At a Glance
- Tasks: Analyse cultural trends and insights to connect brands with audiences.
- Company: Join a leading agency known for its creative and inclusive culture.
- Benefits: Enjoy a competitive salary, private medical cover, and flexible working arrangements.
- Other info: Dynamic role with opportunities for growth and collaboration.
- Why this job: Be at the forefront of culture and influence brand strategies.
- Qualifications: Passionate about culture with strong analytical and communication skills.
The predicted salary is between 30000 - 40000 € per year.
We’re looking for a Cultural Analyst to help connect some of the UK’s most loved brands to culture. Sitting within Data & Analytics, you’ll work closely with planners to fuel strategy, briefs and always-on work with sharp, relevant insight. This is a role for someone who lives and breathes culture — able to turn the noise of the internet into something clear, useful, and creatively inspiring.
You’ll:
- Analyse social, search and digital data through a cultural lens, turning conversations into meaningful insight
- Work with strategists to understand emerging trends, shifting narratives, and audience behaviour
- Support and shape PopPulse, our ongoing cultural research programme
- Bring insight into briefs and strategies, making them richer, sharper, and more human
- Work across multiple clients, applying a cultural lens to different categories
- Own and deliver a weekly cultural newsletter, sharing trends, observations, and your point of view
What We’re Looking For:
- Social-first thinker with hands-on experience of social listening tools (e.g. Brandwatch)
- Deeply plugged into culture — from mainstream to subculture
- Obsessed with social — always spotting what’s new, and knowing what matters
- Strong analytical skills, confident working with data and telling a clear story
- Broad research toolkit (qual, quant, desk research)
- A clear, confident communicator, able to bring insight to life for teams and clients
Qualifications: Analytical. Curious. Collaborative. Resourceful. Self-starting.
Additional Information: Leo Burnett offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including:
- Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
- Publicis Groupe works primarily from the office or our clients' office four days per week.
We are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.
Cultural Analyst in London employer: UNAVAILABLE
At Leo Burnett, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture. As a Cultural Analyst, you'll enjoy a wealth of benefits including enhanced parental leave, Reflection Days, and access to our Employee Action Groups, all while working in a collaborative environment that values your insights and creativity. With a strong commitment to employee growth and a focus on cultural relevance, this role offers you the opportunity to make a meaningful impact across some of the UK's most beloved brands.
StudySmarter Expert Advice🤫
We think this is how you could land Cultural Analyst in London
✨Tip Number 1
Get your networking game on! Connect with people in the industry, attend events, and join online communities. The more you engage, the more likely you are to hear about opportunities that aren't even advertised.
✨Tip Number 2
Show off your cultural knowledge! When you get an interview, be ready to discuss recent trends or cultural phenomena. This will demonstrate your passion and understanding of the role, making you stand out as a candidate.
✨Tip Number 3
Don’t just apply anywhere; focus on companies that resonate with your values and interests. Use our website to find roles that excite you, and tailor your approach to show why you're a perfect fit for their culture.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in the interviewer's mind. Plus, it’s a great chance to reiterate why you’re the right choice.
We think you need these skills to ace Cultural Analyst in London
Some tips for your application 🫡
Show Your Passion for Culture:When you're writing your application, let your love for culture shine through! Share examples of how you've engaged with different cultural trends and how they inspire your work. We want to see that you live and breathe culture just like we do!
Be Data-Driven:Since this role involves a lot of data analysis, make sure to highlight your experience with social listening tools and data interpretation. Use specific examples to show how you've turned data into actionable insights in the past. We love a good story backed by solid data!
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the skills and experiences that match the Cultural Analyst role. We appreciate when candidates take the extra step to connect their background with what we're looking for.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us without any hiccups. Plus, you’ll find all the details about the role and our company culture there, which can help you craft a standout application!
How to prepare for a job interview at UNAVAILABLE
✨Know Your Culture
As a Cultural Analyst, you need to be deeply plugged into culture. Before the interview, immerse yourself in current trends, subcultures, and relevant conversations happening online. This will not only help you answer questions but also show your passion for the role.
✨Master the Data
Familiarise yourself with social listening tools like Brandwatch. Be prepared to discuss how you've used data to derive insights in the past. Bring examples of how you've turned raw data into meaningful narratives that can influence strategy.
✨Communicate Clearly
Strong communication skills are key. Practice articulating your thoughts clearly and confidently. You might want to prepare a few anecdotes that showcase your ability to bring insights to life, especially in collaborative settings.
✨Stay Curious and Collaborative
Showcase your analytical mindset and curiosity during the interview. Be ready to discuss how you approach research and analysis collaboratively. Highlight experiences where you’ve worked with teams to shape strategies based on cultural insights.
