At a Glance
- Tasks: Lead digital campaign execution and ensure operational excellence across global markets.
- Company: Join a leading ROI agency transforming media connections for better patient outcomes.
- Benefits: Flexible working, wellness support, and generous family leave policies.
- Why this job: Be at the forefront of ad tech innovation and make a real impact in the industry.
- Qualifications: Experience in ad operations and strong technical skills required.
- Other info: Collaborative environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses.
Publicis Alchemy is an innovation engine at the heart of one of Publicis Media’s largest global pharmaceutical partnerships. Built by Publicis Groupe with a bold ambition — to Make It Better and Better — our mission is to transform the way media connects with people and ultimately helps make life better for patients around the world.
We are seeking an exceptional Ad Operations Manager to lead trafficking, governance and technical execution of digital campaigns for the ex-US global business. Working closely with the London-based ex-US account team, US-based Publicis Alchemy colleagues, and more than 30 local markets worldwide, this role sits at the centre of a highly collaborative global ecosystem.
Working within the biddable hub structure, this role ensures that all digital activation — particularly across social and programmatic — is delivered with precision, compliance, and operational excellence. The Ad Operations Manager partners closely with the Biddable Operations Director, Biddable Hub Lead, TAAG, analytics, and market teams to ensure seamless campaign implementation, accurate data capture, and consistent adoption of operational standards.
This role requires deep ad tech expertise, strong operational discipline, and the ability to manage and develop junior specialists while collaborating across multiple markets and functions. It is a critical role in maintaining the technical backbone of client’s digital activation ecosystem.
With a balance of curiosity, rigour, and fresh thinking, the role will support stronger creative briefing, define production requirements, and confidently balance client, agency, and team needs to drive long-term impact and consistency at scale.
Responsibilities:
- Lead the trafficking, QA, and technical implementation of digital campaigns using Google Campaign Manager 360 (CM360) and other relevant ad serving platforms.
- Ensure all campaigns are delivered accurately, on time, and in full compliance with operational standards, naming conventions, and governance frameworks.
- Oversee troubleshooting and issue resolution across creative, tracking, trafficking, and delivery workflows.
- Proactively identify potential campaign or creative issues and implement solutions to minimise disruption.
- Maintain rigorous documentation and ensure all campaign setups meet audit ready standards.
- Demonstrate expert knowledge of Google Marketing Platform (CM360, DV360, SA360) and ensure best practice usage across the hub.
- Support the implementation and governance of tagging, tracking, verification, and measurement solutions in partnership with TAAG and analytics teams.
- Stay ahead of platform updates, industry changes, and emerging technologies, sharing knowledge with the wider team.
- Support the Biddable Operations Director in developing and optimising workflows, processes, and operational frameworks across onshore and offshore teams.
- Identify opportunities for automation, tooling enhancements, and operational innovation to improve efficiency and reduce manual effort.
- Ensure consistent adoption of operational tools (AuditPro, CapSure, GrowthOS modules, Power BI dashboards, and other platforms).
- Collaborate with cross functional teams to streamline delivery and ensure alignment across markets.
- Serve as the day-to-day ad operations contact for internal teams, providing technical guidance and operational expertise.
- Partner with planning, creative, analytics, and market teams to ensure seamless campaign delivery and alignment with strategic objectives.
- Communicate technical requirements clearly and confidently to both technical and non-technical stakeholders.
- Participate in operational reviews, cross market meetings, and hub wide alignment sessions.
- Manage and mentor Ad Ops Executives, ensuring workload is prioritised effectively and deliverables meet the highest standards.
- Provide ongoing training, coaching, and development to build technical expertise across the team.
Qualifications:
- Experience in ad operations or digital trafficking roles.
- Experience with additional ad servers (Sizmek, Flashtalking, Adform).
- Knowledge of conversion tagging, rich media, and Google Marketing Platform tools.
- Familiarity with verification vendors (IAS, DoubleVerify, MOAT).
- Strong experience in ad operations and ad serving platforms, particularly Google Campaign Manager 360.
- Ability to manage multiple tasks, markets, and deadlines with precision and organisation.
- High attention to detail and a proactive, problem solving mindset.
- Strong communication skills with the ability to translate technical concepts clearly.
- Technically minded with strong Excel skills and comfort working with data.
- Passion for digital activation, ad tech, and operational excellence.
Beneficial:
- Working knowledge of HTML5, JavaScript, CSS, or APIs.
- Experience with Tag Management Systems (GTM, Tealium, Ensighten, Signal).
- Understanding of programmatic operations (DSPs, SSPs, DMPs).
- Exposure to web analytics, CRO, A/B testing, and site optimisation.
- Awareness of DCO platforms (Flashtalking, Sizmek, Jivox, RevJet).
- Understanding of attribution solutions (GMP, Neustar, Visual IQ, etc.).
- Experience working within regulated industries (pharma experience advantageous).
Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
Ad Ops Manager employer: UNAVAILABLE
Contact Detail:
UNAVAILABLE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ad Ops Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their approach to ROI and how they leverage data and technology. This will help you tailor your responses and show that you're genuinely interested in what they do.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills in ad operations and digital trafficking can contribute to their goals. Highlight your experience with Google Marketing Platform and any other relevant tools to stand out.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team and are familiar with the process.
We think you need these skills to ace Ad Ops Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Ad Ops Manager role. Highlight your experience with ad tech, digital trafficking, and any relevant tools like Google Campaign Manager 360. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about ad operations and how you can contribute to our mission at Publicis Alchemy. Keep it engaging and personal – we love a bit of personality!
Showcase Your Problem-Solving Skills: In your application, don’t forget to mention specific examples where you've tackled challenges in ad operations. We’re all about operational excellence, so let us know how you’ve made a difference in your previous roles.
Apply Through Our Website: We encourage you to apply through our website for the best experience. It’s super easy, and you’ll get to see all the details about the role and our amazing company culture. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at UNAVAILABLE
✨Know Your Ad Tech Inside Out
Make sure you brush up on your knowledge of Google Marketing Platform tools, especially Google Campaign Manager 360. Be ready to discuss how you've used these platforms in past roles and any challenges you've overcome.
✨Showcase Your Problem-Solving Skills
Prepare examples of how you've proactively identified and resolved issues in digital campaigns. This role requires a keen eye for detail, so be ready to demonstrate your ability to troubleshoot and implement solutions effectively.
✨Communicate Clearly with Stakeholders
Practice explaining technical concepts in simple terms. You'll need to communicate with both technical and non-technical stakeholders, so being able to bridge that gap will set you apart from other candidates.
✨Demonstrate Your Collaborative Spirit
This role is all about teamwork across various markets and functions. Think of examples where you've successfully collaborated with different teams to achieve campaign goals, and be prepared to discuss how you can bring that collaborative mindset to the table.