At a Glance
- Tasks: Lead YouTube growth strategies for premium podcasts and video channels.
- Company: Join a fast-growing creator-led media business in the UK.
- Benefits: Hybrid working, competitive salary, and opportunities for professional development.
- Other info: Be part of an innovative team with a passion for online communities.
- Why this job: Shape the future of digital brands and drive audience engagement.
- Qualifications: Proven experience in growing YouTube channels and strong leadership skills.
The predicted salary is between 50000 - 60000 £ per year.
- You Tube Lead | Premium Podcast & Creator Media
- Hybrid Working - 2 - 3 days per week
We're partnering with one of the UK's fastest-growing creator-led media businesses to appoint a
You Tube Lead who will own the growth strategy across a portfolio of premium podcast and video channels.
This is an outstanding opportunity for someone who lives and breathes You Tube—combining audience insight, data, creativity and experimentation to drive significant subscriber growth, watch time and engagement across multiple market-leading shows.
Working closely with editorial, production, marketing and commercial teams, you'll define the You Tube roadmap and build scalable strategies that maximise the performance of both new and existing content.
Key responsibilities will include
- Developing and executing a long-term You Tube growth strategy across multiple channels and premium content brands.
- Leading and mentoring a team of Channel Managers, providing strategic direction and performance coaching.
- Driving audience growth through data-led optimisation of titles, thumbnails, publishing strategy and viewer retention.
- Using analytics and audience insight to identify opportunities and continually improve channel performance.
- Working cross-functionally with production and editorial teams to maximise the impact of every episode.
- Acting as the internal You Tube expert, staying ahead of platform developments, algorithm changes and emerging trends.
We're looking for someone who has
- A proven track record growing You Tube channels at scale, ideally across podcasts, creators or premium digital media.
- Strong leadership experience and the ability to develop high-performing teams.
- Deep expertise in You Tube Analytics, audience development and content optimisation.
- A naturally curious, commercially minded and highly analytical approach with a passion for building engaged online communities.
This is a rare opportunity to join one of the UK's most exciting premium content businesses and play a pivotal role in shaping the future growth of a portfolio of market-leading digital brands.
You Tube Growth Lead in Slough employer: Ultimate Asset
Ultimate Asset is an exceptional employer that fosters a dynamic and innovative work culture in the heart of Greater London. With a strong emphasis on employee growth, we offer comprehensive training and development opportunities, ensuring our team members can thrive in their careers while contributing to meaningful healthtech solutions. Join us to be part of a collaborative environment where your expertise in digital performance can make a real impact on customer acquisition and proactive care.
StudySmarter Expert Advice🤫
We think this is how you could land You Tube Growth Lead in Slough
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Ultimate Asset and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Ultimate Asset are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Ultimate Asset on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Ultimate Asset. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace You Tube Growth Lead in Slough
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Ultimate Asset. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Ultimate Asset:Show us that you’ve done your homework! In your application, briefly mention what you admire about Ultimate Asset’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Ultimate Asset
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Ultimate Asset will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Ultimate Asset, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
