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For Companies At a Glance
- Tasks: Lead strategic planning for campaigns across the UK and Europe, ensuring impactful delivery.
- Company: Join a progressive agency known for creativity and diversity in the industry.
- Benefits: Enjoy flexible leave, early finish Fridays, health cover, and wellbeing programmes.
- Why this job: Shape strategies for a top entertainment brand while fostering creativity and innovation.
- Qualifications: Must have 2+ years as an Account Director or Senior Planner with digital media expertise.
- Other info: Collaborative culture with opportunities for mentorship and professional growth.
The predicted salary is between 55000 - 84000 £ per year.
Job Description
Senior Planning Director
London | Hybrid | £65,000 – £70,000
Some agencies follow the same playbook. Others exist to challenge it. This business belongs firmly in the second camp. Over the past few years, they’ve grown at pace, building a reputation as one of the most progressive, diverse, and ambitious players in the industry. Their teams combine creativity with rigour, helping global brands rethink how they show up in culture and connect with consumers.
One of their flagship international clients, a household name in entertainment and play, has expanded its scope significantly, creating the need for a new Senior Planning Director. This role sits at the heart of strategy and planning, leading the way in how campaigns are designed, structured, and delivered across both the UK and wider European markets.
This isn’t about simply overseeing activity. It’s about bringing planning excellence to the table, setting the framework for how multi-channel strategies come together, and ensuring that every campaign makes a measurable impact. You’ll take the lead in shaping responses to briefs, developing media strategies that balance short-term activation with long-term brand growth, and working closely with the client to translate business challenges into smart, actionable plans.
Alongside the planning, you’ll be a senior client partner. You’ll guide a team of four, providing direction, support, and mentorship, while also building trusted relationships with senior stakeholders. You’ll need to keep a sharp focus on process, efficiency, and detail, while at the same time inspiring your team to push for creativity and innovation.
To succeed, you’ll already be an established Account Director or Senior Planner, with at least two years’ experience at that level. You’ll have deep knowledge of digital-first media, backed by confidence across offline channels, and you’ll be comfortable developing integrated strategies that span video, gaming, and beyond. You’ll combine commercial awareness with strong leadership and the ability to translate complexity into clarity.
In return, you’ll be joining an agency that balances entrepreneurial energy with the resources of a global network. The culture is collaborative, inclusive, and ambitious, with benefits designed to support both your professional and personal wellbeing, from flexible leave and early finish Fridays to comprehensive health cover, wellbeing programmes, and generous parental policies.
If you’re ready to take the lead on planning for one of the world’s most recognised consumer brands, shaping strategy across the UK and Europe, we’d love to connect.
Senior Planning Director employer: Ultimate Asset
Contact Detail:
Ultimate Asset Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Planning Director
✨Tip Number 1
Network with professionals in the industry, especially those who have experience in strategic planning and client management. Attend relevant events or webinars to connect with potential colleagues and learn more about the agency's culture.
✨Tip Number 2
Familiarise yourself with the latest trends in digital-first media and integrated strategies. Being well-versed in current industry practices will help you demonstrate your expertise during interviews and discussions.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully led teams and managed client relationships in previous roles. Highlight your ability to inspire creativity while maintaining a focus on process and efficiency.
✨Tip Number 4
Research the agency's flagship clients and recent campaigns they've executed. Understanding their approach and values will allow you to tailor your conversations and show how you can contribute to their success.
We think you need these skills to ace Senior Planning Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience as an Account Director or Senior Planner. Focus on your achievements in developing integrated strategies and leading teams, particularly in digital-first media.
Craft a Compelling Cover Letter: In your cover letter, express your passion for planning excellence and how you can bring creativity and innovation to the agency. Mention specific examples of successful campaigns you've led and how they made a measurable impact.
Showcase Leadership Skills: Emphasise your leadership experience in your application. Discuss how you've mentored teams and built relationships with senior stakeholders, showcasing your ability to inspire and guide others.
Highlight Industry Knowledge: Demonstrate your deep knowledge of both digital and offline media channels. Include any relevant experience with video, gaming, or other integrated strategies that align with the agency's focus on creativity and culture.
How to prepare for a job interview at Ultimate Asset
✨Showcase Your Strategic Thinking
As a Senior Planning Director, you'll need to demonstrate your ability to develop and implement multi-channel strategies. Prepare examples of past campaigns where you successfully balanced short-term activation with long-term brand growth, and be ready to discuss how you approached complex briefs.
✨Emphasise Leadership Skills
This role involves guiding a team and building relationships with senior stakeholders. Highlight your experience in mentoring and leading teams, and share specific instances where your leadership made a measurable impact on a project or campaign.
✨Demonstrate Industry Knowledge
Familiarise yourself with the latest trends in digital-first media and offline channels. Be prepared to discuss how these trends can influence planning and strategy, and show that you can translate this knowledge into actionable insights for clients.
✨Prepare for Client-Focused Scenarios
Since you'll be acting as a senior client partner, think about how you would approach building trust and rapport with clients. Prepare scenarios where you've successfully navigated client challenges and turned them into opportunities for collaboration and growth.
