At a Glance
- Tasks: Lead marketing strategy and execute innovative campaigns for a luxury brand.
- Company: Join a renowned luxury brand committed to diversity and inclusion.
- Benefits: Enjoy perks like discounts, health benefits, and enhanced family leave.
- Other info: Be part of a diverse and inclusive workplace that values your contributions.
- Why this job: Shape the future of luxury marketing while mentoring a dynamic team.
- Qualifications: Proven experience in strategic marketing and team leadership.
The predicted salary is between 60000 - 80000 £ per year.
Build the brand’s long‑term marketing strategy in the UKI and lead the execution of end‑to‑end campaigns in partnership with Trade Activation Team and stakeholders. Mentor and coach your marketing team, driving brand growth and storytelling across the organization.
Responsibilities
- ANALYSIS & DIAGNOSTIC: Guide my team to work closely with experts across the company (e.g., Category, RGM, Business Growth Partner, Retail & Education, Activation Team, CRM, CMI, Community Manager) and deep dive into business performance and customer data to draw insights. Maintain awareness of competitor activities to identify best practices. Understand advocacy landscape.
- STRATEGY & VISION: Inspire the team to think big and long‑term, rallying everyone toward common goals. Help define the Marketing, Advocacy, Pricing Position, Customer targeting, and investment choices (in partnership with Finance) to drive brand growth through recruitment and loyalty. Build zone decks and presentations for senior stakeholders. Communicate the strategic vision through storytelling and presentations to internal and external stakeholders. Translate strategy into clear briefs for internal stakeholders and agencies. Guard the Brand DNA and positioning. Champion Diversity, equity, inclusion across all communication touchpoints.
- EXECUTION: Define investment strategy and provide budget envelopes for wider teams. Support the A&I team on MIM view forecasting and ROI analysis. Validate media briefs. Validate forecasting of launches. Validate guiding principles to activation teams for forecasting of GWP, samples, and coffrets. Work in partnership with DMI and Zone, communicating local needs and co‑creating future campaigns and launches.
Qualifications
- Strategic Architect: Proven track record of building long‑term marketing and advocacy strategies that drive recruitment and loyalty.
- Empathetic Leader: Dedicated coach, developing your team and serving as a mentor for the wider marketing community.
- Analytical Storyteller: "Finger on the pulse" of the market, using data‑driven insights to inspire stakeholders.
- Executional Expert: In‑depth knowledge of product launch excellence, forecasting, and budget management.
- DNA Guardian: Voice of the brand, ensuring consistency, executional excellence, and promotion of DEI across all touchpoints.
Benefits
Enjoy perks such as money‑saving offers, free mortgage advice, share options, an enhanced pension plan, and up to 60% off iconic brands. Health benefits include private medical and dental insurance, discounted gym memberships, and onsite mental health support. We also offer enhanced family leave, with up to 4 weeks of paid fertility leave.
EEO Statement
At L’Oréal, we take pride in creating a diverse, equitable and inclusive environment where everyone is welcome, and their contributions are valued. When we recruit, hire, train, promote or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. We are a Disability Confident Employer and will offer an interview to applicants with a disability or long‑term condition who best meet the minimum/essential criteria for the role.
Head of Marketing - Luxe Division (12 Month FTC) employer: Ultimate.ai
L’Oréal is an exceptional employer that fosters a vibrant and inclusive work culture, empowering employees to thrive in their careers. With a strong focus on mentorship and professional development, the Head of Marketing role offers unique opportunities to lead innovative campaigns while enjoying comprehensive benefits such as private medical insurance, enhanced family leave, and generous discounts on iconic brands. Located in a dynamic environment, L’Oréal champions diversity and equity, ensuring every voice is heard and valued.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing - Luxe Division (12 Month FTC)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Ultimate.ai and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Ultimate.ai are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Ultimate.ai on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Ultimate.ai. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing - Luxe Division (12 Month FTC)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Ultimate.ai. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Ultimate.ai:Show us that you’ve done your homework! In your application, briefly mention what you admire about Ultimate.ai’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Ultimate.ai
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Ultimate.ai will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Ultimate.ai, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.