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- Tasks: Lead product messaging and content strategy to engage brands and players.
- Company: Innovative ad tech company transforming in-game advertising.
- Benefits: Competitive salary, remote work options, and a chance to shape the future of gaming.
- Why this job: Be at the forefront of creative storytelling in a rapidly growing industry.
- Qualifications: 3+ years in marketing with a flair for compelling narratives.
- Other info: Dynamic start-up environment with opportunities for personal and professional growth.
The predicted salary is between 42000 - 70000 £ per year.
Product & Content Marketing Lead
AdTech | Gaming | London or Remote | up to £70,000
In 2020, a small group of entrepreneurs set out to redefine how brands connect with players. They believed advertising inside video games should never interrupt the experience but instead become part of it. Out of that belief, a new kind of ad tech company was born, one that blends creativity, technology, and respect for the player to create truly immersive and engaging brand moments.
Since then, the business has evolved into a global leader in in-game advertising. From London to New York and Paris, its technology is powering seamless integrations across some of the world’s most dynamic gaming environments, bridging the gap between brands and billions of players worldwide. After raising $8M in 2022 and reaching profitability in 2024, the company is now scaling rapidly, entering an exciting new phase of growth that will define the future of advertising within games.
That is where you come in.
They are looking for a Product & Content Marketing Lead, a creative storyteller with a strong commercial instinct, to shape how the world sees, understands, and engages with their technology. Reporting to the Global CRO, you will take full ownership of product messaging, content strategy, and storytelling across all channels. From refining the company’s positioning and developing new narratives to crafting marketing assets that resonate with brands, agencies, and publishers, you will be at the centre of how this business tells its story.
Working alongside a team of passionate entrepreneurs, you will have the freedom to experiment, build, and influence. You will lead the creation and distribution of all marketing content, from thought leadership pieces and website copy to sales enablement collateral and partner materials. Every message, every asset, and every campaign will carry your fingerprints, helping the company strengthen its global voice and stand apart in the fast-moving world of gaming and ad tech.
You will thrive here if you are equally at ease talking to product engineers as you are presenting to clients. If you can translate complex technology into simple, inspiring narratives, and if you love the challenge of working in a dynamic, global start-up environment.
You will bring at least three years of marketing experience in media, ad tech, or gaming, a deep understanding of how technology businesses communicate value, and the creative flair to craft compelling messages that move people.
If you are ready to take ownership of a brand that is changing how the world experiences advertising and help write the next chapter in its journey, this could be your opportunity.
Product & Content Marketing Lead employer: Ultimate Asset
Contact Detail:
Ultimate Asset Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product & Content Marketing Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work. We want to see how you can tell a story through content and marketing – make it pop!
✨Tip Number 3
Prepare for interviews by researching the company and its products. We need to understand their mission and values so we can align our passion with theirs. Tailor your answers to show how you can contribute to their growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and eager to join our team.
We think you need these skills to ace Product & Content Marketing Lead
Some tips for your application 🫡
Show Your Creative Side: When applying for the Product & Content Marketing Lead role, let your creativity shine through! Use engaging language and storytelling techniques in your application to demonstrate how you can craft compelling narratives that resonate with our audience.
Tailor Your Application: Make sure to customise your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. Highlight your marketing experience in media, ad tech, or gaming, and show us how you can translate complex tech into simple messages.
Be Authentic: We love genuine personalities! Don’t be afraid to let your unique voice come through in your application. Share your passion for gaming and advertising, and tell us why you want to be part of our journey in redefining brand connections with players.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. This way, we can easily track your application and ensure it reaches the right people in our team!
How to prepare for a job interview at Ultimate Asset
✨Know Your Audience
Before the interview, research the company and its products thoroughly. Understand their technology and how it integrates into gaming. This will help you tailor your responses and show that you're genuinely interested in their mission.
✨Craft Your Story
As a Product & Content Marketing Lead, storytelling is key. Prepare examples of how you've successfully communicated complex ideas in previous roles. Be ready to discuss your creative process and how you develop compelling narratives that resonate with different audiences.
✨Showcase Your Collaboration Skills
This role requires working closely with product engineers and clients. Think of specific instances where you've collaborated effectively with diverse teams. Highlight your ability to bridge the gap between technical and non-technical stakeholders.
✨Prepare Thoughtful Questions
At the end of the interview, have insightful questions ready about the company's future direction, challenges in the ad tech space, or their approach to content strategy. This shows your enthusiasm and strategic thinking, making you stand out as a candidate.