At a Glance
- Tasks: Create and edit high-quality commercial content across various formats for B2B clients.
- Company: Join Haymarket Business Media, a leader in innovative content solutions.
- Benefits: Enjoy flexible working hours, generous holiday, and health cash plans.
- Other info: Be part of a supportive, diverse team committed to professional growth.
- Why this job: Make an impact with creative content while collaborating with top B2B organisations.
- Qualifications: Experience in B2B media and strong writing skills are essential.
The predicted salary is between 40500 - 49500 £ per year.
Working within Content Labs, Haymarket Business Media's specialist commercial content division, we partner with leading B2B organisations to create high-impact content, campaigns and experiences that engage professional audiences and deliver commercial value. By combining editorial excellence with strategic insight, we develop innovative content solutions that help our clients achieve their objectives while contributing to Haymarket's continued growth.
The Commercial Content Editor will lead the creation and delivery of high-quality commercial content and integrated marketing campaigns across a range of B2B sectors, ensuring all content delivers value for clients, engages target audiences and supports Haymarket's commercial objectives.
Key Responsibilities:
- Create, commission and edit high-quality commercial content across a range of formats, including articles, thought leadership features, video scripts, podcasts and digital event agendas.
- Partner with the internal commercial teams to brainstorm innovative content concepts.
- Build strong relationships with clients, acting as a trusted editorial partner.
- Research industry trends, audience behaviour and market developments.
- Source, commission and manage freelance writers, designers, producers and other creative suppliers.
- Identify and secure suitable speakers, contributors and industry experts.
- Work collaboratively with project managers, sales, marketing and editorial teams.
- Leverage audience insight and client feedback to identify opportunities for future content development.
Key Relationships:
- Works closely with department heads, project managers, sales, marketing, core Editorial teams and external creative freelancers.
Knowledge, Skills & Experience:
- Knowledge of B2B media, publishing, content marketing or commercial content environments.
- Strong understanding of marketing communications (marcomms).
- Understanding of integrated marketing communications, content strategy and client relationship management.
- Knowledge of digital publishing, SEO, AI discoverability and content performance.
- Understanding of audience insight, campaign performance metrics and content management systems (CMS).
- Awareness of multimedia content formats.
Skills:
- Excellent writing, editing and storytelling skills.
- Strong communication and relationship-building skills.
- Confident collaborating and negotiating with senior B2B clients.
- Ability to translate commercial objectives into engaging content.
- Strong planning and organisational skills.
- Confident presenting ideas and supporting client pitches.
- Strong editorial judgement and attention to detail.
Experience:
- Experience producing high-quality editorial or commercial content.
- Experience managing client-facing content projects.
- Experience developing creative content ideas and proposals.
- Experience commissioning and managing freelance contributors.
- Experience collaborating with editorial, commercial, marketing and project teams.
About You:
- Customer-focused and committed to delivering an excellent client experience.
- Collaborative and builds positive relationships.
- Curious and committed to continuous learning.
- Accountable, organised and takes ownership of delivering high-quality work.
- Adaptable and comfortable working across a variety of clients.
- Creative and commercially aware.
- Professional, proactive and acts with integrity.
What Success Looks Like:
- Delivery of high-quality commercial content that meets client objectives.
- Producing engaging content that supports campaign performance.
- Successfully delivering projects to agreed quality standards.
- Building strong relationships resulting in positive feedback.
- Developing creative content ideas that contribute to new business opportunities.
- Collaborating effectively with project managers and teams.
- Using audience insight and client feedback for continuous improvement.
Additional Information:
Haymarket Media Group values its people and strives to shape a better future with remarkable content. Our benefits include 25 days holiday per year, flexible working hours, a generous contributory pension scheme, and health cash plans.
We are a Disability Confident employer and offer guaranteed interviews to all disabled applicants who meet the above minimum criteria.
As an equal opportunities employer, we are committed to ensuring all candidates have the same opportunity to succeed.
Commercial Content Editor employer: UNAVAILABLE
As a leading innovator in the FMCG sector, we pride ourselves on fostering a dynamic work culture that encourages creativity and collaboration. Our Lowestoft location offers a vibrant community with access to professional development opportunities, ensuring that our employees can grow their skills while contributing to meaningful product advancements that resonate with consumers. Join us to be part of a team that values innovation and supports your career journey.
StudySmarter Expert Advice🤫
We think this is how you could land Commercial Content Editor
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Commercial Content Editor
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to UNAVAILABLE.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer UNAVAILABLE and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Commercial Content Editor at UNAVAILABLE.
How to prepare for a job interview at UNAVAILABLE
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at UNAVAILABLE.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for UNAVAILABLE. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at UNAVAILABLE.
