact on delivery.
- Proven track record of delivering CRM campaigns and journeys that improve client retention and LTV.
- Knowledge and experience with tools such as Exact Target / Salesforce Marketing Cloud and Microsoft Dynamics.
- Results driven/commercially orientated.
Qualification and Skills
- Educated to degree level or equivalent.
- Excellent attention to detail.
- Ability to work to tight deadlines, drive projects and to prioritize effectively.
- Self-starter, ability to take initiative and co-ordinate projects.
Senior CVM Manager employer: UNAVAILABLE
As a leading innovator in the FMCG sector, we pride ourselves on fostering a dynamic work culture that encourages creativity and collaboration. Our Lowestoft location offers a vibrant community with access to professional development opportunities, ensuring that our employees can grow their skills while contributing to meaningful product advancements that resonate with consumers. Join us to be part of a team that values innovation and supports your career journey.
StudySmarter Expert Advice🤫
We think this is how you could land Senior CVM Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for UNAVAILABLE and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like UNAVAILABLE are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with UNAVAILABLE on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at UNAVAILABLE. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior CVM Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit UNAVAILABLE. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of UNAVAILABLE:Show us that you’ve done your homework! In your application, briefly mention what you admire about UNAVAILABLE’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at UNAVAILABLE
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at UNAVAILABLE will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At UNAVAILABLE, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
