At a Glance
- Tasks: Lead marketing campaigns and engage fans for the exciting launch of Ultimate Sevens.
- Company: Join Ultimate Sevens, a groundbreaking global Rugby Sevens championship backed by BIA Sports Group.
- Benefits: Be part of a dynamic start-up environment with opportunities for creativity and growth.
- Other info: Exciting chance to build a brand from the ground up in a vibrant, collaborative team.
- Why this job: Shape the future of sports marketing and connect with fans in innovative ways.
- Qualifications: 5+ years in marketing, especially in sports or entertainment, with a knack for digital strategies.
The predicted salary is between 40000 - 50000 € per year.
About Ultimate Sevens: Ultimate Sevens is the new, elite global men’s and women’s Rugby Sevens championship and academy product that is set to transform Rugby Sevens for the modern fan and digital-first generation. Launching across Europe late summer 2026, Ultimate Sevens builds on global growth, the rise of women’s sport, and the Olympic spotlight where innovation, inclusion, gamification, and modernised rules are at its core. Ultimate Sevens places both the players and fans at the centre of the action delivering an electrifying competition, creating new opportunities and enhancing the future of the sport worldwide.
Position Summary: The Marketing Manager (FTC) role is a key position in the marketing function and will both lead and support across a number of critical workstreams and projects to make Ultimate Sevens a major success in its launch year, and for years to come. As a rounded marketer with strong experience in campaign management, digital and social, partnerships, reporting and analytics, coupled with live events and fan engagement you will be a collaborative team player, a people person and relationship builder with a can do, will do attitude that thrives in a fun, dynamic start-up environment. This role will play a central part in delivering the go-to-market strategy, building the Ultimate Sevens brand and fanbase, and supporting commercial and revenue growth across the Championship.
- Campaign and Media Management
- Support the planning and delivery of integrated marketing campaigns across owned, earned and paid channels
- Work with agencies and partners on media planning, creative delivery and campaign execution
- Manage campaign timelines, budgets, assets and reporting
- Support brand launches, major announcements, ticket sales campaigns and broadcast tune-in campaigns
- Digital Platform – Development and Customer Experience
- Support the development and optimisation of the Ultimate Sevens website, app and digital touchpoints
- Work with digital partners to improve customer journeys across discovery, engagement, conversion and retention
- Support CRM and data capture initiatives to grow the fan database and improve fan communication and personalisation
- Digital, Brand & Commercial Partnerships
- Support delivery of marketing activity with brand partners, sponsors and commercial partners
- Identify opportunities to collaborate with partners on campaigns, content and activations
- Ensure brand consistency across all partner activity and touchpoints
- Influencer and Social Marketing
- Support the development and execution of the social media and influencer strategy
- Work with influencers, ambassadors, players and content creators to build reach and engagement
- Help manage content planning, publishing and channel growth across key platforms
- Reporting and Analytics
- Track and report on marketing performance across campaigns, digital platforms, CRM and social media
- Support the development of dashboards and reporting frameworks
- Use insights and data to optimise campaigns and improve marketing effectiveness
Additional Areas of Support: The role will also likely support across:
- Live Event and Fan Engagement
- Ticket and Retail Marketing
- Brand Launch and Major Event Marketing
- Content Production and Campaign Shoots
- Agency Management and Coordination
- PR and Communications
Required Skills & Experience
- A minimum of 5 years working in a marketing role across sports, entertainment or lifestyle
- Proven experience running integrated TTL marketing campaigns
- Track record of launching data-led marketing, building content ecosystems, and growing diverse fan bases.
- Expertise in digital media platforms, CRM, brand storytelling, and performance marketing.
- Experience working with agencies, influencers, talent and partners to drive success
- Strong commercial acumen and ability to integrate marketing strategy with revenue goals
- Experience in live events marketing and ticketing
Personal Attributes
- Collaborative team player
- Proactive and solutions focused
- Highly organised with strong attention to detail
- Creative thinker with a passion for sport, entertainment and fan engagement
- Positive attitude with a willingness to get stuck in and make things happen
- Comfortable working across multiple projects at once
This is an exciting opportunity to be part of a new global sports Championship at launch stage, and play a key role in building a sports brand, fanbase and live event experience from the ground up. The Marketing Manager will work across brand, digital, content, campaigns and events to help establish Ultimate Sevens as a culturally relevant and commercially successful new sports property.
Please send your CV and profile to: careers@ultimatesevens.com
This role is a 6 months FTC for start May.
Marketing Manager (FTC) employer: Ultimate Sevens
Ultimate Sevens is an exceptional employer, offering a dynamic and innovative work environment that thrives on collaboration and creativity. As part of a start-up poised to revolutionise Rugby Sevens, employees will enjoy unique opportunities for professional growth while contributing to a brand that prioritises inclusivity and fan engagement. With a focus on modern marketing strategies and live events, team members can expect a rewarding experience that combines passion for sport with meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager (FTC)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing campaigns, digital strategies, and any successful projects you've worked on. This is your chance to shine and show potential employers what you can bring to the table.
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly and express your interest. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Apply through our website! We’re all about making connections and finding the right fit. Keep an eye on our careers page for the latest opportunities and make sure to tailor your application to stand out from the crowd.
We think you need these skills to ace Marketing Manager (FTC)
Some tips for your application 🫡
Show Your Passion for Sport:When writing your application, let your love for sport shine through! We want to see how your enthusiasm for rugby and fan engagement can contribute to the Ultimate Sevens vision. Make it personal and relatable!
Tailor Your CV:Don’t just send a generic CV! We’re looking for specific experiences that align with the Marketing Manager role. Highlight your campaign management skills and any relevant projects that showcase your ability to thrive in a dynamic environment.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and skills are easy to spot. Use bullet points if it helps to break down your experience!
Apply Through Our Website:We encourage you to apply directly through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, it shows us you’re keen on being part of the Ultimate Sevens journey from the get-go!
How to prepare for a job interview at Ultimate Sevens
✨Know Your Stuff
Before the interview, dive deep into Ultimate Sevens and its mission. Familiarise yourself with their marketing strategies, recent campaigns, and how they engage fans. This will show your genuine interest and help you connect your experience to their goals.
✨Showcase Your Campaign Success
Prepare specific examples of integrated marketing campaigns you've led. Highlight your role in planning, execution, and results. Be ready to discuss how you used data to optimise these campaigns, as this aligns perfectly with what they're looking for.
✨Be a Team Player
Ultimate Sevens values collaboration, so be prepared to discuss how you've worked with teams, agencies, and partners in the past. Share stories that demonstrate your ability to build relationships and work towards common goals in a dynamic environment.
✨Bring Your Creative Ideas
Think about innovative marketing ideas that could elevate Ultimate Sevens' brand and fan engagement. Whether it's a unique social media campaign or a fresh approach to live events, showcasing your creativity will set you apart and show you're ready to contribute from day one.
