At a Glance
- Tasks: Lead influencer strategies and deliver impactful campaigns for top brands.
- Company: Join a dynamic team at Publicis Influential, a leader in influencer marketing.
- Benefits: Enjoy great perks like private medical, reflection days, and inclusive benefits.
- Other info: Be part of an inclusive workplace that values diversity and growth.
- Why this job: Make your mark in the exciting world of influencer marketing and culture.
- Qualifications: Experience in influencer accounts and strong client relationship skills required.
The predicted salary is between 60000 - 80000 £ per year.
We are hiring an Account Director (Influencer) to help shape the future of creator‑led growth in the UK. This role sits at the heart of strategy, creativity and delivery — leading influential work for some of the world’s most recognised brands while building trusted client and creator relationships. You’ll play a key role in growing our influencer proposition, supporting team development, and setting the standard for thoughtful, responsible and high‑impact influencer marketing. If you’re excited by culture, collaboration and meaningful influence, this is a role where your voice will truly matter.
Responsibilities
- Leading the strategy, planning and delivery of multiple influencer programmes across UK and global clients
- Acting as a senior partner to clients, shaping influencer‑led solutions that align with wider content and media strategies
- Overseeing campaign delivery to ensure work is high quality, on time and delivered within scope and budget
- Building and guiding account teams, creating clarity, confidence and space for growth
- Championing creative excellence through test‑and‑learn approaches, platform innovation and diverse talent selection
- Supporting new business efforts by developing multi‑layered influencer strategies and identifying growth opportunities
- Contributing to the evolution of our influencer product, partnerships and internal training across the group
Qualifications
- Strong experience leading influencer or social‑first accounts within an agency or similar environment
- Confidence owning senior client relationships and navigating complex stakeholder needs
- Strategic thinking, with the ability to connect creator insight to clear business and brand outcomes
- Experience managing and developing people through supportive, inclusive leadership
- A considered approach to campaign governance, duty of care and fair talent partnerships
- Comfort working across multiple workstreams while maintaining attention to detail
- Genuine curiosity for creator culture, platforms and the future of influencer marketing
Additional Information
Publicis Influential has fantastic benefits on offer to all of our employees, full details of which are shared when you join. This includes the classics like Pension, Life Assurance, Private Medical, as well as Reflection Days, Shared Parental Leave, and spans other initiatives.
At Publicis Influential, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.
Influencer Growth & Strategy Director employer: UNAVAILABLE
At Publicis Influential, we pride ourselves on being an exceptional employer that champions creativity, collaboration, and inclusivity. Our vibrant work culture fosters personal and professional growth, offering a range of benefits including Reflection Days and comprehensive health coverage, all while empowering employees to make a meaningful impact in the influencer marketing landscape. Join us in London, where your voice matters and your contributions shape the future of creator-led growth.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Growth & Strategy Director
✨Tip Number 1
Network like a pro! Get out there and connect with people in the influencer marketing space. Attend events, join online forums, and don’t be shy about reaching out to industry leaders on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your expertise! Create a portfolio or a personal website that highlights your past work and successes in influencer strategy. This is your chance to shine and demonstrate how you can bring value to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how your skills align with their goals, especially in building client relationships and delivering high-impact influencer marketing. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who want to make a difference in the influencer space. Your next big opportunity could be just a click away!
We think you need these skills to ace Influencer Growth & Strategy Director
Some tips for your application 🫡
Show Your Passion for Influencer Culture:When writing your application, let your enthusiasm for influencer marketing shine through. Share specific examples of how you've engaged with creator culture and what excites you about the future of this space. We want to see your genuine curiosity!
Tailor Your Experience:Make sure to highlight your relevant experience in leading influencer or social-first accounts. Use the job description as a guide and align your skills with the responsibilities listed. This helps us see how you fit into our vision for the role.
Be Clear and Concise:While we love creativity, clarity is key in your written application. Keep your language straightforward and avoid jargon. This will help us understand your ideas and strategies without getting lost in the details.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company and values!
How to prepare for a job interview at UNAVAILABLE
✨Know Your Influencer Landscape
Before the interview, dive deep into the current influencer trends and key players in the UK market. Familiarise yourself with successful campaigns and be ready to discuss how you can leverage these insights to shape influencer-led solutions for clients.
✨Showcase Your Strategic Thinking
Prepare examples that highlight your strategic approach to influencer marketing. Think about how you've connected creator insights to business outcomes in past roles, and be ready to share these stories to demonstrate your capability in leading impactful campaigns.
✨Demonstrate Leadership Skills
Since this role involves guiding account teams, come prepared to discuss your leadership style. Share specific instances where you've developed team members or fostered an inclusive environment, showcasing your ability to create clarity and confidence within a team.
✨Embrace Curiosity and Culture
Express your genuine curiosity for creator culture and the future of influencer marketing during the interview. Be ready to discuss how you stay updated on industry changes and how this knowledge can contribute to evolving the influencer product and partnerships at the company.
